American Broadcasting
Author: Lawrence Wilson Lichty
Publisher: New York : Hastings House Publishers
Published: 1975
Total Pages: 760
ISBN-13:
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Broadcast Journalism
Author: Andrew Boyd
Publisher: CRC Press
Published: 2012-11-12
Total Pages: 401
ISBN-13: 1136025863
DOWNLOAD EBOOKThis newest edition of Broadcast Journalism continues its long tradition of covering the basics of broadcasting from gathering news sources, interviewing, putting together a programme, news writing, reporting, editing, working in the studio, conducting live reports, and more. Two new authors have joined forces in this new edition to present behind the scenes perspectives on multimedia broadcast news, where it is heading, and how you get there. Technology is meshing global and local news. Constant interactivity between on-the-scene reporting and nearly instantaneous broadcasting to the world has changed the very nature of how broadcast journalists must think, act, write and report on a 24/7 basis. This new edition takes up this digital workflow and convergence. Students of broadcast journalism and professors alike will find that the sixth edition of Broadcast Journalism is completely up-to-date. Includes new photos, quotations, and coverage of convergent journalism, podcasting, multimedia journalism, citizen journalism, and more!
Media Promotion & Marketing for Broadcasting, Cable & the Internet
Author: Susan Tyler Eastman
Publisher: Taylor & Francis
Published: 2012-11-12
Total Pages: 352
ISBN-13: 1136024816
DOWNLOAD EBOOKThis fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the industry and the latest strategies for media promotion and marketing. The book explores the scope and goals of media production from the perspectives of network and local television, cable, Internet and radio, including public broadcasting. Topics include: goals of promotion; research in promotion; on-air, print, and Web message design; radio promotion; television network and station promotion and new campaigns; non-commercial radio and television promotion; cable marketing and promotion; research and budgeting for promotion; syndicated program marketing; global and international promotion and marketing; and online marketing and promotion.
Digital Front-End in Wireless Communications and Broadcasting
Author: Fa-Long Luo
Publisher: Cambridge University Press
Published: 2011-09-29
Total Pages: 788
ISBN-13: 1139499017
DOWNLOAD EBOOKCovering everything from signal processing algorithms to integrated circuit design, this complete guide to digital front-end is invaluable for professional engineers and researchers in the fields of signal processing, wireless communication and circuit design. Showing how theory is translated into practical technology, it covers all the relevant standards and gives readers the ideal design methodology to manage a rapidly increasing range of applications. Step-by-step information for designing practical systems is provided, with a systematic presentation of theory, principles, algorithms, standards and implementation. Design trade-offs are also included, as are practical implementation examples from real-world systems. A broad range of topics is covered, including digital pre-distortion (DPD), digital up-conversion (DUC), digital down-conversion (DDC) and DC-offset calibration. Other important areas discussed are peak-to-average power ratio (PAPR) reduction, crest factor reduction (CFR), pulse-shaping, image rejection, digital mixing, delay/gain/imbalance compensation, error correction, noise-shaping, numerical controlled oscillator (NCO) and various diversity methods.
Communication and New Media
Author: Martin Hirst
Publisher:
Published: 2014-02-05
Total Pages: 394
ISBN-13: 9780195433814
DOWNLOAD EBOOKFirmly grounded in a political economy approach, this new Canadian edition is an innovative introduction to media and communication that examines issues of ownership, access, and control as technologies combine to create new hybrid technologies that are changing the way we relate to each other and the world around us. Expertly adapted to meet the needs and interests of Canadian students, this text maintains a global perspective while integrating Canadian research, data, government policyand legislation, and examples throughout.
Public Broadcasting and the Public Interest
Author: Michael P. McCauley
Publisher: Routledge
Published: 2016-09-16
Total Pages: 360
ISBN-13: 1315290677
DOWNLOAD EBOOKAs federal funding for public broadcasting wanes and support from corporations and an elite group of viewers and listeners rises, public broadcasting's role as vox populi has come under threat. With contributions from key scholars from a wide variety of disciplines, this volume examines the crisis facing public broadcasting today by analyzing the institution's development, its presentday operations, and its prospects for the future. Covering everything from globalization and the rise of the Internet, to key issues such as race and class, to specific subjects such as advertising, public access, and grassroots radio, Public Broadcasting and the Public Interest provides a fresh and original look at a vital component of our mass media.
