Brand New Justice

Brand New Justice

Author: Simon Anholt

Publisher: Routledge

Published: 2006-08-11

Total Pages: 185

ISBN-13: 1136426078

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Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.


European Drawings 1

European Drawings 1

Author: George R. Goldner

Publisher: Getty Publications

Published: 1988-04-01

Total Pages: 370

ISBN-13: 0892360925

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Within a short time the Department of Drawings has acquired impressive holdings of European works on paper. This volume, the first in a series intended to keep scholars apprised of acquisitions, contains 149 entries on Italian, French, Flemish, Dutch, and other works ranging in date from the Renaissance through the nineteenth century. Artists represented include Rembrandt, Cezanne, Blake, Goya, Dürer, Savery, Rubens, Millet, Veronese, Caravaggio, Raphael, and numerous others. All drawings are illustrated at full-page size.


History of Jacksonville, Florida and Vicinity, 1513 to 1924

History of Jacksonville, Florida and Vicinity, 1513 to 1924

Author: T. Frederick Davis

Publisher: Jazzybee Verlag

Published: 2021

Total Pages: 588

ISBN-13: 3849660400

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Two times there was a wholesale destruction of Jacksonville's official records – in the War Between the States and by the fire of May 3, 1901. The author's effort in this work was to collect all of the available authentic matter for permanent preservation in book form. The record closes as of December 31, 1924. The record is derived from many sources – long forgotten books and pamphlets; old letters and diaries that have been stored away as family memorials of the past; newspapers beginning with the St. Augustine Herald in 1822 (on file at the Congressional Library at Washington) fragmentary for the early years, but extremely valuable for historical research; almost a complete file of local newspapers from 1875 to date; from the unpublished statements of old residents of conditions and outstanding events within the period of their clear recollection; and from a multitude of other sources of reliability. The search through the highways and the byways for local history was in the spare moments of the author stretching over a period of a score of years, a pastime "hobby" with no idea of making money out of it. No attempt has been made to discuss the merits of any incident, but only to present the facts, just as they were and just as they are, from the records and sources indicated.


Le Tumulte Noir

Le Tumulte Noir

Author: Jody Blake

Publisher: Penn State Press

Published: 1999-01-01

Total Pages: 232

ISBN-13: 9780271017532

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Jody Blake demonstrates in this book that although the impact of African-American music and dance in France was constant from 1900 to 1930, it was not unchanging. This was due in part to the stylistic development and diversity of African-American music and dance, from the prewar cakewalk and ragtime to the postwar Charleston and jazz. Successive groups of modernists, beginning with the Matisse and Picasso circle in the 1900s and concluding with the Surrealists and Purists in the 1920s, constructed different versions of la musique and la danse negre. Manifested in creative and critical works, these responses to African-American music and dance reflected the modernists' varying artistic agendas and historical climates.


Brand New Justice

Brand New Justice

Author: Simon Anholt

Publisher: Routledge

Published: 2003

Total Pages: 180

ISBN-13: 9780750656993

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"Brand New Justice: the Upside of Global Branding is essential reading for businesses and governments in emerging countries, for people in the international aid sector, for marketers seeking worthwhile applications for their skills, and for anyone who is interested in practical solutions to world poverty."--BOOK JACKET.


Murder for Pleasure

Murder for Pleasure

Author: Howard Haycraft

Publisher: Dover Publications

Published: 2019-02-13

Total Pages: 433

ISBN-13: 0486829308

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"Genuinely fascinating reading."—The New York Times Book Review "Diverting and patently authoritative."—The New Yorker "Grand and fascinating … a history, a compendium and a critical study all in one, and all first rate."—Rex Stout "A landmark … a brilliant study written with charm and authority."—Ellery Queen "This book is of permanent value. It should be on the shelf of every reader of detective stories."—Erle Stanley Gardner Author Howard Haycraft, an expert in detective fiction, traces the genre's development from the 1840s through the 1940s. Along the way, he charts the innovations of Edgar Allan Poe, Wilkie Collins, and Arthur Conan Doyle, as well as the modern influence of George Simenon, Josephine Tey, and others. Additional topics include a survey of the critical literature, a detective story quiz, and a Who's Who in Detection.


Al Capone

Al Capone

Author: Fred D. Pasley

Publisher:

Published: 2013-10

Total Pages: 360

ISBN-13: 9781258833534

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This is a new release of the original 1930 edition.


Ernest Hemingway Selected Letters 1917-1961

Ernest Hemingway Selected Letters 1917-1961

Author: Ernest Hemingway

Publisher: Simon and Schuster

Published: 2003-06-03

Total Pages: 983

ISBN-13: 0743246896

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The death of Ernest Hemingway in 1961 ended one of the most original and influential careers in American literature. His works have been translated into every major language, and the Nobel Prize awarded to him in 1954 recognized his impact on contemporary writing. While many people are familiar with the public image of Hemingway and the legendary accounts of his life, few knew him as an intimate. With this collection of letters, presented for the first time as a Scribner Classic, a new Hemingway emerges. Ranging from 1917 to 1961, this generous selection of nearly six hundred letters is, in effect, both a self-portrait and an autobiography. In his own words, Hemingway candidly reveals himself to a wide variety of people: family, friends, enemies, editors, translators, and almost all the prominent writers of his day. In so doing he proves to be one of the most entertaining letter writers of all time. Carlos Baker has chosen letters that not only represent major turning points in Hemingway's career but also exhibit character, wit, and the writer's typical enthusiasm for hunting, fishing, drinking, and eating. A few are ingratiating, some downright truculent. Others present his views on writing and reading, criticize books by friend or foe, and discuss women, soldiers, politicians, and prizefighters. Perhaps more than anything, these letters show Hemingway's irrepressible humor, given far freer rein in his correspondence than in his books. An informal biography in letters, the product of forty-five years' living and writing, Ernest Hemingway: Selected Letters leaves an indelible impression of an extraordinary man. Ernest Hemingway was born in Oak Park, Illinois, in 1899. At seventeen he left home to join the Kansas City Star as a reporter, then volunteered to serve in the Red Cross during World War I. He was severely wounded at the Italian front and was awarded the Croce di Guerra. He moved to Paris in 1921, where he devoted himself to writing fiction, and where he fell in with the expatriate circle that included Gertrude Stein, F. Scott Fitzgerald, Ezra Pound, and Ford Madox Ford. His novels include The Sun Also Rises (1926), A Farewell to Arms (1929), To Have and Have Not (1937), For Whom the Bell Tolls (1940), and The Old Man and the Sea (1952). He was awarded the Nobel Prize for literature in 1954. He died in Ketchum, Idaho, on July 2, 1961.