This pioneering book explores the connections between art and artistic processes and entrepreneurship. The authors expertly identify several areas and issues where research on art and artistic processes can inform and develop the traditional field of entrepreneurship research.
International Entrepreneurship in the Arts focuses on teaching students, artists, and arts managers specific strategies for expanding creative ventures that are already successful domestically to an international audience. Varbanova’s accessible writing outlines a systematic theoretical framework that guides the reader from generating an innovative idea and starting up an international arts enterprise to its sustainable international growth. Applying concepts, models, and tools from international entrepreneurship theory and practice, Varbanova analyzes how these function within the unique setting of the arts and culture sector. The book covers: Domestic inception of an arts enterprise, followed by international expansion Starting up an international arts venture in the early stages of its inception Presenting an arts activity or project in a foreign country or region Financing a startup venture with international resources Implementing diverse models of international partnership Starting up an arts venture that is run by a multinational team Creating an art product with international dimension The book’s 23 case studies and 54 short examples feature disciplines from fine arts and photography to music, theatre, and contemporary dance, and cover ventures in over 20 countries to provide students with practical insight into the issues and challenges facing real arts organizations. Aimed at students interested in the business aspects of arts and cultural ventures, it will also be of use to practitioners looking at ways to internationalize their own enterprises.
How can entrepreneurial thinking be applied to ventures in the arts? What strategies can artists employ to build viable professional careers? How can sustainable and thriving arts organizations be created? Merging the worlds of business and the arts, this engaging book of case studies of individuals and organizations, written by experts spanning a broad range of fields within the arts, offers insight into answering these key questions.
Increasingly, the availability of entrepreneurship education is becoming a factor in college choice as fine arts students demand training that helps them create an arts-based career after graduation. For too long, the arts academy has ignored the long-term career outcomes of its graduates and has only recently begun to meaningfully address how students can earn a living as working artists and arts entrepreneurs. Written to address this challenge, Disciplining the Arts explores the policy, programming, and curricular issues in the emerging field of arts entrepreneurship. By articulating the need, purpose and outcomes for arts entrepreneurship education, listening to graduates and identifying models, this essay collection begins an important conversation on preparing students for arts self-employment.
Arts Management is designed as an upper division undergraduate and graduate level text that covers the principles of arts management. It is the most comprehensive, up to date, and technologically advanced textbook on arts management on the market. While the book does include the background necessary for understanding the global arts marketplace, it assumes that cultural fine arts come to fruition through entrepreneurial processes, and that cultural fine arts organizations have to be entrepreneurial to thrive. Many cases and examples of successful arts organizations from the Unites States and abroad appear in every chapter. A singular strength of Arts Management is the author's skilful use of in-text tools to facilitate reader interest and engagement. These include learning objectives, chapter summaries, discussion questions and exercises, case studies, and numerous examples and cultural spotlights. Online instructor's materials with PowerPoints are available to adopters.
How can entrepreneurial thinking be applied to ventures in the arts? What strategies can artists employ to build viable professional careers? How can sustainable and thriving arts organizations be created? Merging the worlds of business and the arts, this engaging book of case studies of individuals and organizations, written by experts spanning a broad range of fields within the arts, offers insight into answering these key questions. Bringing together nuanced details from across the arts to provide a broad understanding of arts entrepreneurship, it also gives readers the tools to apply insights from other artistic disciplines to their own, synthesizing unique, targeted strategies from a myriad of sources. Each chapter includes: engaging classroom activities and discussion ideas teaching notes that allow material to be easily incorporated into any course extraction of important principles of arts entrepreneurship from each case study. Equally applicable to formal and individual study, this book will prove an invaluable and inimitable resource for not only educators, researchers and scholars in arts entrepreneurship, management or administration but also individuals pursuing careers in this highly competitive industry.
Analyzing the relationship between the arts and business, this book offers an in-depth perspective on the increasingly common art-based strategies adopted by enterprises in various industries, with a focus on luxury sector. Pursuing an exhaustive, systematic, evidence-based and interdisciplinary approach, it explores the limits of potential strategic collaborations between the two fields. In addition, the book provides a structure for this field of inquiry, offering a solid basis for future research and highlighting the benefits of art-based strategies for executives. Each research strand explored in this book is supported by a representative case study.
In the 21st century, there is an enormous need for a basic knowledge of management in the cultural sector. This publication fills the gap between general management theory and cultural praxis. It offers information on the global dimension of art management, digitization of culture, strategy formation in the cultural sector, the structure of a cultural organization, cultural leadership. Casestudies are presented from different parts of the world, rooted in local resources but from a global perspective.
Cases in Entrepreneurship provides students with diverse, real-world examples of entrepreneurship in action. Through these cases, students learn critical lessons in business management, business development, and entrepreneurship. Each case includes a short introduction, explanations of why the case is important, key terms, the case itself, and post-reading questions. Students learn about young entrepreneurs with a vision of helping their war-ravaged country; a social entrepreneur with a successful operation who is asked to enlarge its mission; and a fashion student driven to change the way tailors sew and customers purchase professional business attire in her ancestral homeland. Additional cases follow a social entrepreneur challenged with finding a sustainable business model for a nonprofit where, culturally, individual philanthropy is a new concept; a dog food company owner whose board is recommending a growth strategy contrary to the founder's wishes; a group of entrepreneurs who've implemented a business training program in a new city, only to face criticism from its local government; a group of students expanding the concept of market segmentation; and entrepreneurs facing the consequences of creating a product that disrupts the market. Cases in Entrepreneurship is an ideal supplementary textbook for courses and programs in business management and entrepreneurship. Armen Hadjinian holds a bachelor's degree in business and M.B.A. from Marquette University. He is a coordinator and instructor for Milwaukee Area Technical College's entrepreneurship program and advisor for its Center for Entrepreneurship. When he joined the faculty at MATC as a business management instructor, Hadjinian revamped the business training diploma program curriculum to place more emphasis on entrepreneurship, strategy, and new product develop. An entrepreneur himself, Hadjinian formerly owned a running gear store, as well as his family's carpet business. He was also the lead consultant for one of the first mobile payment apps, Talipayments, which was a finalist in the Miller/Coors Urban Entrepreneurship Challenge.