Cross-cultural Design

Cross-cultural Design

Author: Henry Steiner

Publisher: Hong Kong University Press

Published: 1995-01-01

Total Pages: 229

ISBN-13: 9780500974230

DOWNLOAD EBOOK

Cross-Cultural Design is the first book to examine the challenges and rewards experienced by the world's leading communication professionals when handling assignments outside their own cultures. The solutions to these marketing problems are documented here in 309 stunning full-colour images, accompanied by the creators' provocative descriptions of their setbacks, triumphs and discoveries.The works shown range from designs for advertisements, corporate identity programmes, annual reports, films, packages, books, magazines, posters and signage to currency, postage stamps and environmental graphics. Among clients represented are banks, print media, software companies, airlines, governments and manufacturing firms.This anthology is introduced by Henry Steiner's stimulating essay "Spam Sushi and Chameleons", which articulates the issues and provides conceptual ideas for succeeding in the global marketplace. In the pages that follow, the work of such outstanding professionals as Saul Bass, Walter Bernard, Ken Cato, Ivan Chermayeff, Joe Duffy, Alan Fletcher, Dan Friedman, Milton Glaser, Eiko Ishioka, Tibor Kalman, Clement Mok, Erik Spiekermann and Henry Wolf is illustrated and discussed. This unique volume also includes much practical information, a contributors' directory, an extensive bibliography and a thorough index. Cross-Cultural Design will be welcomed as both a thought-provoking exploration of international design and an invaluable reference source for designers, advertising agencies, marketing professionals, business corporations, scholars and students.


Cross-Cultural Design for IT Products and Services

Cross-Cultural Design for IT Products and Services

Author: Pei-Luen Rau

Publisher: CRC Press

Published: 2012-12-04

Total Pages: 261

ISBN-13: 1439838747

DOWNLOAD EBOOK

With the increase of globalization of business and industry, IT products and services are often produced and marketed across geographical cultural boundaries without adequate consideration of culture. There is a high probability that IT products and services developed in one country may not be effectively used in another country, which may hinder t


Cross-Cultural Design for Healthy Ageing

Cross-Cultural Design for Healthy Ageing

Author: Lisa Scharoun

Publisher: Global Health Humanities

Published: 2021-01-22

Total Pages: 0

ISBN-13: 9781789383089

DOWNLOAD EBOOK

This book examines some of the challenges associated with ageing in multi-cultural societies. We explore some of the major issues facing society in the area of 'healthy ageing' and propose a method of working with cross-disciplinary groups of health practitioners, designers, architects and cultural practitioners. Through case-studies of a series of workshops run in China and Singapore with Australian, Chinese and Singaporean students, we review the benefits of this approach and provide a framework for engaging designers, planners and health professionals in the process of creating new design solutions for the growing global ageing population.


Designing Across Cultures

Designing Across Cultures

Author: Ronnie Lipton

Publisher: HOW Books

Published: 2002-03-05

Total Pages: 200

ISBN-13:

DOWNLOAD EBOOK

Designing Across Cultures shows designers how to create effective advertisements and designs for other ethnic groups by understanding which symbols, images, colors and typography they find most appealing--and which they don't. Freelancers and graphic design agencies alike will find this book invaluable. It features examples, case studies, before & after comparisons and the dos and don'ts of designing for other cultures. Also included are interviews with heads from some of the leading agencies, providing even more great advice for designers.


Cross-Cultural Technology Design

Cross-Cultural Technology Design

Author: Huatong Sun

Publisher: OUP USA

Published: 2012-03-02

Total Pages: 343

ISBN-13: 0199744769

DOWNLOAD EBOOK

This book explores how to create culture-sensitive technology for local users in an increasingly globalized world with rising participatory culture. Illustrated with a cross-cultural study of mobile messaging use, Sun presents an innovative framework integrating action and meaning through a dialogical, cyclical design process to create usable and meaningful technology.


Cross-cultural Urban Design

Cross-cultural Urban Design

Author: Catherin Jane Bull

Publisher: Routledge

Published: 2007

Total Pages: 269

ISBN-13: 0415432790

DOWNLOAD EBOOK

Explores how urban design has responded to the trends towards global standardisation. Following analysis of its practice in the local domain, this book looks at how urban planning and design should be repositioned. It looks at: population; urbanization; suburbanization; tourism; commercialization; environmental degradation; and, flow of capital.


