Business Communication: Essential Strategies for 21st Century Managers, 2e

Business Communication: Essential Strategies for 21st Century Managers, 2e

Author: Verma Shalini

Publisher: Vikas Publishing House

Published: 2014

Total Pages: 472

ISBN-13: 9325981173

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This book Business Communication: Essential Strategies for Twenty-first Century Managers brings together application-based knowledge and necessary workforce competencies in the field of communication. The second edition utilizes well-researched content and application-based pedagogical tools to present to the readers a thorough analysis on how communication skills can become a strategic asset to build a successful managerial career. With the second edition, Teaching Resource Material in the form of a Companion Website is also being provided. This book must be read by students of MBA, practicing managers, executives, corporate trainers and professors. KEY FEATURES • Learning Objectives: They appear at the beginning of each chapter and enumerate the topics/concepts that the readers would gain an insight into after reading the chapter • Marginalia: These are spread across the body of each chapter to clarify and highlight the key points • Case Study 1: It sets the stage for the areas to be discussed in the concerned chapter • Case Study 2: It presents real-world scenarios and challenges to help students learn through the case analysis method • Tech World: It throws light on the latest advancements in communication technology and how real-time business houses are leveraging them to stay ahead of their competitors • Communication Snippet: It talks about real organizations/people at workplaces, their on-job communication challenges and their use of multiple communication channels to gain a competitive edge • Summary: It helps recapitulate the different topics discussed in the chapter • Review and Discussion Questions: These help readers assess their understanding of the different topics discussed in the chapter • Applying Ethics: These deal with situation-based ethical dilemmas faced by real managers in their professional lives • Simulation-based Exercise: It is a roleplay management game that helps readers simulate real managers or workplace situations, and thereby enables students to apply the theoretical concepts • Experiential Learning: It provides two caselets, each followed by an Individual Activity and a Team Activity, based on real-time business processes that help readers ‘feel’ or ‘experience’ the concepts and theories they learn in the concerned chapter to gain hands-on experience • References: These are given at the end of each chapter for the concepts and theories discussed in the chapter


Essentials of Business Communication

Essentials of Business Communication

Author: Mary Ellen Guffey

Publisher: South Western Educational Publishing

Published: 2004

Total Pages: 0

ISBN-13: 9780324233643

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This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.


Business Strategy Essentials You Always Wanted To Know

Business Strategy Essentials You Always Wanted To Know

Author: Callie Daum

Publisher: Vibrant Publishers

Published: 2020-02-26

Total Pages: 155

ISBN-13: 1949395782

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Business Strategy Essentials You Always Wanted To Know prepares new managers and leaders with the building blocks of business strategy. You will learn how to define strategy, different levels of strategy for the business versus departments, and how to plan tactics to implement those strategies. You are given tools to assist you with some of the more challenging aspects of strategy such as environmental scanning, SWOT analysis, and strategy analysis. After you have learned how to execute some of these strategies, you will learn what organization structures fit best with specific strategies. These timeless elements of strategy will provide you the fundamentals with a 21st century point of view. Business Strategy Essentials is part of the Management Essentials series that helps working professionals moving into management roles. The series addresses every aspect of business from HR to finance, marketing, and operations. Each book includes fundamentals, important concepts, and well-known principles, as well as practical applications of the subject matter.


Higher Education in the Twenty-First Century II

Higher Education in the Twenty-First Century II

Author: Abdulla Y. Al-Hawaj

Publisher: CRC Press

Published: 2015-10-29

Total Pages: 141

ISBN-13: 1315642905

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Ahlia University contributes to the advancement and propagation of knowledge by encouraging its academics and research students to publish their original research that can be applied to real-life situations. Co-operation with Brunel University London in the United Kingdom led to the establishing of a Ph.D. programme at Ahlia University in 2005.An i


Essentials of Corporate Communication

Essentials of Corporate Communication

Author: Cees B.M. Van Riel

Publisher: Routledge

Published: 2007-08-07

Total Pages: 325

ISBN-13: 1134335059

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This lively and engaging new book addresses a topical and important area of study. Helping readers not only to understand, but also to apply, the most important theoretical notions on identity, identification, reputation and corporate branding, it illustrates how communicating with a company’s key audience depends upon all of the company’s internal and external communication. The authors, leading experts in this field, provide students of corporate communication with a research-based tool box to be used for effective corporate communications and creating a positive reputation. Essentials of Corporate Communication features original examples and vignettes, drawn from a variety of US, European and Asian companies with a proven record of successful corporate communication, thus offering readers best practice examples. Illustrations are drawn from such global companies as Virgin, IKEA, INVE and Lego. Presenting the most up-to-date content available it is a must-read for all those studying and working in this field.


