Competing in Emerging Markets

Competing in Emerging Markets

Author: Hemant Merchant

Publisher:

Published: 2008

Total Pages: 284

ISBN-13:

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Covering all aspects of competition, uncertainty and managerial responses in new and emerging business environments, this title includes a combination of cases and readings that are ideal for teaching.


International Strategy of Emerging Market Firms

International Strategy of Emerging Market Firms

Author: Andrei Panibratov

Publisher: Taylor & Francis

Published: 2017-03-16

Total Pages: 435

ISBN-13: 1317447484

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Emerging economies are expected to be in the driver's seat of the global economy in the medium and long term. Large multinational corporations will account for much of this activity. In this textbook, Andrei Panibratov explains how emerging market firms accumulate and exploit market knowledge to develop competitive advantages whilst operating globally. Chapters dedicated to the key emerging economies - Brazil, Russia, India and China (BRIC) - are enhanced by detailed case studies of large firms’ activities. The book is divided into four parts, focusing on the following: An outline of the relevant terminology and the context of the international strategy of emerging market firms, providing an introductory foundation for the whole book. A guide to the evolution of perspectives regarding international strategy, designed to illustrate the changes and trends in the recent academic research on internationalization. A country-by-country illustration of the internationalization of BRIC economies and firms, providing an overall picture of each country’s global integration, outward investments, and strategies. The concepts and practices behind the strategies employed by different firms. Written by an established international business scholar, this book is essential reading for students of international strategy who wish to understand the importance of the emerging economies.


The Competitive Challenge of Emerging Markets: China and India

The Competitive Challenge of Emerging Markets: China and India

Author: Cambridge Scholars Publisher

Publisher: Cambridge Scholars Publishing

Published: 2020

Total Pages: 280

ISBN-13: 9781527541061

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The most disruptive change to the world economy over the past half century has been the rise of so-called emerging economies, particularly the large developing markets of China and India. While initially appealing to Western business as lower cost production locations, these economies are now amongst the world� (TM)s leading markets for the sale of goods and services, as well as a growing competitive challenge to established businesses. This book examines the competitive challenge presented by China and India as they increasingly influence international business activities. It considers their rise, distinctive characteristics, and role in the contemporary world economy. The attractions and challenges of doing business in emerging economies are fully discussed and the future position of the large emerging economies critically evaluated here. A key feature of the book is a discussion of the competitive threat presented by the rapid growth of emerging market multinationals as they aspire to catch-up with, and even surpass, developed market multinationals. Theory and practice are combined in this text with insightful illustrations and examples from a range of industries and firms, as well as current debates including the utility of the BRIC concept, the growing power of Asia, the future of globalisation, and trade wars. As such, the book offers an insightful perspective for students of international business, international economics, development studies and globalisation.


Emerging Markets

Emerging Markets

Author: Robert Grosse

Publisher: Kogan Page Publishers

Published: 2015-11-03

Total Pages: 272

ISBN-13: 0749474505

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The traditional dominance of international markets by companies from the US, Western Europe and Japan can no longer be taken for granted. Emerging market economies, from the powerhouse Chinese economy (set to pass the US in national income by 2020) to dynamic players such as Mexico, South Africa and Indonesia, are rapidly changing the competitive landscape. Companies that can successfully enter these emerging markets may reap rewards and benefits from cost reductions and market opportunities. By understanding their positioning in the global continuum of companies and customers - the global value chain - businesses can build their strategies for better competition, more effective resource allocation, cost reduction, and a heightened awareness of the risks and benefits. Packed with in-depth case studies of multinationals from both sides of emerging markets, including: Accenture, Walmart, Google, Nike, Novartis, PetroChina, Embraer, Tata Group and FEMSA; Emerging Markets is essential reading for anyone looking to understand the new competitive landscape and how they can maximise the business opportunities available. Online supporting resources include lecture slides that align with each chapter.


Winning in Emerging Markets

Winning in Emerging Markets

Author: Tarun Khanna

Publisher: Harvard Business Press

Published: 2010-04-28

Total Pages: 261

ISBN-13: 1422157865

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The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice. The authors argue that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. While such "institutional voids" present challenges, they also provide major opportunities-for multinationals and local contenders. Palepu and Khanna provide a playbook for assessing emerging markets' potential and for crafting strategies for succeeding in those markets. They explain how to: · Spot institutional voids in developing economies, including in product, labor, and capital markets, as well as social and political systems · Identify opportunities to fill those voids; for example, by building or improving market institutions yourself · Exploit those opportunities through a rigorous five-phase process, including studying the market over time and acquiring new capabilities Packed with vivid examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies.


Emerging Domestic Markets - How Financial Entrepreneurs Reach Underserved Communities in the United States

Emerging Domestic Markets - How Financial Entrepreneurs Reach Underserved Communities in the United States

Author: Gregory Fairchild

Publisher: Columbia Business School Publishing

Published: 2021-01-05

Total Pages: 336

ISBN-13: 9780231173223

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Gregory Fairchild introduces readers to the rising set of entrepreneurs whose efforts to reach marginalized groups are reshaping the emerging markets of the United States. He explores how minority-owned and community-development institutions are achieving innovations in financial services to further economic development and reduce inequality.


