Basics Product Design- Idea Searching advocates a step-by-step approach to generating ideas and brainstorming. The author encourages an open mind in the development of ideas and teaches the reader to always question convention. The text is accompanied by a variety of case studies and examples of work taken from the best of contemporary product design.
The second edition of Idea Searching examines methods of generating and identifying ideas, and teaches you to understand what is being observed and recorded. Using lavish illustrations, concise case studies and practical examples, it explores how different experiences, contexts and references are important in identifying an idea that is appropriate for a particular individual, target audience or culture. Advocating a step-by-step approach to generating ideas and brainstorming, it encourages an open mind in the development of ideas and teaches you to always question convention. The text is accompanied by a variety of case studies and examples of work from the world's best contemporary product designers. It also includes a number of new projects for students, to encourage further exploration of ideas.
The topic for this book incorporates photography, surrealism and print advertisement by advertisers to garner attention towards the products and services that they promote. The term “Photo-surrealism” is developed by the author in this book. The word “Photo” is derived from the photography technique used in advertising and “Surrealism” from the surrealism style. This book discusses the characteristics of Photo-surrealism style, its importance and effectiveness in print advertising today.
How does design function? What is the difference between design and styling? Is the principle "form follows function" still valid? And what constitutes the design process in practice?There are so many questions on the highly topical subject of design. The authors provide answers to many of them by covering a wide range of topics, from the historical roots to the outlook on the near future, from a comprehensive look at product functions to the analysis of the complex design process, from theoretical foundations to descriptive case studies. The central theme is product design, taking the conflicting interests of consumers, manufacturers and designers into consideration. All factors of planning and designing of industrial products are considered and clearly presented. The book is aimed at enquiring users as well as committed entrepreneurs, interested technicians and aspiring designers from a great variety of fields.
Business intelligence initiatives have been dominating the technology priority list of many organizations. However, the lack of effective information quality and governance strategies and policies has been meeting these initiatives with some challenges. Information Quality and Governance for Business Intelligence presents the latest exchange of academic research on all aspects of practicing and managing information using a multidisciplinary approach that examines its quality for organizational growth. This book is an essential reference tool for researchers, practitioners, and university students specializing in business intelligence, information quality, and information systems.
In the digital age, numerous technological tools are available to enhance business processes. When these tools are used effectively, knowledge sharing and organizational success are significantly increased. Social Media Marketing: Breakthroughs in Research and Practice contains a compendium of the latest academic material on the use, strategies, and applications of social media marketing in business today. Including innovative studies on email usage, social interaction technologies, and internet privacy, this publication is an ideal source for managers, corporate trainers, researchers, academics, and students interested in the business applications of social media marketing.
This book showcases cutting-edge research papers from the 7th International Conference on Research into Design (ICoRD 2019) – the largest in India in this area – written by eminent researchers from across the world on design processes, technologies, methods and tools, and their impact on innovation, for supporting design for a connected world. The theme of ICoRD‘19 has been “Design for a Connected World”. While Design traditionally focused on developing products that worked on their own, an emerging trend is to have products with a smart layer that makes them context aware and responsive, individually and collectively, through collaboration with other physical and digital objects with which these are connected. The papers in this volume explore these themes, and their key focus is connectivity: how do products and their development change in a connected world? The volume will be of interest to researchers, professionals and entrepreneurs working in the areas on industrial design, manufacturing, consumer goods, and industrial management who are interested in the use of emerging technologies such as IOT, IIOT, Digital Twins, I4.0 etc. as well as new and emerging methods and tools to design new products, systems and services.
Organizations today need to continually implement new strategies that increase the sustainability and competitiveness of a business. By sharing experiences in a collaborative environment where the collective experience of its membership can lead to the design and implementation of new technology and product improvement, a company can differentiate itself to successfully compete in the business realm. Strategic Collaborative Innovations in Organizational Systems is a collection of research on the methods and applications of collaborative strategies in advancing the efficiency and effectiveness of a firm. Highlighting a range of topics including organizational design, productivity strategies, and workforce diversity, this book is ideally designed for academicians, business managers, entrepreneurs, human resources managers, researchers, graduate students, and scholars seeking current research on business and competitive strategies within a collaborative and organizational context.
In the digital era, users from around the world are constantly connected over a global network, where they have the ability to connect, share, and collaborate like never before. To make the most of this new environment, researchers and software developers must understand users’ needs and expectations. Social Media and Networking: Concepts, Methodologies, Tools, and Applications explores the burgeoning global community made possible by Web 2.0 technologies and a universal, interconnected society. With four volumes of chapters related to digital media, online engagement, and virtual environments, this multi-volume reference is an essential source for software developers, web designers, researchers, students, and IT specialists interested in the growing field of digital media and engagement. This four-volume reference includes various chapters covering topics related to Web 2.0, e-governance, social media activism, internet privacy, digital and virtual communities, e-business, customer relationship management, and more.
"This 10-volume compilation of authoritative, research-based articles contributed by thousands of researchers and experts from all over the world emphasized modern issues and the presentation of potential opportunities, prospective solutions, and future directions in the field of information science and technology"--Provided by publisher.
