Bodian's Publishing Desk Reference
Author: Nat G. Bodian
Publisher: Phoenix : Oryx Press
Published: 1988
Total Pages: 456
ISBN-13:
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International Book Publishing: An Encyclopedia
Author: Philip G. Altbach
Publisher: Routledge
Published: 2015-05-08
Total Pages: 763
ISBN-13: 1134261268
DOWNLOAD EBOOKFirst Published in 1996. This encyclopedia is unique in several ways. As the first international reference source on publishing, it is a pioneering venture. Our aim is to provide comprehensive discussion and analysis of key subjects relating to books and publishing worldwide. The sixty-four essays included here feature not only factual and statistical information about the topic, but also analysis and evaluation of those facts and figures. The chapters are significantly more comprehensive than those typically found in an encyclopedia.
ISBN - Internationale Standard-Buchnummer
Author: Walravens, Hartmut
Publisher: Simon Bibliothekswissen
Published: 2010
Total Pages: 234
ISBN-13: 3940862215
DOWNLOAD EBOOKInnovative ideas are never easily accepted. Due to the electronic revolution of the information supply new management tools and infrastructures were required. The as simple as brilliant tool the ISBN which assigns each book with a unique number has contributed vastly to the global book and information market.
The Dictionary of the Book
Author: Sidney E. Berger
Publisher: Rowman & Littlefield
Published: 2016-10-17
Total Pages: 335
ISBN-13: 1442263407
DOWNLOAD EBOOKFinally, here is the definitive glossary of the book, offering readers all the terms they will need for thorough understanding of how books are made, the materials they are made of, and how they are described in the bookselling, book collecting, and library worlds. Every key term --- over 1,300 different words --- that could be used in booksellers’ catalogs, library records, and collectors’ descriptions of their holdings is represented in this dictionary. This authoritative source covers all areas of book knowledge: the book as physical object, typeface terminology, paper, printing, book collecting, book design, bibliography, calligraphy, t he language of manuscripts, writing implements, librarianship, legal issues, the parts of a book, and much more. The definitions are supplemented by more than 100 illustrations showing the book as a physical object: parts of books, kinds of illustrations, kinds of printing techniques, tools that librarians, booksellers, and collectors refer to that are used in the making of books, kinds of binding structures and decoration, kinds of paper decoration, and other things.
Persuasive Genres
Author: Sujata S. Kathpalia
Publisher: Routledge
Published: 2021-09-30
Total Pages: 221
ISBN-13: 0429516878
DOWNLOAD EBOOKThis book provides an analysis of persuasive genres in the domain of media, ranging from traditional to new media genres on the internet. Kathpalia provides a layered analysis of a family of persuasive genres at the functional, semantic, and linguistic levels and a reconceptualization of genres as empowering rather than constraining, enabling rather than binding, and dynamic rather than static. The book leads readers to an understanding of genre that accounts for the way we interpret, respond to, and create genres in different settings whilst shedding light on how genres change and how they evolve into new and unique forms to meet the ever-changing needs of society. This book would be of interest to those studying or researching the topic of genres, and those interested in reconceptualizing the way in which we interpret and understand genres from linguistic and discourse perspectives.
Desk Reference for Neuroscience
Author: Isabel Lockard
Publisher: Springer Science & Business Media
Published: 2012-12-06
Total Pages: 316
ISBN-13: 1461228026
DOWNLOAD EBOOKIn recent years, the boundaries of the neurological fields have blurred, and students and scientists in all subdivisions of neuroscience now must be familiar not only with the terminology of their own specialty but also with that of the related disciplines. In response to these developments, the author has written this revised and expanded edition of her Desk Reference for Neuroanatomy (Springer-Verlag 1977), entitled Desk Reference for Neuroscience, Second Edition. The dictionary has been amplified to include terms from neurophysiology, neuropathology, and neuropharmacology, in addition to neuroanatomy. Illustrations have been added and the references and bibliographythoroughly updated. Students and scientists will find the second edition of the Desk Reference for Neuroscience an accessible and practical guide to essential terms and definitions in all branches of the neurosciences.
CRC Ethnobotany Desk Reference
Author: Tim Johnson
Publisher: CRC Press
Published: 2019-07-23
Total Pages: 1212
ISBN-13: 1351079395
DOWNLOAD EBOOKThe CRC Ethnobotany Desk Reference contains almost 30,000 concise ethnobotanical monographs of plant species characteristics and an inventory of claimed attributes and historical uses by cultures throughout the world-the most ambitious attempt to date to inventory plants on a global scale and match botanical information with historical and current uses.To obtain the same information about any species listed, you would have to thumb through hundreds of herbal guides, ethnobotanical manuals, and regional field guides. Sources for this index include the three largest U.S. Government ethnobotany databases, the U.S. National Park Service NPFlora plant inventory lists, and 18 leading works on the subject.
How to Choose a Winning Title
Author: Nat G. Bodian
Publisher: Greenwood
Published: 1989
Total Pages: 196
ISBN-13:
DOWNLOAD EBOOKAll too often a weak or inappropriate title prevents a book from being noticed by its intended audience. Book marketing expert Nat G. Bodian applies his nearly thirty years of experience, together with information from many colleagues, in How to Choose a Winning Title. This quick-reference volume answers questions and provides numerous ideas on titling. Organized for easy use, all types of books are discussed from sci-tech, business, cookbooks, and engineering to reference and college publications.