The Essentials of Teaching Health Education

The Essentials of Teaching Health Education

Author: Sarah Benes

Publisher: Human Kinetics

Published: 2021-02-25

Total Pages: 361

ISBN-13: 1492593575

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The Essentials of Teaching Health Education, Second Edition, presents a skills-based approach to teaching K-12 health education that prepares students for success in the 21st century. This practical text is written by seasoned and highly credentialed authors with experience in both university and K-12 settings. It provides educators all they need to build, teach, and assess a health education program that will help their students become health literate, develop self-efficacy, and gain the 21st-century skills they need to maintain or improve health and well-being. What Sets This Book Apart This text meets the unique needs of schools, teachers, and students. It emphasizes an individualized approach to enhancing student learning and developing skills based on current research and national health education standards. This new edition of The Essentials of Teaching Health Education features the following: Two new chapters: one on the role of health education in the 21st century and the other on equity and social justice in health education An updated definition of skills-based health education A revised skill-development model that puts learning theory into practice as well as updated research connecting this approach to health behavior theory and learning theory A new student resource accessed through HKPropel Practical strategies for curriculum design and program development with a skills-based approach—one that makes it easy to put the content into action and make a meaningful impact on students Real-world examples to help readers understand and apply the content, along with summaries, key points, and review questions that aid in retaining the information Vocabulary words and definitions to help students keep up with the ever-changing terminology in health education Ancillaries for adopting instructors are available online. Book Organization The book is arranged into four parts. Part I delves into the skills-based approach to health education, explaining the role of health education, discussing equity and justice in health education, describing the importance of the approach, and demystifying student motivation. Part II focuses on how to teach skills that are based on the National Health Education Standards: accessing valid and reliable information, products, and services; analyzing influences; interpersonal communication; decision making and goal setting; self-management; and advocacy. Part III explores how to use data to inform curriculum planning, outlines the eight steps for curriculum development, and shows teachers how to design meaningful assessments. In part IV, readers learn how to create a positive learning environment, implement a skills-based approach, and meet the unique needs of elementary health education. The final chapter examines professional development beyond the classroom. A Framework for Successful Acquisition of Skills The Essentials of Teaching Health Education, Second Edition, offers evidence-informed strategies as it guides teachers through the critical process of supplying students with the tools they need for success in school and in life. The authors use the Partnership for 21st Century Skills framework to set the foundation for teaching the skills students need. The text is comprehensive and flexible to meet all students’ needs. With all the ancillaries and tools it provides, educators are set to deliver a complete, well-rounded curriculum that will prepare future teachers for success. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.


Computer Integrated Manufacturing (Iccim '91): Manufacturing Enterprises Of The 21st Century - Proceedings Of The International Conference

Computer Integrated Manufacturing (Iccim '91): Manufacturing Enterprises Of The 21st Century - Proceedings Of The International Conference

Author: B S Lim

Publisher: World Scientific

Published: 1991-10-02

Total Pages: 646

ISBN-13: 9814556122

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In the 21st century, computer integrated manufacturing (CIM) systems will not only be the economic development tools but will also be the essential means of achieving a higher level of flexibility, cohesiveness and performance. CIM systems are beginning to settle into our society and industries, with greater emphasis on the integration of economic, cultural and social aspects together with design, planning, factory automation and artificial intelligent systems.This volume of proceedings brings together 10 keynote and invited speaker addresses, and over 180 papers by practitioners from 28 countries. It documents current research and in-depth studies on the fundamental aspects of advanced CIM systems and their practical applications. The papers fall into 3 main sections: CIM Related Issues; Industrial AI Applications Aspects; and Concurrent Engineering, Advanced Design, Simulation and Flexible Manufacturing Systems.