Cross-Cultural Human-Computer Interaction and User Experience Design

Cross-Cultural Human-Computer Interaction and User Experience Design

Author: Jan Brejcha

Publisher: CRC Press

Published: 2015-02-02

Total Pages: 160

ISBN-13: 1040073751

DOWNLOAD EBOOK

This book describes patterns of language and culture in human-computer interaction (HCI). Through numerous examples, it shows why these patterns matter and how to exploit them to design a better user experience (UX) with computer systems. It provides scientific information on the theoretical and practical areas of the interaction and communication design for research experts and industry practitioners and covers the latest research in semiotics and cultural studies, bringing a set of tools and methods to benefit the process of designing with the cultural background in mind.


Cross-cultural Analysis

Cross-cultural Analysis

Author: Eldad Davidov

Publisher: Routledge

Published: 2011

Total Pages: 530

ISBN-13: 1848728220

DOWNLOAD EBOOK

Intended to bridge the gap between the latest methodological developments and cross-cultural research, this interdisciplinary resource presents the latest strategies for analyzing cross-cultural data. Techniques are demonstrated through the use of applications that employ cross national data sets such as the latest European Social Survey. With an emphasis on the generalized latent variable approach, internationallyâe"prominent researchers from a variety of fields explain how the methods work, how to apply them, and how they relate to other methods presented in the book. Syntax and graphical and verbal explanations of the techniques are included. A website features some of the data sets and syntax commands used in the book. Applications from the behavioral and social sciences that use real data-sets demonstrate: The use of samples from 17 countries to validate the resistance to change scale across these nations How to test the cross-national invariance properties of social trust The interplay between social structure, religiosity, values, and social attitudes A comparison of anti-immigrant attitudes and patterns of religious orientations across European countries. The book is divided into techniques for analyzing cross-cultural data within the generalized-latent-variable approach: multiple-group confirmatory factor analysis and multiple-group structural equation modeling; multi-level analysis; latent class analysis; and item-response theory. Since researchers from various disciplines often use different methodological approaches, a consistent framework for describing and applying each method is used so as to cross âe~methodological bordersâe(tm) between disciplines. Some chapters describe the basic strategy and how it relates to other techniques presented in the book, others apply the techniques and address specific research questions, and a few combine the two. A table in the preface highlights for each chapter: a description of the contents, the statistical methods used, the goal(s) of the analysis, and the data set employed. This book is intended for researchers, practitioners, and advanced students interested in cross-cultural research. Because the applications span a variety of disciplines, the book will appeal to researchers and students in: psychology, political science, sociology, education, marketing and economics, geography, criminology, psychometrics, epidemiology, and public health, as well as those interested in methodology. It is also appropriate for an advanced methods course in cross-cultural analysis.


Culture, Architecture, and Design

Culture, Architecture, and Design

Author: Amos Rapoport

Publisher:

Published: 2005

Total Pages: 156

ISBN-13:

DOWNLOAD EBOOK

The three basic questions of EBS are (1) What bio-social, psychological, and cultural characteristics of human beings influence which characteristics of the built environment?; (2) What effects do which aspects of which environments have on which groups of people, under what circumstances, and when, why, and how?; and (3) Given this two-way interaction between people and environments, there must be mechanisms that link them. What are these mechanisms?Focusing on answers to these and other questions, "Culture, Architecture, and Design" discusses the relationship between culture, the built environment, and design by showing that the purpose of design is to create environments that suit users and is, therefore, user-oriented. Design must also be based on knowledge of how people and environments interact. Thus, design needs to respond to culture. In discussing (1) the nature and role of Environment-Behavior Studies (EBS); (2) the types of environments; (3) the importance of culture; (4) preference, choice, and design; (5) the nature of culture; (6) the scale of culture; and (7) how to make culture usable, Amos Rapoport states that there needs to be a ?change from designing for one?s own culture to understanding and designing for users? cultures and basing design on research in EBS, anthropology, and other relevant fields. Such changes should transform architecture and design so that it, in fact, does what it claims to do and is supposed to do ? create better (i.e., more supportive) environments.?


Commonsense Architecture

Commonsense Architecture

Author: John S. Taylor

Publisher: W. W. Norton

Published: 1986

Total Pages: 160

ISBN-13: 9780393303308

DOWNLOAD EBOOK

Examines the efficient use of building materials, the responsiveness of architecture to basic human needs, and the relationship between a building and its environment