Understanding Media
Understanding Media

Author: Marshall McLuhan

Publisher: Createspace Independent Publishing Platform

Published: 2016-09-04

Total Pages: 396

ISBN-13: 9781537430058

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When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.

English as a Global Language
English as a Global Language

Author: David Crystal

Publisher: Cambridge University Press

Published: 2012-03-29

Total Pages: 227

ISBN-13: 1107611806

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Written in a detailed and fascinating manner, this book is ideal for general readers interested in the English language.

Technology, Television, and Competition
Technology, Television, and Competition

Author: Jeffrey A. Hart

Publisher: Cambridge University Press

Published: 2004-02-05

Total Pages: 266

ISBN-13: 1139442244

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In the late 1980s and 1990s, the advanced industrial countries considered replacing the existing analogue television infrastructure with a new digital one. A key common feature to the debates over digital TV (DTV) in the United States, Western Europe and Japan was the eventual victory of the ideas of digitalism (the superiority of everything digital over everything analogue) and of digital convergence (the merging of computing, telecommunications and broadcasting infrastructures made possible by digitalization) in public debates over standards. Jeffrey Hart's book shows how nationalism and regionalism combined with digitalism to produce three different and incompatible DTV standards in the three regions, an outcome which has led to missed opportunities in developing the new technologies. Hart's book contributes to our understanding of relations between business and government, and of competition between the world's great economic powers.

Mediating the Message in the 21st Century
Mediating the Message in the 21st Century

Author: Pamela J. Shoemaker

Publisher: Routledge

Published: 2013-10-30

Total Pages: 308

ISBN-13: 1135858292

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Hailed as one of the "most significant books of the twentieth century" by Journalism and Mass Communication Quarterly, Mediating the Message has long been an essential text for media effects scholars and students of media sociology. This new edition of the classic media sociology textbook now offers students a comprehensive, theoretical approach to media content in the twenty-first century, with an added focus on entertainment media and the Internet.

The Orange Economy
The Orange Economy

Author: Inter American Development Bank

Publisher: Inter-American Development Bank

Published: 2013-10-01

Total Pages: 242

ISBN-13:

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This manual has been designed and written with the purpose of introducing key concepts and areas of debate around the "creative economy", a valuable development opportunity that Latin America, the Caribbean and the world at large cannot afford to miss. The creative economy, which we call the "Orange Economy" in this book (you'll see why), encompasses the immense wealth of talent, intellectual property, interconnectedness, and, of course, cultural heritage of the Latin American and Caribbean region (and indeed, every region). At the end of this manual, you will have the knowledge base necessary to understand and explain what the Orange Economy is and why it is so important. You will also acquire the analytical tools needed to take better advantage of opportunities across the arts, heritage, media, and creative services.

Plugged in
Plugged in

Author: Patti M. Valkenburg

Publisher: Yale University Press

Published: 2017-01-01

Total Pages: 341

ISBN-13: 0300218877

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Cover -- Half-title -- Title -- Copyright -- Dedication -- Contents -- Preface -- 1 Youth and Media -- 2 Then and Now -- 3 Themes and Theoretical Perspectives -- 4 Infants, Toddlers, and Preschoolers -- 5 Children -- 6 Adolescents -- 7 Media and Violence -- 8 Media and Emotions -- 9 Advertising and Commercialism -- 10 Media and Sex -- 11 Media and Education -- 12 Digital Games -- 13 Social Media -- 14 Media and Parenting -- 15 The End -- Notes -- Acknowledgments -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X -- Y -- Z