Plunkett's Advertising & Branding Industry Almanac 2006: Your Complete Guide to All Facets of the Business of Advertising, Marketing and Branding
Plunkett's Advertising & Branding Industry Almanac 2006: Your Complete Guide to All Facets of the Business of Advertising, Marketing and Branding

Author: Plunkett Research Ltd

Publisher: Plunkett Research, Ltd.

Published: 2006-04

Total Pages: 480

ISBN-13: 1593920423

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Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising on radio and television to direct mail, from online advertising to branding and public relations to paid search inclusion. Analysis of trends, globalization, technologies, finances and more. This carefully-researched book covers exciting trends in such areas as advertising agencies, marketing consultants, online advertising, branding strategies, global markets and more. This reference tool includes thorough market analysis as well as our highly respected trends analysis. Youll find a complete overview, industry analysis and market research report in one superb, value-priced package. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources.This book also includes statistical tables, an industry glossary and thorough indexes. The corporate profiles section of the book includes our proprietary, in-depth profiles of 334 leading companies in all facets of the advertising, branding and marketing industry. Here you'll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in the business. Purchasers of either the book or PDF version can receive a free copy of the company profiles database on CD-ROM, enabling key word search and export of key information, addresses, phone numbers and executive names with titles for every company profiled.

Educational Media and Technology Yearbook 2006
Educational Media and Technology Yearbook 2006

Author: Robert Maribe Branch

Publisher: Bloomsbury Publishing USA

Published: 2006-03-30

Total Pages: 443

ISBN-13: 0313090564

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The 2006 volume of the 31 year old Educational Media and Technology Yearbook series continues the legacy of its predecessors. It highlights the major trends of the previous year, noting both renewed interest in multicultural perspectives and the ever-growing interest in online learning. It discusses advances in the school and library media worlds, which continue to reel from budget cuts and hiring freezes. It profiles two outstanding individuals: Michael Molenda (Associate Professor, Instructional Systems Technology, Indiana University, Bloomington) and Ron Oliver (Foundation Professor of Interactive Multimedia, Edith Cowan University, Perth, Western Australia). It also identifies instructional technology-related organizations and graduate programs in North America. The book concludes with a mediagraphy of journals, books, ERIC documents, journal articles, and nonprint resources. As a repository of so much valuable data and information, it is, quite simply, a volume no self-respecting media and technology professional should be without.

Description Logics in Multimedia Reasoning
Description Logics in Multimedia Reasoning

Author: Leslie F. Sikos

Publisher: Springer

Published: 2017-06-28

Total Pages: 215

ISBN-13: 3319540661

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This book illustrates how to use description logic-based formalisms to their full potential in the creation, indexing, and reuse of multimedia semantics. To do so, it introduces researchers to multimedia semantics by providing an in-depth review of state-of-the-art standards, technologies, ontologies, and software tools. It draws attention to the importance of formal grounding in the knowledge representation of multimedia objects, the potential of multimedia reasoning in intelligent multimedia applications, and presents both theoretical discussions and best practices in multimedia ontology engineering. Readers already familiar with mathematical logic, Internet, and multimedia fundamentals will learn to develop formally grounded multimedia ontologies, and map concept definitions to high-level descriptors. The core reasoning tasks, reasoning algorithms, and industry-leading reasoners are presented, while scene interpretation via reasoning is also demonstrated. Overall, this book offers readers an essential introduction to the formal grounding of web ontologies, as well as a comprehensive collection and review of description logics (DLs) from the perspectives of expressivity and reasoning complexity. It covers best practices for developing multimedia ontologies with formal grounding to guarantee decidability and obtain the desired level of expressivity while maximizing the reasoning potential. The capabilities of such multimedia ontologies are demonstrated by DL implementations with an emphasis on multimedia reasoning applications.

Information and Communications Technology in STEM Education
Information and Communications Technology in STEM Education

Author: Umesh Ramnarain

Publisher: Taylor & Francis

Published: 2023-07-21

Total Pages: 247

ISBN-13: 1000914925

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This timely book presents the latest scholarly research on the integration of Information Communications Technology (ICT) for enhanced STEM education in African schools and universities. Featuring critical discussion and illustration of key data-led arguments, this volume gives a comprehensive picture of the breadth, complexity, and diversity of issues present in different African countries. It highlights a diverse range of topics such as approaches to ICT integration, the use of digital technologies to support inquiry-based learning, teacher development, and contextual issues in ICT integration for STEM education. Chapters feature contributions and shared experiences from prominent science educators and researchers from across African regions, and demonstrate findings and reflections on emerging trends, pedagogical innovations, and research-informed practices on ICT integration in STEM education. Offering cutting-edge research on STEM and digital education in Africa, the book will appeal to researchers, postgraduate students, and scholars in the fields of STEM education, ICT education, digital education, and pedagogy.

