Baseline Shift
Baseline Shift

Author: Briar Levit

Publisher: Chronicle Books

Published: 2021-12-11

Total Pages: 193

ISBN-13: 1648960839

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Baseline Shift captures the untold stories of women across time who used graphic design to earn a living while changing the world. Baseline Shift centers diverse women across backgrounds whose work has shaped, shifted, and formed graphic design as we know it today. From an interdisciplinary book designer and calligrapher during Harlem's Renaissance, to the invisible drafters of Monotype's drawing office, the women represented here include auteurs, advocates for social justice, and creators ahead of their time. The fifteen essays in this illustrated collection come from contributors with a variety of backgrounds and perspectives. Baseline Shift is essential reading for students and practitioners of graphic design, as well as anyone with an interest in women's history.

Baseline Selling
Baseline Selling

Author: Dave Kurlan

Publisher: Dave Kurlan

Published: 2005-11

Total Pages: 233

ISBN-13: 1420895672

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Baseline Selling - How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball, will dramatically change the way we approach the sales process, replacing the gratuitous complexity advocated by today's sales "experts" with an elegant and very effective simplicity. Studies have shown that the selling techniques of the last two decades have had very little impact on most of the sales population less than 75 percent of all salespeople, to be exact. Why? Because of the complexity, learning curve and difficulty in applying the concepts in these systems. In response to the urgent need for a flexible, innovative process that will enable people to grasp the essential skills necessary to close a sale in any situation, Baseline Selling reemphasizes the fundamentals of selling in a fresh, memorable way that modern sales professionals can relate to and utilize, and above all, one that complements and enriches advanced sales methodologies. Salespeople who read this book and put its wisdom to work will succeed at acquiring more opportunities as they learn to get appointments more easily. They will excel at creating opportunities with prospects who are "not interested". They'll sell at higher margins by using the "Rule of Ratios". Their closing percentages will improve dramatically as they implement the simple Inoffensive Close". Salespeople selling commodities, struggling to differentiate themselves, will love "Commodity Busters" and every salesperson will be able to shorten their sell cycle by "Taking a Lead". Quite simply, Baseline Selling introduces a way for salespeople to visualize and touch all the "sales bases" without over-complicating the process.

Shifting Baselines
Shifting Baselines

Author: Jeremy B.C. Jackson

Publisher: Island Press

Published: 2012-06-22

Total Pages: 309

ISBN-13: 161091029X

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Shifting Baselines explores the real-world implications of a groundbreaking idea: we must understand the oceans of the past to protect the oceans of the future. In 1995, acclaimed marine biologist Daniel Pauly coined the term "shifting baselines" to describe a phenomenon of lowered expectations, in which each generation regards a progressively poorer natural world as normal. This seminal volume expands on Pauly's work, showing how skewed visions of the past have led to disastrous marine policies and why historical perspective is critical to revitalize fisheries and ecosystems. Edited by marine ecologists Jeremy Jackson and Enric Sala, and historian Karen Alexander, the book brings together knowledge from disparate disciplines to paint a more realistic picture of past fisheries. The authors use case studies on the cod fishery and the connection between sardine and anchovy populations, among others, to explain various methods for studying historic trends and the intricate relationships between species. Subsequent chapters offer recommendations about both specific research methods and effective management. This practical information is framed by inspiring essays by Carl Safina and Randy Olson on a personal experience of shifting baselines and the importance of human stories in describing this phenomenon to a broad public. While each contributor brings a different expertise to bear, all agree on the importance of historical perspective for effective fisheries management. Readers, from students to professionals, will benefit enormously from this informed hindsight.

Book Design Made Simple
Book Design Made Simple

Author: Fiona Raven

Publisher:

Published: 2017

Total Pages: 0

ISBN-13: 9780994096920

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Book Design Made Simple gives DIY authors, small presses, and graphic designers--novices and experts alike--the power to design their own books. It's the first comprehensive book of its kind, explaining every step from installing Adobe(R) InDesign(R) right through to sending the files to press. For those who want to design their own books but have little idea how to proceed, Book Design Made Simple is a semester of book design instruction plus a publishing class rolled into one. Let two experts guide you through the process with easy step-by-step instructions, resulting in a professional-looking top-quality book

Emission Baselines Estimating the Unknown
Emission Baselines Estimating the Unknown

Author: OECD

Publisher: OECD Publishing

Published: 2000-11-06

Total Pages: 288

ISBN-13: 9264188487

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This book examines issues in the development of emission baselines in four key sectors: electricity; cement; energy efficiency; and iron and steel.

