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Author: Zala Volcic
Publisher: Springer
Published: 2016-02-03
Total Pages: 244
ISBN-13: 1137500999
DOWNLOAD EBOOKThis book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
Author: Leanne White
Publisher: Aspects of Tourism
Published: 2017
Total Pages: 0
ISBN-13: 9781845415884
DOWNLOAD EBOOKThis book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Author: Leanne White
Publisher: Channel View Publications
Published: 2017-01-19
Total Pages: 416
ISBN-13: 1845415914
DOWNLOAD EBOOKThis book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Author: Julio Moreno
Publisher: UNC Press Books
Published: 2003
Total Pages: 342
ISBN-13: 9780807854785
DOWNLOAD EBOOKIn the aftermath of the 1910 Mexican Revolution, Mexican and U.S. political leaders, business executives, and ordinary citizens shaped modern Mexico by making industrial capitalism the key to upward mobility into the middle class, material prosperity, and
Author: Liu Hailong
Publisher: Routledge
Published: 2019-02-13
Total Pages: 217
ISBN-13: 0429825641
DOWNLOAD EBOOKThis book gives a deep description of a new trend in Chinese cyber-nationalism through an examination of Diba Expedition 2016. The eight chapters, written by researchers from the United States and China, touch on the topics of history, mobilization, and the organization of new cyber nationalism; the evolution of symbolic devices; and the impact of information and communications technologies (ICTs), consumerism, fans culture, and Internet subcultures on cyber-nationalism and the political consequences of it. The authors have embedded the Diba Expedition and new cyber-nationalism, which may be called fandom nationalism, in the media ecology of social media, the mobile Internet, the smartphone, and a new generation of ICTs. They also try to explain the change in the Chinese political culture from the turn of the twenty-first century up to now under the impact of official nationalistic education, commercial culture, and the grassroots Internet culture. Readers interested in political culture, Internet culture, and youth culture will find this book helpful in understanding why traditional nationalism, with hatred, anger, and actions in the real world, has evolved into fandom nationalism, with love, satire, and actions in the virtual world, as illustrated in the Diba Expedition.
Author: Maggie Ying Jiang
Publisher: Anthem Press
Published: 2024-05-14
Total Pages: 112
ISBN-13: 183998287X
DOWNLOAD EBOOKChina has made nationalism central as the country seeks to achieve a “rejuvenation of the Chinese nation.” The new wave of consumer nationalism in China reached a fever pitch in recent years. This book will be the first book that systematically analyzes the different waves of consumer nationalism in China, the types of its nationalistic consumer actions, and the critical impact of the new wave which has increased the possibility of a consumer base that could turn hostile at any moment. It argues that the outbursts of nationalist consumer outrage have become an increasing risk for businesses in China or businesses dealing with Chinese markets and that as China faces growing diplomatic challenges abroad, multinational companies need to enhance focus and strategic planning in communication operations when dealing with the world’s second-largest economy.
Author: Lu Zhouxiang
Publisher: Taylor & Francis
Published: 2023-07-31
Total Pages: 641
ISBN-13: 1000911683
DOWNLOAD EBOOKThis handbook presents a comprehensive survey of the formation and transformation of nationalism in 15 East and Southeast Asian countries. Written by a team of international scholars from different backgrounds and disciplines, this volume offers new perspectives on studying Asian history, society, culture, and politics, and provides readers with a unique lens through which to better contextualise and understand the relationships between countries within East and Southeast Asia, and between Asia and the world. It highlights the latest developments in the field and contributes to our knowledge and understanding of nationalism and nation building. Comprehensive and clearly written, this book examines a diverse set of topics that include theoretical considerations on nationalism and internationalism; the formation of nationalism and national identity in the colonial and postcolonial eras; the relationships between traditional culture, religion, ethnicity, education, gender, technology, sport, and nationalism; the influence of popular culture on nationalism; and politics, policy, and national identity. It illustrates how nationalism helped to draw the borders between the nations of East and Southeast Asia, and how it is re-emerging in the twenty-first century to shape the region and the world into the future. The Routledge Handbook of Nationalism in East and Southeast Asia is essential reading for those interested in and studying Asian history, Social and Cultural history, and modern history.
