Campaigns and Elections
Author: John Sides
Publisher: W. W. Norton
Published: 2019
Total Pages: 0
ISBN-13: 9780393664676
DOWNLOAD EBOOKThe #1 book--now updated through 2018
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Campaigns and Elections American Style
Author: James A. Thurber
Publisher:
Published: 2018-09-03
Total Pages: 358
ISBN-13: 9780429468278
DOWNLOAD EBOOKFollowing one of the most contentious and surprising elections in US history, the new edition of this classic text demonstrates unequivocally: Campaigns matter. With new and revised chapters throughout, Campaigns and Elections American Style provides a real education in contemporary campaign politics. In the fifth edition, academics and campaign professionals explain how Trump won the presidency, comparing his sometimes novel tactics with tried and true strategies including how campaign themes and strategies are developed and communicated, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media in elections. Offering a unique and careful mix of Democrat and Republican, academic and practitioner, and male and female campaign perspectives, this volume scrutinizes national and local-level campaigns with a special focus on the 2016 presidential and congressional elections and what those elections might tell us about 2018 and 2020. Students, citizens, candidates, and campaign managers will learn not only how to win elections but also why it is imperative to do so in an ethical way. Perfect for a variety of courses in American government, this book is essential reading for political junkies of any stripe and serious students of campaigns and elections. Highlights of the Fifth Edition Covers the 2016 elections with an eye to 2018 and 2020. Explains how Trump won the presidency, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media. Includes a new part structure and the addition of part introductions to help students contextualize the major issues and trends in campaigns and elections.
The Timeline of Presidential Elections
Author: Robert S. Erikson
Publisher: University of Chicago Press
Published: 2012-08-24
Total Pages: 221
ISBN-13: 0226922162
DOWNLOAD EBOOKIn presidential elections, do voters cast their ballots for the candidates whose platform and positions best match their own? Or is the race for president of the United States come down largely to who runs the most effective campaign? It’s a question those who study elections have been considering for years with no clear resolution. In The Timeline of Presidential Elections, Robert S. Erikson and Christopher Wlezien reveal for the first time how both factors come into play. Erikson and Wlezien have amassed data from close to two thousand national polls covering every presidential election from 1952 to 2008, allowing them to see how outcomes take shape over the course of an election year. Polls from the beginning of the year, they show, have virtually no predictive power. By mid-April, when the candidates have been identified and matched in pollsters’ trial heats, preferences have come into focus—and predicted the winner in eleven of the fifteen elections. But a similar process of forming favorites takes place in the last six months, during which voters’ intentions change only gradually, with particular events—including presidential debates—rarely resulting in dramatic change. Ultimately, Erikson and Wlezien show that it is through campaigns that voters are made aware of—or not made aware of—fundamental factors like candidates’ policy positions that determine which ticket will get their votes. In other words, fundamentals matter, but only because of campaigns. Timely and compelling, this book will force us to rethink our assumptions about presidential elections.
Campaigns and Elections
Author: John Sides
Publisher:
Published: 2022-06-10
Total Pages:
ISBN-13: 9780393441680
DOWNLOAD EBOOKThe #1 book examines contemporary campaigns and elections--now updated through 2020
Campaigns and Elections
Author: Michael A. Bailey
Publisher: CQ Press
Published: 2000
Total Pages: 232
ISBN-13:
DOWNLOAD EBOOKContains case studies of nineteen contemporary political campaigns, including Senate races, House races, and referenda and initiatives.
Campaigns and Elections
Author: Stephen K. Medvic
Publisher: Routledge
Published: 2013-12-04
Total Pages: 401
ISBN-13: 1136265554
DOWNLOAD EBOOKStephen K. Medvic’s Campaigns and Elections addresses two distinct but related aspects of American electoral democracy—both the processes that constitute campaigns and elections and the players who are involved. In addition to this balanced coverage on process and actors, it also gives equal billing to both campaigns and elections, and to contests for both legislative and executive positions at the national and state and local level. The book starts by providing students with the conceptual distinctions between what happens in an election and the campaigning that proceeds it. Significant attention is devoted to setting up the context for these campaigns and elections by covering the rules of the game in the American electoral system as well as aspects of election administration and the funding of elections. Then the book systematically covers the actors at every level—candidates and their organizations, parties, interest groups, the media, and voters—and the macro level aspects of campaigns such as campaign strategy and determinants of election outcomes. The book concludes with a big picture assessment of campaign ethics and implications of the "permanent campaign".
Encyclopedia of U.S. campaigns, elections, and electoral behavior
Author: Kenneth F. Warren
Publisher: SAGE
Published: 2008-04-04
Total Pages: 1071
ISBN-13: 1412954894
DOWNLOAD EBOOKThese approximately 450 articles explore all topics relevant to American political campaigns, elections and electoral behaviour including some cross-cultural comparisons to help place American trends in a global context.
Modern Political Campaigns
Author: Michael D. Cohen
Publisher: Rowman & Littlefield
Published: 2021-06-15
Total Pages: 205
ISBN-13: 1538153815
DOWNLOAD EBOOKModern Political Campaigns brings together academic, practical, and interviews to help understand how professionalism, technology, and speed have revolutionized elections, creating more voter-centric races for public office. Dr. Michael D. Cohen, a 20+ year veteran of working on, teaching, and writing about political campaigns take readers through how campaigns are organized, state-of-the-art tools of the trade, and how some of the most interesting people in politics got their big breaks. The book takes readers through clear-eyed chapters on parties and elections, campaign planning and management, fundraising, independent groups, vulnerability and opposition research, data and analytics, focus groups and polling, earned, paid and social media, and field operations. Finally, the book revisits the Permanent Campaign in terms of modern approaches to winning elections raising questions about today’s uniform preference for turnout over persuasion and what that means for our American democracy. Modern Political Campaigns will appeal to students and political activists interested in working in political campaigns. It is also a great read for anyone who wants to better understand the nuts and bolts of campaigns in practical terms from professionals, and the opportunities they provide all of us to be more engaged citizens and hold our leaders more accountable each Election Day.
American Presidential Campaigns and Elections
Author:
Publisher:
Published: 2003
Total Pages: 456
ISBN-13:
DOWNLOAD EBOOKVolume 3 covers presidential elections from 1944 through 2000.
Social Media and Election Campaigns
Author: Gunn Enli
Publisher: Routledge
Published: 2017-10-02
Total Pages: 209
ISBN-13: 1317397177
DOWNLOAD EBOOKThis book aims to further the research in the fields of social media and political communication by moving beyond the hype and avoiding the most eye-catching and spectacular cases. It looks at stable democracies without current political turmoil, small countries as well as large continents, and minor political parties as well as major ones. Investigating emerging practices in the United States, Europe, and Australia, both on national and local levels, enables us to grasp contemporary tendencies across different regions and countries. The book provides empirical insights into the diverse uses of different social media for political communication in different societies. Contributors look at the ways in which novel arenas connect with other channels for political communication, and how politicians as well as citizens in general use social media services. Presenting state-of-the-art methodological approaches, drawing on a combination of qualitative and quantitative analyses, the book brings together an interdisciplinary group of researchers in order to address emerging practices of the mediation of politics, campaign communication, and issues of citizenship and democracy as expressed on social media platforms. This book was originally published as a special issue of Information, Communication & Society.
