Viscomm

Viscomm

Author: Jacinta Patterson

Publisher: Cambridge University Press

Published: 2012-10-26

Total Pages: 361

ISBN-13: 1107688299

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VISCOMM has been developed by experienced and knowledgeable teachers who understand what works in the Visual Communication Design classroom, to offer a complete and flexible resource package for the new study design. Contemporary design practise and trends are showcased along with examples of student work and both local and global designers to demonstrate current skills, methods and techniques at a variety of levels. Step-by-step visual guides and instructional diagrams cater for visual learners and help students understand and apply design elements and principles. Assessment tasks include a wide variety of individual, group work and extended tasks. These tasks can be matched to the outcomes of the study design, cater to different learning styles and provide opportunities to build up assessable folios. A strong focus on historical and contemporary typographic practice ensures a comprehensive coverage of the new study design. Many chapters rely on minimal prior knowledge, allowing for a flexible course structure that suits the needs and interests of teachers and students. If you order this product you will receive the following components: Print Textbook: delivered in full colour print. PDF Textbook: a downloadable PDF version of the student text that enables students to take notes and bookmark pages. The PDF textbook can be used in class or as a reference at home. To access the PDF textbook, simply register for a Cambridge GO account and enter the 16 character access code found in the front inside cover of your textbook.


The Design Method

The Design Method

Author: Eric Karjaluoto

Publisher: Pearson Education

Published: 2014

Total Pages: 241

ISBN-13: 0321928849

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A frank explanation for designers on how to create and implement a practical process for creating functional visual communication Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression.


Communication Design

Communication Design

Author: Jorge Frascara

Publisher: Skyhorse Publishing Inc.

Published: 2004

Total Pages: 0

ISBN-13: 9781581153651

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This unique, comprehensive work will give students a firm grasp of the theory and practice of communication design. It will inspire them to look beyond aesthetic concerns and develop an integrated, multidimensional understanding of this everchanging field. Complete with practical examples, case studies, and cutting-edge research, this eloquent primer is a springboard to integrated, contemporary communication design. Book jacket.


Design for Communication

Design for Communication

Author: Elizabeth Resnick

Publisher: John Wiley & Sons

Published: 2003-06-10

Total Pages: 270

ISBN-13: 9780471418290

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Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.


Design Process Improvement

Design Process Improvement

Author: John Clarkson

Publisher: Springer Science & Business Media

Published: 2010-03-26

Total Pages: 571

ISBN-13: 1846280613

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vi The process is important! I learned this lesson the hard way during my previous existence working as a design engineer with PA Consulting Group's Cambridge Technology Centre. One of my earliest assignments involved the development of a piece of labo- tory automation equipment for a major European pharmaceutical manufacturer.Two things stick in my mind from those early days – first, that the equipment was always to be ready for delivery in three weeks and,second,that being able to write well structured Pascal was not sufficient to deliver reliable software performance. Delivery was ultimately six months late,the project ran some sixty percent over budget and I gained my first promotion to Senior Engineer. At the time it puzzled me that I had been unable to predict the John Clarkson real effort required to complete the automation project – I had Reader in Engineering Design, genuinely believed that the project would be finished in three Director, Cambridge Engineering weeks.It was some years later that I discovered Kenneth Cooper's Design Centre papers describing the Rework Cycle and realised that I had been the victim of “undiscovered rework”.I quickly learned that project plans were not just inaccurate,as most project managers would attest,but often grossly misleading,bearing little resemblance to actual development practice.


Web Site Design is Communication Design

Web Site Design is Communication Design

Author: Thea M. van der Geest

Publisher: John Benjamins Publishing

Published: 2001-11-30

Total Pages: 173

ISBN-13: 9027298300

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Web Site Design is Communication Design is written for practitioners, trainers, and students of Communication, Business, Information Science and Media Design. This book is based on a series of case studies of web-site design processes in smaller and larger organizations, including Amazon and Microsoft. It offers a well-researched, reflective and thorough analysis of the activities undertaken, in combination with practical, real-life experiences of web-site designers and producers. It pays attention to the often complicated organizational context that web designers and producers have to work in, while they serve both bosses and target groups to their best intents. The importance of careful evaluation is stressed throughout the book and in the concluding checklists, which guide the practitioner through the design process, from initial idea through site maintenance and re-design.


Communication in the Design Process

Communication in the Design Process

Author: Stephen A. Brown

Publisher: Taylor & Francis

Published: 2002-09-11

Total Pages: 198

ISBN-13: 1135802211

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The Design and Construction industry is in a state of attempted change. Improvement is a key word for employer, consultant and contractor. Real steps forward are slow, and most damning is the continuous repetition of the same mistakes. Communication in the Design Process considers the gap that can exist between client expectation and realisation in building projects. It focuses on the communication interface between the employer and the consultant design team, and specifically on the areas of function, finance, timescale and aesthetics. This book includes an extensive review of current thinking and guidance on this and other related subjects. New data is obtained from a survey using questionnaires and personal semi-structured interviews. Data is presented graphically, analysed and compared with practice as defined in current literature.


Design Thinking for Visual Communication

Design Thinking for Visual Communication

Author: Gavin Ambrose

Publisher: Bloomsbury Publishing

Published: 2017-06-29

Total Pages: 324

ISBN-13: 1350040576

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How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.


Design Process Communication Methodology

Design Process Communication Methodology

Author: Reid Robert Senescu

Publisher: Stanford University

Published: 2011

Total Pages: 169

ISBN-13:

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Building project design teams struggle to (1) collaborate around processes within projects, (2) share processes between projects, and (3) understand opportunities for investment in improving processes across projects. Overcoming each challenge requires effective and efficient communication of design processes. Yet, methods for communicating design processes from the design process communication research field are too cumbersome to be useful during design, and methods from the project information management research field focus only on information exchange and not process communication. To address these limitations, I aggregate findings from organizational science, human computer interaction, and process modeling fields to develop the characteristics of the Design Process Communication Methodology (DPCM). DPCM is Computable, Embedded, Modular, Personalized, Scalable, Shared, Social, and Transparent. Enabling these characteristics, DPCM consists of elements which represent and contextualize processes and methods that enable designers to capture and retrieve processes. To test DPCM, I map the elements and method s to the Process Integration Platform (PIP). PIP is a web tool that enables project teams to organize and share files as nodes in an information dependency map that emerges as the team works. Results from the use of PIP in student design charrettes and class projects provide evidence for the power of DPCM to effectively and efficiently communicate building design processes within project teams, between project teams, and across project teams. I claim DPCM as a contribution to the fields of design process management and project information management. DPCM lays the foundation for commercial software that shifts focus away from incremental and fragmented process improvement toward a platform that nurtures emergence of (1) improved multi-disciplinary collaboration, (2) process knowledge sharing, and (3) innovation-enabling understanding of existing processes.