Convergence in Broadcast and Communications Media
Author: John Watkinson
Publisher: CRC Press
Published: 2001-04-10
Total Pages: 930
ISBN-13: 1136025294
DOWNLOAD EBOOKConvergence in Broadcast and Communications Media offers concise and accurate information for engineers and technicians tackling products and systems combining audio, video, data processing and communications. Without adequate fundamental knowledge of the core technologies, products could be flawed or even fail. John Watkinson has provided a definitive professional guide, designed as a standard point of reference for engineers, whether you are from an audio, video, computer or communications background. Without assuming any background and starting from first principles, the four core technologies of image reproduction, sound reproduction, data processing and communications are described. Covering everything from digital fundamentals to conversion methods, sound and image technologies, compression techniques, digital coding principles, storage devices and the latest communications systems, the book shows how these technologies operate together and the necessary conversions that take place between them. Acronyms and buzzwords are introduced only after their purpose has been described in plain English - as the book serves to give a reliable grasp of the fundamentals. The criteria involved in determining image and sound quality are based on a thorough treatment of the human senses, a unique description of how motion portrayal works in managing systems. John Watkinson is an international consultant in audio video and data recording. He is a Fellow of the AES, a member of the British Computer Society and a chartered information systems practitioner. He presents lectures, seminars, conference papers and training courses worldwide and writes for many industry magazines. His other books for Focal Press are widely acknowledged as standard reference works and industry `bibles'. John is author of MPEG2, The Art of Digital Video and the Art of Digital Audio, An Introduction to Digital Video, An Introduction to Digital Audio, The Art of Sound Reproduction, Television Fundamentals, Co-author of The Digital Interface Handbook and Contributor to The Loudspeaker and Headphone Handbook.
Announcing
Author: Carl Hausman
Publisher: Wadsworth Publishing
Published: 2000
Total Pages: 514
ISBN-13: 9780534562144
DOWNLOAD EBOOKThis text presents an introduction to the mechanics, tools, and techniques of television and radio announcing. This revised edition introduces new material on cutting-edge technologies and ethics in the broadcasting industry.
Law for Advertising, Broadcasting, Journalism, and Public Relations
Author: Michael G. Parkinson
Publisher: Routledge
Published: 2013-03-07
Total Pages: 525
ISBN-13: 1136774637
DOWNLOAD EBOOKThis exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas of communication law essential and most relevant for readers throughout the communication curriculum. Its integrated approach will serve students and practitioners in advertising and public relations as well as those in journalism and electronic media. Providing background to help readers understand legal concepts, this comprehensive communication law text includes an introduction to the legal system; covers legal procedures, structures, and jurisdictions; discusses the First Amendment and electronic media regulations; and considers issues of access. Additional material includes: *intellectual property law; *employment and agency law, with explanations of how these laws create obligations for mass communication professionals and their employees; *commercial communication laws; and *special laws and regulations that impact reporters, public relations practitioners, and advertisers who deal with stock sales. Special features of this text include: *Magic Words and Phrases--defining legal terms; *Cases--illustrating key points in each chapter; *Practice Notes--highlighting points of particular interest to professional media practices; *Instructions on finding and briefing cases, with a sample brief; and *Examples of legal documents and jury instructions. This text is intended as an introduction to communication law for students and practitioners in mass communication, journalism, advertising, broadcasting, telecommunications, and public relations.
Newnes Guide to Radio and Communications Technology
Author: Ian Poole
Publisher: Elsevier
Published: 2003-07-30
Total Pages: 307
ISBN-13: 0080473598
DOWNLOAD EBOOKIn this brand new volume, Ian Poole begins with a fine introduction to radio, suitable for almost all readers. ...the book is an excellent way for neophytes to step into radio and learn something about it. It begins with the basics and gradually brings in more advanced concepts. We recommend it as an additon to the technical libraries of intermediate-level technical readers. It is an interesting read even for the advanced engineer. - QEX July/August 2004 Ian Poole has written a fascinating guide to the technology and applications of modern radio and communications equipment. His approach provides a useful foundation for college students and technicians seeking an update on the latest technology, but each topic is introduced from the basics, ensuring that the book is equally rewarding for managers in the communications industry, sales staff, and anyone seeking to update their knowledge of this exciting and rapidly expanding area of technology. The key areas covered by this book are: Radio principles Broadcasting, including Digital Radio Private mobile radio, (PMR) including trunking and TETRA Cellular telecommunications, including GSM and 3G Data communications, including Bluetooth and 802.11 As well as a survey of established and cutting-edge technologies the underpinning science and electronics is introduced. *Includes a survey of established and cutting-edge communication technologies *Introduces the underpinning science and electronics of the subject *Provides an emphasis on circuits and how they work
