Curso de Marketing Digital. Cómo elaborar y ejecutar un plan de marketing digital
Curso de Marketing Digital. Cómo elaborar y ejecutar un plan de marketing digital

Author: Rosa María Moreno Company

Publisher: Ra-Ma Editorial

Published: 2024-04-09

Total Pages: 539

ISBN-13: 841018107X

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Con este manual aprenderás de forma práctica y sencilla las claves del marketing digital. Desde los fundamentos básicos hasta las estrategias avanzadas con las que diseñar planes efectivos en internet. Explora las técnicas de SEO, redes sociales y publicidad online con ejemplos prácticos para maximizar tu presencia online y alcanzar el éxito empresarial en la era digital. También conseguirás acceso a la descarga de plantillas gratuitas y cupones descuento de diferentes plataformas. Temas que aprenderás con este curso de marketing digital: Perspectiva actual del marketing digital. El marketing y las nuevas tecnologías. Estrategias y técnicas de marketing digital. Canales para promover la venta online. El plan de marketing digital. Herramientas para implementar las acciones de marketing. ChatGPT, la inteligencia artificial al alcance de todos. Organización de recursos para la implementación del plan de marketing digital. Casos de éxito, tutoriales y guías que profundizan en determinados temas de marketing digital. Claves fundamentales para triunfar con tu marketing digital. Descarga de plantillas y otros recursos gratuitos. El manual cuenta con el testimonio y colaboración de referentes y expertos del marketing digital que nos ofrecen tips y recomendaciones para optimizar nuestras estrategias de marketing digital.

Author:

Publisher: Religacion Press

Published:

Total Pages: 109

ISBN-13:

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Digital Marketing Strategies for Fashion and Luxury Brands
Digital Marketing Strategies for Fashion and Luxury Brands

Author: Ozuem, Wilson

Publisher: IGI Global

Published: 2017-10-31

Total Pages: 483

ISBN-13: 1522526986

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Online shopping has become increasingly popular due to its availability and ease. As a result, it is important for companies that sell high-end products to maintain the same marketing success as companies selling more affordable brands in order keep up with the market. Digital Marketing Strategies for Fashion and Luxury Brands is an essential reference source for the latest scholarly research on the need for a variety of technologies and new techniques in which companies and brand managers can promote higher-end products. Featuring coverage on a broad range of topics and perspectives such as brand communication, mobile commerce, and multichannel retailing, this publication is ideally designed for managers, academicians, and researchers seeking current material on effectively promoting more expensive merchandise using technology.

Curso de Marketing Online
Curso de Marketing Online

Author: Ángel Arias

Publisher: IT Campus Academy

Published: 2016-02-17

Total Pages: 472

ISBN-13: 1530088143

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Marketing online es la aplicación de tecnologías digitales que forman canales online para contribuir a las actividades de marketing dirigidas a lograr la adquisición y retención rentable de consumidores. En otras palabras, marketing online es un sistema para vender productos y servicios a un público seleccionado que utiliza Internet y los servicios comerciales en línea mediante herramientas y servicios de forma estratégica y congruente con el programa general de Marketing de la empresa. En este curso se tratarán los temas: - Tecnologías del Marketing Online - Las Redes Sociales y el Marketing - El Marketing Digital - El Video Marketing - El Social Media Marketing

Soy Mam@ Digital
Soy Mam@ Digital

Author: Melva Sangri

Publisher: Ediciones Selectas Diamante SA de CV

Published: 2014-09-08

Total Pages: 124

ISBN-13: 6077627534

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A través de historias de la vida cotidiana, , nos brinda conocimientos fundamentales sobre cómo lograr mayor pro-vecho manejando recursos como FACEBOOK, MESSENGER, TWITTER, BLOGGS, SKYPE, GPS, YOUTUBE, LA NUBE DIGITAL, MOTORES DE BÚS-QUEDA, HISTORIAL DEL NAVEGADOR, ETC. De igual manera, mediante el ejemplo de anécdotas reales, el libro nos induce en la vida moderna, mostrándonos las REGLAS PARA USO DE INTERNET, CÓMO APROVECHAR LA POLICÍA CIBERNÉTICA, CÓMO PONER UNA EMPRESA A TRAVÉS DE LA WEB, CÓMO EVITAR EL CIBERBULLYING, y muchos otros temas de gran interés actual. Si tú eres mamá, descubre a través de estas historias la grandeza y el poder de influencia que puedes tener, apoyada en el mundo digital.

An ANTi-History about Transgender Inclusion in the Brazilian Labor Market
An ANTi-History about Transgender Inclusion in the Brazilian Labor Market

Author: Camilla Pinto Luna

Publisher: Emerald Group Publishing

Published: 2023-03-29

Total Pages: 193

ISBN-13: 1837531544

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An ANTi-History about Transgender Inclusion in the Brazilian Labor Market answers repeated calls to correct the neglect of voices from the global south and the scarcity of work on gender and transgender peoples in organizational history.

Promoting Organizational Performance Through 5G and Agile Marketing
Promoting Organizational Performance Through 5G and Agile Marketing

Author: Santos, José Duarte

Publisher: IGI Global

Published: 2022-09-30

Total Pages: 332

ISBN-13: 1668455250

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It is well understood that many business operations are evolving to fit within the mold of society’s technological advancement. This is no different for marketing. While there are indicators proving the evolution of marketing, there are still many questions that must be addressed when examining the changes made to the field: whether this evolution will force new tactics, whether it will be reduced to technological tools, and more. These questions must be answered in order to allow organizations to be more customer-oriented and competitive. Promoting Organizational Performance Through 5G and Agile Marketing provides knowledge and skills to allow readers the ability to understand the evolution and trends of marketing, as well as its implications in organizations and customer relationships. It consolidates concepts introduced in recent years and examines possible opportunities to broaden the breadth of marketing, demonstrating its interdisciplinarity. Covering topics such as loyalty programs, brand attachment, and purchase intention, this premier reference source is an excellent resource for business leaders and executives, brand managers, IT managers, marketers, communications professionals, students and faculty of higher education, librarians, researchers, and academicians.

Contagious
Contagious

Author: Jonah Berger

Publisher: Simon and Schuster

Published: 2016-05-03

Total Pages: 256

ISBN-13: 1451686587

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Marketing in a Digital World
Marketing in a Digital World

Author: Aric Rindfleisch

Publisher: Emerald Group Publishing

Published: 2019-09-19

Total Pages: 242

ISBN-13: 1787563391

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Marketing in a Digital World consists of nine essays on how the digital revolution has affected marketing theory and practice. Leading marketing scholars, including several editors of premier academic journals, provide fresh insights for both scholars and managers seeking to enhance their understanding of marketing in a digital world.