Big League Babble On

Big League Babble On

Author: John Gallagher

Publisher: Dundurn

Published: 2017-11-18

Total Pages: 319

ISBN-13: 1459739280

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Veteran radio and television personality John Gallagher’s salacious, voracious, and dangerously delicious memoirs of a life lived on the edge in the midst of some of the world’s biggest celebrities. Long-time sportscaster John Gallagher has had close to four decades of hosting some of the top-rated radio and TV shows in Canada and, while he was at it, doing enough drugs to wipe out a small village. Along the way there was plenty of drinking, cavorting, and gallivanting with some of the coolest, biggest, and baddest sports stars and Hollywood celebs around. In Big League Babble On, John spares no one, not even himself. Read about his nights boozing with the likes of Tony Curtis, Stevie Nicks, Colin Farrell, and Leafs head coach Pat Burns. Find out how partying with Gallagher saved Mark Wahlberg’s life. Or how he once came a little too close to Princess Di. And the time Muhammad Ali stole John’s Penthouse magazine ... for the articles. Gallagher is a pop culture Cuisinart and a walking — but mostly talking — sports almanac. From hot tubbing with Wendel Clark to his friendship and falling-out with Robbie Alomar, Gallagher has met (and often partied with) all of the greats. This book is your backstage pass.


Connected to Goodness

Connected to Goodness

Author: David Meltzer

Publisher: Balboa Press

Published: 2014

Total Pages: 219

ISBN-13: 1452591229

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David Meltzer reveals proven business and life principles and how to make a lot of money, help a lot of people, and have a lot of fun. "


Understanding Baseball

Understanding Baseball

Author: Trey Strecker

Publisher: McFarland

Published: 2015-01-09

Total Pages: 220

ISBN-13: 1476618895

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The study of baseball history and culture shows the national pastime to be a forum of debate where issues of sport, labor, race, character and the ethics of work and play are decided. An understanding of baseball calls for consideration of different perspectives. This very readable textbook offers insights into baseball history as a subject worthy of scholarly attention. Each chapter introduces a specific disciplinary approach--history, economics, media, law and fiction--and poses representative questions scholars from these fields would consider. Instructors considering this book for use in a course may request an examination copy here.


Case Studies in Sport Communication

Case Studies in Sport Communication

Author: Terry L. Rentner

Publisher: Routledge

Published: 2018-09-14

Total Pages: 320

ISBN-13: 1351747282

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Case Studies in Sport Communication: You Make the Call goes beyond the box scores by offering readers the opportunity to evaluate popular and diverse issues in sport—including management, crisis, health, ethics, gender, race, and social media. Each chapter incorporates theory and communication principles as well as topical background information, and concludes with discussion questions and engaging assignments. This volume presents real-life, provocative sports cases that bring contemporary headlines into perspective and inspire critical thinking. Each chapter features scholarly evidence that will keep the conversation lively, thoughtful, and informative. Students are encouraged to challenge the ethical implications of what they have read and to “make the call.” This is an invaluable resource for upper-level undergraduate and graduate students of sport communication and sport management.


No Bullshit Social Media

No Bullshit Social Media

Author: Jason Falls

Publisher: Pearson Education

Published: 2012

Total Pages: 272

ISBN-13: 0789748010

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The In-Your-Face, Results-Focused, No-"Kumbaya" Guide to Social Media for Business! Detailed techniques for increasing sales, profits, market share, and efficiency. Specific solutions for brand-building, customer service, R & D, and reputation management. Facts, statistics, real-world case studies, and rock-solid metrics


Major League Baseball Organizations

Major League Baseball Organizations

Author: Frank P. Jozsa

Publisher: Lexington Books

Published: 2016-10-07

Total Pages: 287

ISBN-13: 1498542794

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This book analyzes and highlights the development and success of major league baseball teams in the National League and the American League, focusing on each team’s performance in seasons and postseasons and to what extent each succeeded as a business enterprise despite competition for market share from other types of entertainment. The book discusses historical and financial information about the 30 major league franchises. Each chapter contains two core themes—Team Performances and Franchise Business. The former highlights which and how teams won division and league championships and World Series while the latter lists and compares financial data including their revenue, gate receipts, and operating income and describes interesting business topics. Each chapter also provides an overview of when each franchise organized and why it joined MLB, a brief profile of its current majority owner or ownership group, records of teams’ special coaches and players, attendances at home games, and how their ballparks rank as a venue for fans. Baseball Business explains why particular teams located in large, midsized, or small markets win more games and titles than others and when and how frequently that occurs. Furthermore, it provides ways to compare franchises’ financial success individually, by division, and by league. By linking and comparing the historical performances of MLB teams to financial information about them as business organizations, this book offers a unique contribution to the literature on the sports industry.


