Book Marketing for the First-Time Author
Book Marketing for the First-Time Author

Author: M.K. Williams

Publisher: M.K. Williams Publishing, LLC

Published: 2020-03-25

Total Pages: 92

ISBN-13: 1952084016

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Use this concise how-to guide from M.K. Williams to jumpstart your book marketing and lay a foundation for success! You’ve written the best book ever and now everyone will be racing to read it. Or, that was the plan. As a first-time author, you walk a fine line between planning for and marketing your book for success and the crushing reality of low sales. Book Marketing for the First-Time Author breaks down the most important elements that you need to market your book. Master the fundamentals covered here to set your book up for success. M.K. Williams has compiled 5 plus years of experience writing, publishing, and creating successful marketing campaigns for a multitude of books. Before you get excited about the opportunities that will present themselves to you, read this book. Online gurus will tell you that they wrote a book, sent a notice to their email list, and realized 6 figure royalties overnight. They skipped a few steps in their story. First-time authors have a lot of details to manage to promote their books; this book simplifies the process and helps you weed through all the noise to make sure the marketing essentials are covered.

Publishing 101
Publishing 101

Author: Jane Friedman

Publisher: MBA for Writers

Published: 2014-12-04

Total Pages: 196

ISBN-13: 0986312606

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Learn the basics of the publishing industry

Adorno, Foucault and the Critique of the West
Adorno, Foucault and the Critique of the West

Author: Deborah Cook

Publisher: Verso Books

Published: 2018-11-27

Total Pages: 193

ISBN-13: 178873081X

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The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?

The Scribe Method
The Scribe Method

Author: Tucker Max

Publisher: Lioncrest Publishing

Published: 2021-04-15

Total Pages: 300

ISBN-13: 1544514050

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Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.

Only
Only

Author: Caroline Baum

Publisher: Allen & Unwin

Published: 2017-02-22

Total Pages: 341

ISBN-13: 1925576426

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Caroline Baum's fascinating and moving memoir about being an only child in a very unusual family. Three barely felt like a family. It felt like it did not count. Like we were unfinished. Incomplete. There was always a gap at the table, room to set places for others. Visitors were few and far between. Mostly, there was only me. Only is a memoir of an unconventional childhood that explores what it means to be an Only Child -- as both child and adult. Also what it means to be the daughter of two people damaged by trauma and tragedy, particularly a domineering and explosive father. Secrets are revealed and differences settled. Caroline Baum's moving and gripping memoir is for everyone who has felt they are the fulcrum of a seesaw, the focus of all eyes and expectations, torn between love and fear, obedience and rebellion, duty and the longing to escape.It is also for anyone who has felt the burden of trying to be a Good Daughter -- what that means and why it is so hard. Revelatory, lyrical and unflinching. 'With a glamorous mother and a successful father, Caroline Baum's prosperous childhood seems like the epitome of privilege. Yet below the shimmering surface, rolling currents from scarred pasts buffet her girlhood, creating dislocations that resonate into adulthood. This beautifully rendered, searingly honest account becomes, in the end, a testimony to the enduring power of love, no matter how imperfectly enacted or expressed.' GERALDINE BROOKS, author of The Secret Chord 'A rich and rollicking tale that deepens into the tenderest of daughterly tributes.' HELEN GARNER, author of This House of Grief 'A conflicted love letter to her European origins and the uncrushable spirit of her glamorous, at times difficult parents, this lyrical page turner made me laugh and made me weep.' MAGDA SZUBANSKI, author of Reckoning 'An unflinchingly honest exploration of what it takes to be a good daughter, with a heart-melting scoop of ice cream.' ELIZABETH GILBERT, author of Eat, Pray, Love 'A vivid and moving account of life as an only child: there's glamour in this world but terrors aplenty.' RICHARD GLOVER, author of Flesh Wounds 'Only is a wild and deeply felt tale. With her unflinching gaze, Caroline Baum explores the inheritance of being an "only", contrasting an exotic cast of the glamorous and the famous with her unconventional, often solitary childhood.' AILSA PIPER, author of Sinning Across Spain

Growth Hacking - a How to Guide on Becoming a Growth Hacker
Growth Hacking - a How to Guide on Becoming a Growth Hacker

Author: Joe Casanova

Publisher: Csnv Books

Published: 2013-08-14

Total Pages: 158

ISBN-13: 9780615868714

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So, you're interested in growth hacking. Maybe you know a little about it, maybe you've never heard about it, maybe you're the inventor of the term and you're scoping out the competition (hi, Sean!) No matter who you are, you're not looking to make a business grow - it's your looking to make a business erupt like Vesuvius. You're looking to spread like blue jeans and the Beatles - to become an uninterrupted facet of modern life, like automobiles, cable television and Facebook. In the digital age, there is such a proliferation of choice and competition that it is no longer enough for a business to "get people in the door." A consumer can easily try a product, make a snap decision on its relative value, and leave with no more effort than clicking "unsubscribe" to the first auto-drip e-mail that arrives in their inbox. Recent societal and technological developments have introduced an urgent need for online businesses to focus on retention and engagement. The more engaged users are, the more likely they are to refer friends, family, professional contacts and like minded people to their particular community, which in itself organically drives acquisition. This results in a larger user base, which increases engagement and thus retention and referral. This is a concept known as virality, which is the evolution of the concept of "word-of-mouth marketing." Virality is the way that you accomplish that benevolent positive feedback loop. As a growth hacker, virality is what you are about, because you are responsible for driving explosive, exponential growth for a company, a la Twitter, YouTube and Pinterest. Your job is to do the years of work that make something an "overnight success." After the roar of the crowd has subsided and their fickle attention spans start to scan the horizon for the next big thing, it's your job to shake it all up, re-engage them and turn your huge growth gains into a long-term, sustainable user base. This is not marketing. This is not product development. This is not entrepreneurship. This is growth hacking.