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Author: T. J. Larkin
Publisher: McGraw Hill Professional
Published: 1994-01-22
Total Pages: 284
ISBN-13: 9780070364523
DOWNLOAD EBOOKOffers prescriptions for effecting successful change centered around three guiding principles: conveying the message through supervisors; communicating face-to-face; and, making the changes relevant to each work area
Author: Kim Erwin
Publisher: John Wiley & Sons
Published: 2013-08-28
Total Pages: 368
ISBN-13: 1118417615
DOWNLOAD EBOOK"Communicating radical innovation is very different from discussing marginal change. Erwin's book provides a serious analysis of why, in this era of VUCA—Volatility, Uncertainty, Complexity and Ambiguity—we need to change our individual and organizational modes of communication. Erwin then provides a series of concrete, practical communication methodologies that we so need. Communicating the New is a book that needs to be offered in all of our best business-school classes." —Bruce Nussbaum, author of Creative Intelligence, former assistant managing editor for BusinessWeek, and Professor of Innovation & Design at Parsons The New School of Design "One of the main problems with executing innovation in organizations is also one of the least obvious. Communicating The New reminds us about an often neglected but crucial part in the innovation process. Applying the principles contained in this book will increase your chances for innovation success, both inside your company—overcoming organizational barriers, as well as outside—convincing your customers. This is an essential read for those who not only preach for improving the current state of things, but more important to those responsible for executing it." —Luis Arnal, Managing Partner, INSITUM "I was hooked instantly. The names of people that I should give this book to keep building with each new chapter. Communicating the New is thorough as well as thoughtful in providing an impressive compendium of models, framework, methods, and tools for navigating the 21st-century challenges of creating The New. Finally, a useful resource to navigate the complexity of creating The New." —Clement Mok, Designer, Entrepreneur, and Instigator "Anyone who has experienced the challenge of co-creating The New and engaging enterprise audiences will find useful ways to produce insight, influence, and impact." —Paul Siebert, Director of Research + Strategy, Steelcase
Author: Sharon M. Friedman
Publisher: Routledge
Published: 2012-10-12
Total Pages: 347
ISBN-13: 1135683425
DOWNLOAD EBOOKExploring the interactions that swirl around scientific uncertainty and its coverage by the mass media, this volume breaks new ground by looking at these issues from three different perspectives: that of communication scholars who have studied uncertainty in a number of ways; that of science journalists who have covered these issues; and that of scientists who have been actively involved in researching uncertain science and talking to reporters about it. In particular, Communicating Uncertainty examines how well the mass media convey to the public the complexities, ambiguities, and controversies that are part of scientific uncertainty. In addition to its new approach to scientific uncertainty and mass media interactions, this book distinguishes itself in the quality of work it assembles by some of the best known science communication scholars in the world. This volume continues the exploration of interactions between scientists and journalists that the three coeditors first documented in their highly successful volume, Scientists and Journalists: Reporting Science as News, which was used for many years as a text in science journalism courses around the world.
Author: Elizabeth Keating
Publisher: Univ of California Press
Published: 2016-10-18
Total Pages: 190
ISBN-13: 0520291379
DOWNLOAD EBOOKIn a twenty-first-century global economy, in which multinational companies coordinate and collaborate withÊpartners and clientele around the world, it is usually English that is the parlance of business, research, technology, and finance. Most assume that if parties on both ends of the conferenceÊcall are fluent English speakers, information will be shared seamlessly and without any misunderstanding. But is that really true? Ê Words Matter examines how communications between transnational partners routinely break down, even when all parties are fluent English speakers. The end result is lost time, lost money, and often discord among those involved. WhatÕs going wrong? Contrary to a common assumption, language is never neutral. Its is heavily influenced by oneÕs culture and can often result in unintended meanings depending on word choice, a particular phrase, or even oneÕs inflection. A recent study of corporate managers found that one out of five projects fail primarily because of ineffective transnational communication, resulting in the loss of millions of dollars. Ê In Words Matter, you will venture into the halls of multinational tech companies around the world to study language and culture at work; learn practical steps for harnessing research in communication and anthropology to become more skilled in the digital workplace; and learn to use the ÒCommunication Plus Model,Ó which can be easily applied in multiple situations, leading to better communication and better business outcomes. Ê
Author: Brian Mathews
Publisher: American Library Association
Published: 2009
Total Pages: 193
ISBN-13: 0838909841
DOWNLOAD EBOOKIn Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.Most library marketing intended for undergraduates promotes the collection, reference and instructional service, and occasional events such as guest speakers or exhibits. The guiding principle of Marketing Today’s Academic Library is that marketing should focus on the lifestyle of the user, showcasing how the library fits within the daily life of the student. Mathews’ personal and compelling presentation will assist readers in Challenging and rethinking their marketing strategies Demonstrating their value through applied relevance Focusing on the needs of the student and their expectationsWritten in a concise and engaging manner that speaks to popular anxiety points about new marketing techniques, this book is filled with tips and strategies that academic librarians can use to communicate with students, surpassing their expectations of their library experience.
