Putting Purpose Into Practice

Putting Purpose Into Practice

Author: Colin Mayer

Publisher: Oxford University Press

Published: 2021

Total Pages: 433

ISBN-13: 0198870701

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This is the first book to provide a precise description of how companies can put purpose into practice. Based on groundbreaking research undertaken between Oxford University and Mars Catalyst, it offers an accessible account of why corporate purpose is so important and how it can be implemented to address the major challenges the world faces today.