Save Baseball

Save Baseball

Author: Larry Hausner

Publisher: McFarland

Published: 2024-01-29

Total Pages: 211

ISBN-13: 1476650667

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Major League Baseball has been in crisis in recent years. Game attendance is down by millions and fan interest is in free fall. The future of the game is in jeopardy. While the League acknowledges the issues, many are stumped as to how to address them. This book explores in detail the critical challenges facing MLB, and their ramifications, along with some potential solutions. Interviews with baseball insiders, players to executives, give a perspective on baseball's struggle to reinvent itself for future generations.


Social Media and Sports

Social Media and Sports

Author: Galen Clavio

Publisher: Human Kinetics

Published: 2020-07-08

Total Pages: 177

ISBN-13: 1492592099

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Social media communications play a huge role in the day-to-day operations of sport teams and organizations. Both current and aspiring sport business professionals need to know how to best leverage social media to meet their organizational goals, and Social Media and Sports With Web Resource will help pave the way by emphasizing the strategic, creative, and logistical elements of effective social media practices. Beginning with foundational concepts, students will first examine the history of social media and its impact on sports. They will learn about the categories of content used, including written content, images, produced video, live video, audio, graphics, dynamic visuals, and responses. They will then gain a better understanding of the social media environment by learning how to think about audiences and networks, evaluating how online communities act and interact, and considering key issues that may be encountered. The final chapters of the text assemble the building blocks from previous chapters into practical application, covering brand management strategies and overall social media presence from the perspective of a member of the sports media, a representative of a team or league, or an individual athlete. A related web resource, reviewed annually to stay current with evolving trends, provides a detailed look into major social networks and their technological elements, plus best practices, tips, and tricks for utilizing a variety of social media platforms. It also examines content methodologies, including podcasting, live video, and prerecorded video, and it discusses the use of social management software. Markers throughout the text refer students to the web resource when additional related content is available. Learning aids for students include Professional Insights, sidebars containing interviews with industry insiders; these real-world examples and professional advice provide depth and context to each chapter’s content. Key Points highlight important points, end-of-chapter review questions promote practical application and ensure content comprehension, and bolded key terms are defined in an easy-to-reference glossary. Social Media and Sports offers a practical approach to understanding social media communications in the sports industry, with application extending to those working in journalism, public relations, broadcasting, advertising, and other sport business careers where knowledge of effective social media usage will maximize career potential. Note: The web resource is included with all new print books and some ebooks. For ebook formats that don’t provide access, the web resource is available separately.


Sports Media, Marketing, and Management: Breakthroughs in Research and Practice

Sports Media, Marketing, and Management: Breakthroughs in Research and Practice

Author: Management Association, Information Resources

Publisher: IGI Global

Published: 2018-03-02

Total Pages: 570

ISBN-13: 1522554769

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The application of marketing and management concepts to sports products and services is vital to the success of the industry. When appealing to the target audience of an event, it is essential to construct a strong marketing plan by utilizing emergent technologies and strategies. Sports Media, Marketing, and Management: Breakthroughs in Research and Practice is a comprehensive reference source for the latest scholarly material on the effectiveness of current methodologies and theories, in an effort to improve promotional activities, management, and the organization of all aspects of the sports industry. Highlighting a range of pertinent topics, such as brand management, social media, and sports tourism marketing, this publication is ideally designed for students, researchers, academicians, professionals, and practitioners as well as scientists and executive managers interested in the marketing strategies of sporting media and events.


Routledge Handbook of Sport Communication

Routledge Handbook of Sport Communication

Author: PaulM. Pedersen

Publisher: Routledge

Published: 2017-07-05

Total Pages: 722

ISBN-13: 1351550446

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The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don?t rely on effective communications.Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies.