Through computers, smartphones, and other digital devices, more and more shopping takes place online. As consumers turn to online retail for their shopping needs, companies need workers who can use computer technology efficiently and intelligently. This title explores a number of promising career paths within online retailing, including Web developers, user interaction designers, digital advertising and marketing managers, data analysts, and more. Sidebars highlight successful individuals and companies and discuss their innovations in the field.
Technology has changed the way that people shop. And those changes have brought with them new ways for retailers to interact with those customers, which requires businesses to hire more technologically savvy employees. This comprehensive guide to building a career in coding and online retail takes a look at how to get an education in the field, which types of businesses are hiring and why, and the different routes those aspiring to a career in online retail are taking on the path to success.
More than 100 "opportunities" for students and job seekers! The most comprehensive career book series available, Opportunities in . . . covers a range of professions, from acting to writing, and encompasses traditional as well as cutting-edge careers. Each book offers job seekers essential information about a variety of careers within each field and includes training and education requirements, salary statistics, and professional and Internet resources.
A growing service economy in the United States has made retail a major growth industry. This book details the preparation and training or schooling involved in securing a job in retail, depending on the position and one’s career goals, both short and long term. From clerks and cashiers to secret shoppers, working in online marketplaces and brick and mortar stores, retail work includes positions in many different kinds of stores: apparel, electronics, hardware, domestic appliances, big box, and more. The book outlines possible schedules, job search and interview skills, the road to advancement, and many other facets of the retail job market.
Whether you're a student or a professional ready for a career change, you'll find in this invaluable book everything you need to know to start an exciting career or change the direction of your current career in the retail or wholesale industry. Retail and wholesale trade are trillion-dollar businesses employing an estimated 20 million Americans, according to the U.S. Department of Labor. From department stores and malls to online retailers and manufacturers, retail and wholesale present a myriad of employment opportunities, from customer service and sales to IT, marketing, and finance. Career Opportunities in the Retail and Wholesale Industry, Second Edition offers a comprehensive view of careers in the field, with complete information for the 21st century on 90 jobs, including Mall Manager Greeter Buyer Brand Manager Personal Shopper Catalog Copywriter Wholesale Sales Representative Marketing Director, Web Store Sales Associate Manufacturer's Representative Promotions Manager-Retail Store Market Researcher-Manufacturer Throughout the book, the reader will find a quick-reference Career Profile for each job summarizing its notable features, a Career Ladder illustrating frequent routes to and from the position described, and a comprehensive text pointing out special skills, education, training, and various associations relevant to each post. Appendixes list education and training resources, chain and department stores, catalog companies and manufacturers, trade associations and unions, and more. Book jacket.
A growing service economy in the United States has made retail a major growth industry. This book details the preparation and training or schooling involved in securing a job in retail, depending on the position and one’s career goals, both short and long term. From clerks and cashiers to secret shoppers, working in online marketplaces and brick and mortar stores, retail work includes positions in many different kinds of stores: apparel, electronics, hardware, domestic appliances, big box, and more. The book outlines possible schedules, job search and interview skills, the road to advancement, and many other facets of the retail job market.
The retail industry is changing rapidly, and it is technology that will change it irrevocably this coming century. Automation, sophisticated marketing and store design, anti-theft and loss prevention techniques, and many more topics make this book an ideal compendium of tech deployed in retail spaces throughout North America. Potential store employees bound for after-school or summer jobs, or even a career in retail, will benefit from this book's analysis and predictions. Advice for job seekers and handy information about industry trends and statistics make this book a go-to resource.
1.1 Introduction Traditionally, the Indian retail space has been dominated by unorganized retailers like Kirana stores, cloth merchants etc., who buy and resell merchandise from local suppliers or wholesalers. Most of today’s modern retail format that have been proliferating over the metros, cities and town were non existents twenty years ago. Pantaloon retail, Home town, Westside, Reliance trends, Spencer’s retail, Big Bazaar, Shoppers’ stop, Lifestyle were either small startup or non-existent twenty years back. Leading international retailers are heading towards India for setting up their stores. The internet has influenced organisation’s competitive strategic options and has actually transformed business concepts and practices forever. It offers many daily challenges. Retailer plays a significant role in economy, create value. The internet channel has fundamentally changed the way people shop. The internet had provided shoppers with multiple shopping channels. There are different types of retailers that satisfy same need and convenient experience. This business isn't static and is continually developing and evolving. They purchase straightforwardly from producers have stock sent to their stockrooms and the product to their stores. Retailers are progressively proficient at playing out the exercises that expansion the estimation of items and administrations for customers. These worth making exercises incorporate giving a collection of items and administrations, breaking mass, holding stock and offering types of assistance. Moreover, numerous retailers are engaged with planning inventive items and administrations. Retailers offer the assortment and arrangement of product requested. Assortment is the quantity of product classes a retailer offers. Arrangement is the quantity of various things offered in a product class. Assortment is alluded as the broadness of product and combination is alluded as profundity of product.
'Careers in Marketing' is divided into four sections based on the key activities of marketing: Marketing Insights, Marketing Planning, Marketing Execution and Marketing Optimization. The most relevant digital and traditional marketing roles are described across each of these activities. Each role includes detailed descriptions of both traditional and digital marketing roles including key job responsibilities and an 'insider view' of the day to day realities of the job. The pros and cons of each role is also described along with key success criteria, salary information, a typical career path as well as guidance on how to land one's first job.-Publisher description.