Towards Integrated Web, Mobile, and IoT Technology
Towards Integrated Web, Mobile, and IoT Technology

Author: Tim A. Majchrzak

Publisher: Springer

Published: 2019-08-09

Total Pages: 155

ISBN-13: 3030284301

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This book deals with integrated Web, mobile, and IoT technologies. Novel approaches and techniques, new tools and frameworks are needed to address the increasing complexity of the distributed computing paradigms that are coming and the applications therein. This volume contains selected and extended papers from a) the Web Technologies track at the 33rd ACM/SIGAPP Symposium On Applied Computing, b) the Web Technologies track at the 32nd ACM/SIGAPP Symposium On Applied Computing, and c) the Software Development for Mobile Devices, Wearables, and the Internet-of-Things Minitrack at the 51st Hawaii International Conference on System Sciences. Overall, it provides a uniform view of cutting-edge research in Web, mobile and IoT technologies.

The Complete Guide to Personal Digital Archiving
The Complete Guide to Personal Digital Archiving

Author: Brianna H. Marshall

Publisher: American Library Association

Published: 2018-12-13

Total Pages: 305

ISBN-13: 0838916058

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Scholars and scrapbookers alike need your help with saving their most important digital content. But how do you translate your professional knowledge as a librarian or archivist into practical skills that novices can apply to their own projects? The Complete Guide to Personal Archiving will show you the way, helping you break down archival concepts and best practices into teachable solutions for your patrons’ projects. Whether it’s a researcher needing to cull their most important email correspondence, or an empty-nester transferring home movies and photographs to more easily shared and mixed digital formats, this book will show you how to offer assistance, providing explanations of common terms in plain language;quick, non-technical solutions to frequent patron requests;a look at the 3-2-1 approach to backing up files;guidance on how to archive Facebook posts and other social media;methods for capturing analog video from obsolete physical carriers like MiniDV;proven workflows for public facing transfer stations, as used at the Washington, D.C. Memory Lab and the Queens Library mobile scanning unit;talking points to help seniors make proactive decisions about their digital estates;perspectives on balancing core library values with the business goals of Google, Amazon, Facebook, and other dominant platforms; andadditional resources for digging deep into personal digital archiving. Featuring expert contributors working in a variety of contexts, this resource will help you help your patrons take charge of their personal materials.

Plunkett's Infotech Industry Almanac 2006: The Only Complete Guide to the Technologies and Companies Changing the Way the World Thinks, Works and Shar
Plunkett's Infotech Industry Almanac 2006: The Only Complete Guide to the Technologies and Companies Changing the Way the World Thinks, Works and Shar

Author: Jack W. Plunkett

Publisher: Plunkett Research, Ltd.

Published: 2006

Total Pages: 685

ISBN-13: 1593920539

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Plunketts InfoTech Industry Almanac presents a complete analysis of the technology business, including the convergence of hardware, software, entertainment and telecommunications. This market research tool includes our analysis of the major trends affecting the industry, from the rebound of the global PC and server market, to consumer and enterprise software, to super computers, open systems such as Linux, web services and network equipment. In addition, we provide major statistical tables covering the industry, from computer sector revenues to broadband subscribers to semiconductor industry production. No other source provides this books easy-to-understand comparisons of growth, expenditures, technologies, imports/exports, corporations, research and other vital subjects. The corporate profile section provides in-depth, one-page profiles on each of the top 500 InfoTech companies. We have used our massive databases to provide you with unique, objective analysis of the largest and most exciting companies in: Computer Hardware, Computer Software, Internet Services, E-Commerce, Networking, Semiconductors, Memory, Storage, Information Management and Data Processing. We've been working harder than ever to gather data on all the latest trends in information technology. Our research effort includes an exhaustive study of new technologies and discussions with experts at dozens of innovative tech companies. Purchasers of the printed book or PDF version may receive a free CD-ROM database of the corporate profiles, enabling export of vital corporate data for mail merge and other uses.