Mastering VMware vSphere 5.5
Mastering VMware vSphere 5.5

Author: Scott Lowe

Publisher: John Wiley & Sons

Published: 2013-10-16

Total Pages: 840

ISBN-13: 1118825039

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The 2013 edition of the bestselling vSphere book on the market Virtualization remains the hottest trend in the IT world, and VMware vSphere is the industry's most widely deployed virtualization solution. The demand for IT professionals skilled in virtualization and cloud-related technologies is great and expected to keep growing. This comprehensive Sybex guide covers all the features and capabilities of VMware vSphere, showing administrators step by step how to install, configure, operate, manage, and secure it. This perfect blend of hands-on instruction, conceptual explanation, and practical application is reinforced with real-world examples. Led by Scott Lowe and Nick Marshall, both VMware vExperts, the author team provides expertise that will prepare IT professionals to excel in using this virtualization technology. Virtualization is seen as a "best practice" for high availability and disaster recovery solutions, as well as for applications such as Exchange Server and SharePoint IDC estimates that there are as many as 7 million jobs available worldwide in virtualization and cloud technology Provides hands-on instruction in all the latest features and capabilities of VMware vSphere, with both conceptual explanations and practical applications Author team is lead by Scott Lowe and Nick Marshall, well-known VMware experts and popular bloggers Mastering VMware vSphere provides what every virtualization professional needs to know.

Managing Complex Technical Projects
Managing Complex Technical Projects

Author: R. Ian Faulconbridge

Publisher: Artech House

Published: 2003

Total Pages: 288

ISBN-13: 9781580537643

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Annotation The authors, who both teach electrical engineering at the U. of New South Wales, Australia, have written a text that will be useful for the undergraduate and graduate classroom. The philosophical aspects of the field are provided as an overview, with descriptions of procedures, vocabulary, and standards. Systems engineering is then described, with sections on all stages of design, systems engineering management, tools, and applications. A chapter is included on the interrelationship between systems engineering and fields such as project management, quality management, and integrated logistics support management. Annotation copyrighted by Book News, Inc., Portland, OR

Project Planning and Scheduling Using Primavera Enterprise - P3e and P3e/C Version 3.5
Project Planning and Scheduling Using Primavera Enterprise - P3e and P3e/C Version 3.5

Author: Paul E. Harris

Publisher: Writersandpoets.com

Published: 2004-04

Total Pages: 236

ISBN-13: 9780975150382

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This book is may be used for learning Primavera Enterprise - Team Play Version 3.5 software as either: A self teach book or; A userguide; A Training manual for a two day training course; The book is designed to teach planners and schedulers in any industry how setup and use the software in a project environment. It explains plain English and in a logical sequence the steps required to create and maintain a schedule. It has a chapter dedicated to the new functions available in Version 3.0 and covers some of the more advanced features of the software such as resource levelling and Project Groups. It highlights the sources of information and methods that should be employed to produce a realistic and useful project schedule. It draws on the author's practical experience in using SureTrak in a wide variety of industries. It presents workable solutions to real day to day planning and scheduling problems and contains practical advice on how to set up the software and import data. It includes exercises, a large number of screen dumps, numerous tips and an index.

Clinical Trials Dictionary
Clinical Trials Dictionary

Author: Curtis L. Meinert

Publisher: John Wiley & Sons

Published: 2012-08-15

Total Pages: 449

ISBN-13: 1118315286

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A thoroughly updated new edition of the essential reference on the design, practice, and analysis of clinical trials Clinical Trials Dictionary: Terminology and Usage Recommendations, Second Edition presents clear, precise, meticulously detailed entries on all aspects of modern-day clinical trials. Written and compiled by one of the world’s leading clinical trialists, this comprehensive volume incorporates areas of medicine, statistics, epidemiology, computer science, and bioethics—providing a treasure trove of key terms and ideas. This new edition continues to supply readers with the A–Z terminology needed to design, conduct, and analyze trials, introducing a vocabulary for the characterization and description of related features and activities. More than 300 new entries are now included, reflecting the current usage practices and conventions in the field, along with usage notes with recommendations on when to use the term in question. Detailed biographical notes highlight prominent historical figures and institutions in the field, and an extensive bibliography has been updated to provide readers with additional resources for further study. The most up-to-date work of its kind, Clinical Trials Dictionary, Second Edition is an essential reference for anyone who needs to report on, index, analyze, or assess the scientific strength and validity of clinical trials.