Author: Alina Mungiu
Publisher: Central European University Press
Published: 2004-01-01
Total Pages: 300
ISBN-13: 9789639241763
DOWNLOAD EBOOKDrawing on lessons from post-communist Europe, this book provides a summary of the practical wisdom learned in the management of ethnic conflicts from the Balkans to Chechnya. Grounded in empirical - mostly comparative - research, the essays go beyond theoretical postulates and normative ideals and acknowledge the considerable experience that exists within the post-communist world on ethnic conflict, nation and state building. What does the post-communist experience have in common with other nationalisms and nation-related conflicts, and what, if anything, is unique about it? This book, written by academics with experience as policy advisors, is strongly policy-oriented. The primordial type hypotheses of ethnic social capital and ancient hatreds are tested on the basis of public opinion surveys on nationalism and ethnic cohabitation in various countries in east-central Europe. Power-sharing arrangements in the Balkans, the small separatist Republics of the post-Soviet world as well as ethno-federalism from the former Yugoslavia to the former Soviet Empire are discussed in the respective chapters.
Author: Pablo De Orellana
Publisher: World Scientific
Published: 2022-10-04
Total Pages: 279
ISBN-13: 1800611552
DOWNLOAD EBOOKThe twenty-first century is witnessing a truly transnational revival of a very old set of ideas. Despite romantic attachments to old symbols, these late modern nationalism movements are not simply replicas of the previous two waves of nationalism in the 1860s and 1920s. Nor is it true that today's nationalism movements want simply to return to the past and effect a nationalist 1930s-style retrenchment. From Putin's macho revivalism, through to Trump's shocking victory and Xi's strongman regionalism, nationalists engage with the economic context of our time and address issues born of globalization. Crucially, in their vision for international relations they seek the destruction of key international norms in a drive to restore a vision of sovereignty predicated on a survivalist understanding of state power.Global Nationalism, edited and framed by Pablo de Orellana and Nicholas Michelsen, brings together the latest research by up-and-coming early career researchers and scholars. Beginning with a succinct history and typology of contemporary nationalism and its predecessors, this book offers analysis of several cases of contemporary nationalism, examining how specific movements define identity, address grievances and propose identity-based solutions. Key themes and lessons emerge from the study of a variety of cases, from the very ideas animating nationalist thought, to their expression in a wide variety of nationalist movements around the world. The reflections on the ecosystem of nationalist ideas and movements offered in this volume are a vital starting point in the study of contemporary nationalism as a global twenty-first century phenomenon.
Author: Matt Harvey
Publisher: Routledge
Published: 2014-01-10
Total Pages: 285
ISBN-13: 1135079749
DOWNLOAD EBOOKIn an increasingly competitive global market, winemakers are seeking to increase their sales and wine regions to attract tourists. To achieve these aims, there is a trend towards linking wine marketing with identity. Such an approach seeks to distinguish wine products – whether wine or wine tourism – from their competitors, by focusing on cultural and geographical attributes that contribute to the image and experience. In essence, marketing wine and wine regions has become increasingly about telling stories – engaging and provocative stories which engage consumers and tourists and translate into sales. This timely book examines this phenomena and how it is leading to changes in the wine and tourism industries for the first time. It takes a global approach, drawing on research studies from around the world including old and new world wine regions. The volume is divided into three parts. The first – branding – investigates cases where established regions have sought to strengthen their brands or newer regions are striving to create effective emerging brands. The second – heritage – considers cases where there are strong linkages between cultural heritage and wine marketing. The third section – terroir – explores how a ‘sense of place’ is inherent in winescapes and regional identities and is increasingly being used as a distinctive selling proposition. This significant volume showcasing the connections between place, identity, variety and wine will be valuable reading for students, researchers and academics interested in tourism, marketing and wine studies.
