Nestor Garcia Canclini, the best-known and most innovative cultural studies scholar in Latin America, maps the critical effects of urban sprawl, global media, and commodity markets on citizens. The complex results mean not only a shrinkage of certain traditional rights (particularly those of the welfare or client state) but also indicate new openings for expanding citizenship.
Adult social care was the first major social policy domain in England to be transferred from the state to the market. There is now a forty-year period to look back at to consider the thinking behind the strategy, the impacts on commissioners and providers of care, on the care workforce and on those who use care and support services. In this book, Bob Hudson meticulously charts these shifts. He challenges the dominant market paradigm, explores alternative models for a post-Covid-19 future and locates the debate within the wider literature on political thinking and policy change.
Adult social care was the first major social policy domain in England to be transferred from the state to the market. This book meticulously charts this shift, challenges the dominant market paradigm, explores alternative models for a post-Covid-19 future and locates the debate within the wider political thinking and policy change literature.
For almost a half a century, scholars and practitioners have debated what the connections should be between public administration and the public. Does the public serve principally as citizen-owners, those to whom administrators are responsible? Are members of the public more appropriately viewed as the customers of government? Or, in an increasingly networked world, do they serve more as the partners of public administrators in the production of public services? This book starts from the premise that the public comes to government not principally in one role but in all three roles, as citizens and customers and partners. The purpose of the book is to address the dual challenge that reality implies: (1) to help public administrators and other public officials to understand the complex nature of the public they face, and (2) to provide recommendations for how public administrators can most effectively interact with the public in the different roles. Using this comprehensive perspective, Citizen, Customer, Partner helps students, practitioners, and scholars understand when and how the public should be integrated into the practice of public administration. Most chapters in Citizen, Customer, Partner include multiple boxed cases that illustrate the chapter’s content with real-world examples. The book concludes with an extremely useful Appendix that collects and summarizes the 40 Design Principles – specific advice for public organizations on working with the public as customers, partners, and citizens.
Leading brand designer Marc Gobé builds on his highly successful Emotional Branding strategy with Citizen Brand, a powerful new concept designed to help companies earn the trust of today's consumers. Gobé argues that corporations need a new vision to survive in the present "emotional economy," challenging them to develop more passionate, human, and socially responsible brand strategies. He shows how to transform Consumers to People, Products to Experiences, Honesty to Trust, Quality to Preference, Identity to Personality, and Service to Relationship.
This book challenges existing stereotypes about the 'consumer as chooser'. It shows how we must develop a more sophisticated understanding of consumers, examining their place and role as users of public services. The analysis shows that there are many different 'faces' of the consumer and that it is not easy to categorise users in particular environments. Drawing on empirical research, The consumer in public services critiques established assumptions surrounding citizenship and consumption. Choice may grab the policy headlines but other essential values are revealed as important throughout the book. One issue concerns the 'subjects' of consumerism, or who it is that presents themselves when they come to use public services. Another concerns consumer 'mechanisms', or the ways that public services try to relate to these people. Bringing these issues together for the first time, with cutting-edge contributions from a range of leading researchers, the message is that today's public services must learn to cope with a differentiated public. This book will be of interest to scholars and students in the fields of social policy and public administration. It will also appeal to policy-makers leading 'user-focused' public service reforms, as well as those responsible for implementing such reforms at the frontline of modern public services.
Find out how to uncover the hidden talents, assets, and abilities in your neighborhood and bring them together to create a vibrant and joyful community. It takes a village! We may be living longer, but people are more socially isolated than ever before. As a result, we are hindered both mentally and physically, and many of us are looking for something concrete we can do to address problems like poverty, racism, and climate change. What if solutions could be found on your very doorstep or just two door knocks away? Cormac Russell is a veteran practitioner of asset-based community development (ABCD), which focuses on uncovering and leveraging the hidden resources, skills, and experience in our neighborhoods. He and John McKnight, the cooriginator of ABCD, show how anyone can discover this untapped potential and connect with his or her neighbors to create healthier, safer, greener, more prosperous, and welcoming communities. They offer a wealth of illustrative examples from around the world that will inspire you to explore your own community and discover its hidden treasures. You will learn to take action on what you already deeply know-that neighborliness is not just a nice-to-have personal characteristic but essential to living a fruitful life and a powerful amplifier of community change and renewal.
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!
Gathering decades of research on communications and stakeholder relations, Mrio Trentim, PfMP, CBAP, suggests a paradigm shift in the way project managers view their stakeholders. Using the four "ships" (sponsorship, partnership, leadership, and citizenship), the author charts a successful path for identifying and communicating with stakeholders that will positively impact the way you view stakeholders and how they influence your project. Managing stakeholders as clients is a new approach, moving away from traditional stakeholder management where the focus is managing expectations, to a proactive engagement and involvement of stakeholders. In this newly revised edition, Trentim goes beyond theory to offer real tools and valuable resources focused on presenting what works when it comes to stakeholder management. His light, conversational style pulls together a wide range of perspectives on various topics including: A Guide to the Project Management Body of Knowledge (PMBOK Guide),
In October 2006, an international conference titled "The Politics of Consumption/The Consumption of Politics" drew leading scholars from Europe and North America. Using theory and research, the conference spurred lively discussion as well as the insightful papers included in this special volume of The ANNALS. Drawing from a myriad of disciplines, including political science, sociology, communication, media studies, and economics, this volume is a must-have for scholars, professionals, and policymakers who want to better understand modern consumer society and its implications for the political and civic arena.
