Visualizing Marketing
Visualizing Marketing

Author: S. Umit Kucuk

Publisher: Springer

Published: 2016-12-20

Total Pages: 129

ISBN-13: 3319480278

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This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss the marketing concepts visually and open a door to future predictions of the evolution of such marketing concepts. Marketing concepts are, by nature, abstract and there is a need for approaches that provide a clear picture of such concepts and concrete and hands-on knowledge tools to students, scholars, and practitioners. Furthermore, the recent rising importance and popularity of marketing metrics make visualization of such important marketing phenomena possible. Visualizing or concretizing of marketing data is more important than ever as the usage and presentation of such enormous amounts of data requires visual representation. Thus, the book provides collection of such marketing visualization examples that can help marketing scholars and students to make sense of marketing concepts and their data, so that they can develop clearer and winning marketing strategies.

Principles of Macroeconomics for AP® Courses 2e
Principles of Macroeconomics for AP® Courses 2e

Author: Steven A. Greenlaw

Publisher:

Published: 2017

Total Pages: 0

ISBN-13: 9781947172432

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Principles of Macroeconomics for AP® Courses 2e covers the scope and sequence requirements for an Advanced Placement® macroeconomics course and is listed on the College Board's AP® example textbook list. The second edition includes many current examples and recent data from FRED (Federal Reserve Economic Data), which are presented in a politically equitable way. The outcome is a balanced approach to the theory and application of economics concepts. The second edition was developed with significant feedback from current users. In nearly all chapters, it follows the same basic structure of the first edition. General descriptions of the edits are provided in the preface, and a chapter-by-chapter transition guide is available for instructors.

Public Sector Debt Statistics
Public Sector Debt Statistics

Author: International Monetary Fund

Publisher: International Monetary Fund

Published: 2011-12-08

Total Pages: 230

ISBN-13: 161635156X

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The global financial crisis of recent years and the associated large fiscal deficits and debt levels that have impacted many countries underscores the importance of reliable and timely government statistics and, more broadly, public sector debt as a critical element in countries fiscal and external sustainability. Public Sector Debt Statistics is the first international guide of its kind, and its primary objectives are to improve the quality and timeliness of key debt statistics and promote a convergence of recording practices to foster international comparability and as a reference for national compilers and users for compiling and disseminating these data. Like other statistical guides published by the IMF, this one was prepared in consultation with countries and international agencies, including the nine organizations of the Inter-Agency Task Force on Finance Statistics (TFFS). The guide's preparation was based on the broad range of experience of our institutions and benefitted from consultation with national compilers of government finance and public sector debt statistics. The guide's concepts are harmonized with those of the System of National Accounts (2008) and the Balance of Payments and International Investment Position Manual, Sixth Edition.

What is the Impact of Increased Business Competition?
What is the Impact of Increased Business Competition?

Author: Sónia Félix

Publisher: International Monetary Fund

Published: 2019-12-13

Total Pages: 57

ISBN-13: 1513521519

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This paper studies the macroeconomic effect and underlying firm-level transmission channels of a reduction in business entry costs. We provide novel evidence on the response of firms' entry, exit, and employment decisions. To do so, we use as a natural experiment a reform in Portugal that reduced entry time and costs. Using the staggered implementation of the policy across the Portuguese municipalities, we find that the reform increased local entry and employment by, respectively, 25% and 4.8% per year in its first four years of implementation. Moreover, around 60% of the increase in employment came from incumbent firms expanding their size, with most of the rise occurring among the most productive firms. Standard models of firm dynamics, which assume a constant elasticity of substitution, are inconsistent with the expansionary and heterogeneous response across incumbent firms. We show that in a model with heterogeneous firms and variable markups the most productive firms face a lower demand elasticity and expand their employment in response to increased entry.

Author:

Publisher: Arihant Publications India limited

Published:

Total Pages: 797

ISBN-13: 9326193527

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Principles of Microeconomics: A Study Guide
Principles of Microeconomics: A Study Guide

Author:

Publisher: YouGuide Ltd

Published:

Total Pages: 248

ISBN-13: 1836795491

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Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

Wiley CMA Exam Review 2022 Study Guide Part 2
Wiley CMA Exam Review 2022 Study Guide Part 2

Author: Wiley

Publisher: John Wiley & Sons

Published: 2021-11-16

Total Pages: 418

ISBN-13: 1119849411

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Prepare for success on part 2 of the 2022 CMA exam with this authoritative study guide The Wiley CMA Exam Review 2022 Part 2 Study Guide: Strategic Financial Management is a comprehensive and accurate handbook designed to help you identify and master each of the competencies covered by the second part of the 2022 Certified Management Accountant exam. It includes material on: Financial Statement Analysis Corporate Finance Decision Analysis Risk Management Investment Decisions Professional Ethics Ideal for anyone preparing for the challenging CMA series of exams, the Wiley CMA Exam Review 2022 Part 2 Study Guide: Strategic Financial Management is also a perfect companion resource for early-career management accountants seeking a refresher on foundational topics they’re likely to encounter regularly at work.