Emerging Markets Rule: Growth Strategies of the New Global Giants

Emerging Markets Rule: Growth Strategies of the New Global Giants

Author: Mauro F. Guillen

Publisher: McGraw Hill Professional

Published: 2012-11-16

Total Pages: 209

ISBN-13: 0071798129

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SEIZE THE ADVANTAGE IN THE GLOBAL WAR FOR MARKET SHARE Winner of the 2013 Small Business Book Award - Top 10 Overall The newest economic behemoth, China, is snatching market share from the U.S., Japan, and Europe at an alarming rate. But China isn't alone. The world's largest producers of biofuel, meat, consumer electronics, regional jets, baked goods, candy, and many other products are all emerging market multinationals (EMMs). And industries poised to be taken over by EMMs include personal computers, IT services, mining, wind turbines, and cement. The balance of power in the global economy is shifting. Are you in a position to compete with the most energetic, imaginative companies on the planet? In Emerging Markets Rule, two experts on the global shift in economic hegemony explain what is happening, why it is happening--and how you can prevent it from happening to you. The authors provide an action plan based on leaner, more operationally proficient ways for maintaining the competitive advantage based on seven new axioms of global competitiveness: Execute, strategize, and execute again Cater to the niches Scale to win Embrace chaos Acquire smart Expand with abandon No sacred cows! Emerging market multinationals are here to stay; they're not going to go away, even when the global economy rights itself. "What began as a necessity--a kind of guerilla-business warfare against the corporate superpowers--has now evolved into best practices and is on its way to becoming what everyone needs to know," the authors write. "Simply put, down is up. The weak have become strong." You need to learn these new "best practices" now because tomorrow will be too late. Emerging Markets Rule is your road map for business success in the increasingly competitive, chaotic global markets. "Emerging-market multinationals have reshaped global competition. Using well-articulated views duly substantiated with facts, this book explains why and how they have become formidable players in both high-technology and traditional industries. This book is a worthy read for businesses and individuals alike seeking to comprehend the phenomenon of the emerging market multinational." -- S. D. Shibulal, CEO and Managing Director , Infosys "This book shows the strength and potential of companies that stand out in emerging markets, reaffirming entrepreneurship, innovation, and sustainability as fundamental factors for the outbreak of global competitors." -- Alessandro Carlucci , CEO, Natura Cosmeticos "The authors have touched on an important idea that emerging market growth can often be tapped by companies located in those markets. This is an essential book leading us to identify the niche markets and strategies for those emerging markets. A must for all international companies with growth ambitions." -- Leonard A. Lauder, Chairman Emeritus, The Estee Lauder Companies "A must-read for any company on its way to becoming a global one. You will learn from companies that have developed unique ways of competing in tough markets such as China and India." -- Jorge Zarate , China General Manager, Grupo Bimbo


The Rise of Transnational Corporations from Emerging Markets

The Rise of Transnational Corporations from Emerging Markets

Author: Karl P. Sauvant

Publisher: Edward Elgar Publishing

Published: 2009-01-01

Total Pages: 415

ISBN-13: 1848441460

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Having undertaken billions of FDI in many continents and nations, between Argentina and the PRC, I consider Dr Sauvant s book an eye-opener, a new page, showing us a new super highway. The OFDI volume of emerging markets today, surpassing the entire FDI volume of not even 20 years back, is a signal of success of the free market economy. It signals also the end of privileges for the Europeans. It reflects entrepreneurship at its best on the part of the fast developing nations of Asia. It shows that free access to know how and capital has permitted Asia to catch up at an unprecedented speed. Contrary to often repeated but wrong opinions, the poor of the world have benefited the most by globalization. A market place of unimaginable potential is under construction in the first half of the 21st century, accelerated by FDI. This book should find many readers, particularly among the political leaders of today and tomorrow. Carl H. Hahn, Chairman Emeritus of Volkswagen AG This comprehensive analysis deals with the range of issues raised by the rise of transnational corporations from emerging markets. This insightful book shows that foreign direct investment (FDI) from emerging markets has grown from negligible amounts in the early 1980s to $210 billion in 2007, with the stock of investment now being well over $1 trillion. This reflects the rise of firms from these economies to become important players in the world FDI market. The contributors to this book comprehensively analyze the rise of emerging market TNCs, the salient features of the transnational activities of these firms, the relationship of outward FDI and the competitiveness of the firms involved, their impact on host and home countries and implications for the international law and policy system. The subject of this study is both topical and important and poses a number of challenges that will require considerable policy attention in the future. It will appeal to academics interested in FDI as well as emerging markets. Karl P. Sauvant has gathered together a group of leading academics that makes this an informative and valuable read for anyone interested in the subject, including academics, students at all levels and private sector entities, as well as government officials dealing with outward FDI.


Building Strategic Capabilities in Emerging Markets

Building Strategic Capabilities in Emerging Markets

Author: Alvaro Cuervo-Cazurra

Publisher: Cambridge University Press

Published: 2020-10-22

Total Pages: 449

ISBN-13: 1108474373

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Analyzes how emerging market firms upgrade their capabilities to compete globally despite operating in challenging home country environments.