Aunt Jemima's long history, including doll families, recipe books, kitchen utensils, menus, coloring books, and cooking sets for children can give glimpses into over a century of America's cultural history. The complete story of Aunt Jemima's Pancake Mix, the myth of Aunt Jemima herself, and the stories of the real women who portrayed her are told.
The cheerful design of household items which depict black people have made them collectible to a wide group today. Prompted by nostalgia and memories of warm households peopled by loving black hands, these kitchen tools with cute expressions so pleasant to have around are used as decorations in many homes. And in the collecting world, they are becoming popular. The legend which started Aunt Jemima pancakes is told and illustrated with many different variations of her image. Over 250 colour photographs of spice shakers, tea sets, toys, match safes, books, ash trays, advertising cards, wall plaques, vases, etc. depict the diversity of items made with images of black people as the main design. Patent drawings of many designs are reproduced here from the archives of the U.S. Design Patents office. A price guide is included for quick references.
Mammy and Uncle Mose examines the production and consumption of black collectibles and memorabilia from the 1880s to the late 1950s. Black collectibles - objects made in or with the image of a black person - were everyday items such as advertising cards, housewares (salt and pepper shakers, cookie jars, spoon rests, etc.), toys and games, postcards, souvenirs, and decorative knick-knacks. These objects were almost universally derogatory, with racially exaggerated features that helped ""prove"" that African Americans were ""different"" and ""inferior."" These items of material culture were props that helped reinforce the ""new"" racist ideology that began emerging after Reconstruction. Then, as the nation changed, the images created of black people by white people changed. From the 1880s to the 1930s, black people were portrayed as very dark, bug-eyed, nappy-headed, childlike, stupid, lazy, deferential - but happy! From the 1930s to the late 1950s, racial attitudes shifted again: African Americans, while still portrayed as happy servants, had ""brighter"" skin tones, and images of black women were slimmed down. By contextualizing ""black collectibles"" within America's complex social history, Kenneth W. Goings has opened a fascinating perspective on American history.
From the end of the slave era to the culmination of the Civil Rights movement, advertising portrayed blacks as Aunt Jemimas, Uncle Bens, and Rastuses, and the author explores the psychological impact of these portrayals. With the advent of the Civil Rights movement, organizations such as CORE and the NAACP voiced their opposition and became active in the elimination of such advertising. In the final chapters, the volume examines the reactions of consumers to integrated advertising and the current role of blacks in advertising.
A comprehensive, in-depth presentation of African-Americana, also known as black memorabilia or collectibles, generously illustrated with over 500 color photos. This gorgeous photo essay and extensively researched historical perspective includes a broad sampling of black memorabilia, encompassing everything from "Little Black Sambo" and "Aunt Jemima" to photography, figurines, and dolls. Social, economic, and historical influences are examined while supplying the identification and value information that collectors of African-Americana seek. It also explores the roots and consequences of Anglo-America's attitudes toward African-Americans. The eighteenth book written by Barbara E. Mauzy, African-Americana is among her most important works to date. It will satisfy collectors with good information and a price guide, and historians with a visual and verbal history of race perceptions and stereotypes in America.
Many people enjoy collecting antique figures, dolls, toys, containers, sheet music... etc. that show black people in all styles of dress and function. They often depict famous people, musicians, and advertising figures, and the variations are many. This book displays 425 colour images from several private collections, each item described with measurements and an estimated value range.
Everything from historical documents to descriptions and pricing can be found in this fascinating hobby guide. Several types of collectibles are covered in four distinct sections: Literature and Art, Everyday Artifacts, Historical Artifacts, and Entertainment Memorabilia. An important and entertaining reference!