Multilatinas

Multilatinas

Author: Veneta Andonova

Publisher: Cambridge University Press

Published: 2017-11-16

Total Pages: 381

ISBN-13: 1107130042

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This book studies the internationalization strategies of multilatinas, drawing on a survey-based investigation into their organizational resources and business environment.


Reverse Entrepreneurship in Latin America

Reverse Entrepreneurship in Latin America

Author: Pável Reyes-Mercado

Publisher: Springer

Published: 2018-09-11

Total Pages: 143

ISBN-13: 3319944665

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This book explores the concept of reverse entrepreneurship, providing real-life examples of innovative start-ups and ventures hoping to internationalize. Traditionally, entrepreneurial ideas have flowed from developed countries to emerging markets. This book, however, examines entrepreneurial ideas flowing in the opposite direction, with case studies from organizations that were initially launched in emerging markets. With a specific focus on Latin America, the cases examine the experiences of entrepreneurs and reveal much-needed strategies for entry into developed markets. This book will undoubtedly be useful to both academics and practitioners as it covers a wide range of industries, products and services and takes a closer look at market platforms and high-impact entrepreneurship. Providing a valuable contribution to a relatively unexplored area, this is a compelling collection of insights into reverse entrepreneurship which presents practical solutions for entrepreneurs looking to expand their businesses in the future.


Technological Innovation and International Competitiveness for Business Growth

Technological Innovation and International Competitiveness for Business Growth

Author: João J. M. Ferreira

Publisher: Springer Nature

Published: 2020-10-22

Total Pages: 433

ISBN-13: 3030519953

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This book explores how companies combine technological innovation and competitive actions that create new opportunities for business growth in the international market. The complexity of designing today’s technology platforms requires profound knowledge in multiple areas. Technology development and commercialization as an ongoing competitive process involves enabling and inhibiting mechanisms, which govern the speed and acceleration of technological innovation. To compete more effectively, potential competitors are using coopetition and pooling their resources for shared gain in areas where they do not compete directly. Thus, a thorough examination of the current paradigms, theories, and frameworks is needed to increase our understanding of the technology-innovation-competitiveness linkages of business growth. This book brings together recent developments and methodological contributions within technological innovation, international competitiveness, and business growth that bridge the existing gaps and simultaneously advances the debate on this research topic.


Mexican Multinationals

Mexican Multinationals

Author: Alvaro Cuervo-Cazurra

Publisher: Cambridge University Press

Published: 2018-12-06

Total Pages: 765

ISBN-13: 1108480616

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Explains how managers can successfully build multinationals in emerging markets from the analysis of forty-one comparative cases of Mexican multinationals.


The New Multinationals

The New Multinationals

Author: Mauro F. Guillén

Publisher:

Published: 2010

Total Pages: 0

ISBN-13: 9780511860294

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"A new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies such as Spain, Ireland, Portugal, South Korea or Taiwan, emerging economies like Brazil, Chile, Mexico, China, India or Turkey, developing countries such as Egypt, Indonesia or Thailand, and oil-rich countries like the United Arab Emirates, Nigeria, Russia or Venezuela have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. This disadvantage, however, did not prevent them from expanding around the world. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies of vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents the dimensions of this phenomenon, identifies the key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications"--


Family Entrepreneurship

Family Entrepreneurship

Author: Matt R. Allen

Publisher: Springer Nature

Published: 2021-04-05

Total Pages: 344

ISBN-13: 3030668460

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This book provides recent ideas, insights, facts, evidence, frameworks, and perspectives on how and why entrepreneurial families are successful over generations. The book focuses on how families successfully implement entrepreneurship across generations. That success, it argues, requires entrepreneurship at the level of the family, not only in the businesses the family owns and manages. Written by noted academics and consultants who are authorities on family entrepreneurship, the chapters provide a comprehensive exploration of the characteristics of successful entrepreneurial families, their motivations, how they behave over time, and, suggestions for how business families can encourage and sustain entrepreneurship. This comprehensive look at family entrepreneurship will serve as a fundamental reference text for family business consultants, owners, and scholars.


Emerging Multinationals in Emerging Markets

Emerging Multinationals in Emerging Markets

Author: Ravi Ramamurti

Publisher: Cambridge University Press

Published: 2009-04-16

Total Pages: 441

ISBN-13: 1139477498

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Why have so many firms in emerging economies internationalized quite aggressively in the last decade? What competitive advantages do these firms enjoy and what are the origins of those advantages? Through what strategies have they built their global presence? How is their internationalization affecting Western rivals? And, finally, what does all this mean for mainstream international business theory? In Emerging Multinationals in Emerging Markets, a distinguished group of international business scholars tackle these questions based on a shared research design. The heart of the book contains detailed studies of emerging-market multinationals (EMNEs) from the BRIC economies, plus Israel, Mexico, South Africa, and Thailand. The studies show that EMNEs come in many shapes and sizes, depending on the home-country context. Furthermore, EMNEs leverage distinctive competitive advantages and pursue distinctive internationalization paths. This timely analysis of EMNEs promises to enrich mainstream models of how firms internationalize in today's global economy.


Rival States, Rival Firms

Rival States, Rival Firms

Author: John M. Stopford

Publisher: Cambridge University Press

Published: 1991-10-17

Total Pages: 340

ISBN-13: 9780521423861

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In this theoretically original work, two distinguished authors explore the mutual interdependence of states and firms throughout the world. They show how global structural changes - in finance, technology, knowledge and politics - often impel governments to seek the help and cooperation of managers of multinational enterprises. Yet, as Professors Stopford and Strange demonstrate, this is constrained by each country's economic resources, its social structures and its political history. Based on grass-roots research into the experience of over 50 multinationals and more than 100 investment projects in three developing countries- Brazil, Malaysia and Kenya - the authors develop a matrix of agendas. They present the impact on projects of the multiple factors affecting the bargaining relationships between the government and the foreign firm at different times and in a variety of economic sectors. In conclusion they offer some guidelines for actions to both governments and firms and some points to future interdisciplinary research.


Segmentation in Social Marketing

Segmentation in Social Marketing

Author: Timo Dietrich

Publisher: Springer

Published: 2016-10-21

Total Pages: 210

ISBN-13: 9811018359

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This book brings together current innovative methods and approaches to segmentation and outlines why segmentation is needed to support more effective social marketing program design. It presents a variety of segmentation approaches alongside case studies of their application in various social marketing contexts. The book extends the use of segmentation in social marketing, which will ultimately lead to more effective and better-tailored programs that deliver change for the better. As such, it offers a detailed handbook on how to conduct state-of-the-art segmentation, and provides a valuable resource for academics, social marketers, educators, and advanced students alike.


Global Innovation Index 2017

Global Innovation Index 2017

Author: Cornell University

Publisher: WIPO

Published: 2017

Total Pages: 462

ISBN-13:

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The Global Innovation Index provides detailed metrics about the innovation performance of 127 countries and economies around the world. Its 81 indicators explore a broad vision of innovation, including political environment, education, infrastructure and business sophistication. This year’s report reviews the state of innovation in agriculture and food systems across sectors and geographies. Chapters of the report provide more details on this year’s theme from academic, business, and particular country perspectives from leading experts and decision makers.