Author: LeeAnn Kahlor
Publisher: Routledge
Published: 2009-11-13
Total Pages: 451
ISBN-13: 1135269793
DOWNLOAD EBOOKThis volume explores the evolution of science communication, addressing key issues and offering substance for future study. Harnessing the energies of junior scholars on the forefront of science communication, this work pushes the boundaries of research forward, allowing scholars to sample the multiple paradigms and agendas that will play a role in shaping the future of science communication. Editors LeeAnn Kahlor and Patricia Stout challenge their readers to channel the energy within these chapters to build or continue to build their own research agendas as all scholars work together – across disciplines – to address questions of public understanding of science and communicating science. These chapters are intended to inspire still more research questions, to help aspiring science communication scholars locate their own creative and original research programs, and to help veteran science communication scholars expand their existing programs such that they can more actively build interdisciplinary bridges. Crossing methodological boundaries, work from quantitative and qualitative scholars, social scientists and rhetoricians is represented here. This volume is developed for practitioners and scholars alike – for anyone who is concerned about or interested in the future of science and how communication is shaping and will continue to shape that future. In its progressive pursuit of interdisciplinary research streams – of thinking outside methodological and theoretical boxes – this book inspires science communication scholars at all levels to set a new standard for collaboration not just for science communication, but for communication research in general.
Author: Dan M. Brown
Publisher: New Riders
Published: 2010-09-15
Total Pages: 1040
ISBN-13: 0131385410
DOWNLOAD EBOOKSuccessful web design teams depend on clear communication between developers and their clients—and among members of the development team. Wireframes, site maps, flow charts, and other design diagrams establish a common language so designers and project teams can capture ideas, track progress, and keep their stakeholders informed. In this all new edition of Communicating Design, author and information architect Dan Brown defines and describes each deliverable, then offers practical advice for creating the documents and using them in the context of teamwork and presentations, independent of methodology. Whatever processes, tools, or approaches you use, this book will help you improve the creation and presentation of your wireframes, site maps, flow charts, and other deliverables. The book now features: An improved structure comprising two main sections: Design Diagrams and Design Deliverables. The first focuses on the nuts and bolts of design documentation and the second explains how to pull it all together. New deliverable: design briefs, as well as updated advice on wireframes, flow charts, and concept models. More illustrations, to help designers understand the subtle variations and approaches to creating design diagrams. Reader exercises, for those lonely nights when all you really want to do is practice creating wireframes, or for use in workshops and classes. Contributions from industry leaders: Tamara Adlin, Stephen Anderson, Dana Chisnell, Nathan Curtis, Chris Fahey, James Melzer, Steve Mulder, Donna Spencer, and Russ Unger. “As an educator, I have looked to Communicating Design both as a formal textbook and an informal guide for its design systems that ultimately make our ideas possible and the complex clear.” —Liz Danzico, from the Foreword
Author: R. Roger Remington
Publisher:
Published: 2021
Total Pages: 0
ISBN-13: 9781939125859
DOWNLOAD EBOOKCommunicating Knowledge Visually presents a timely, in-depth examination of information design pioneer, Will Burtin. Using a methodical approach, the authors analyze Burtin's way of working and nine of his seminal projects, including his exhibitions for The Upjohn Company and diagrams for SCOPE magazine.Excerpts taken from Burtin's unpublished writing offer insight into his thinking process and explain how he transformed complex scientific information into easy, accessible visual forms. Scientists, designers, educators and students will gain valuable knowledge from Burtin's unique design approach in meeting the current challenges of communicating complexity in their respective fields.
Author: Julia B. Corbett
Publisher: Rowman & Littlefield
Published: 2021-02-22
Total Pages: 231
ISBN-13: 1793638039
DOWNLOAD EBOOKCommunicating the Climate Crisis puts communication at the center of the change we need, providing concrete strategies that help break the inertia that blocks social and cultural transformation. Reimagining “earth” not just as the ground we walk upon but as the atmosphere we breathe—Eairth—this book examines our consumption-based identities in fossil fuel culture and the necessity of structural change to address the climate crisis. Strategies for overcoming obstacles start with facing the emotional challenges and mental health tolls of the crisis that lead to climate silence. Breaking that silence through personal climate conversations elevates the importance of the problem, finds common ground, and eases “climate anxiety.” Climate justice and faith-based worldviews help articulate our moral responsibility to take drastic action to protect all humans and the living world. This book tells a new story of hope through action—not as isolated, “guilty” consumers but as social actors who engage hearts, hands, and minds to envision and create a desired future.
Author: Valerie Alia
Publisher: Berghahn Books
Published: 2012
Total Pages: 301
ISBN-13: 0857456067
DOWNLOAD EBOOKAround the planet, Indigenous people are using old and new technologies to amplify their voices and broadcast information to a global audience. This is the first portrait of a powerful international movement that looks both inward and outward, helping to preserve ancient languages and cultures while communicating across cultural, political, and geographical boundaries. Based on more than twenty years of research, observation, and work experience in Indigenous journalism, film, music, and visual art, this volume includes specialized studies of Inuit in the circumpolar north, and First Nations peoples in the Yukon and southern Canada and the United States.
