Sports Fundraising
Sports Fundraising

Author: David J Kelley

Publisher: Routledge

Published: 2012-05-31

Total Pages: 220

ISBN-13: 1136456279

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Sports Fundraising is a complete introduction to fundamental principles and best practice in sports fundraising. Focusing on the particular challenges of fundraising in intercollegiate and interscholastic sport, and for youth sport organizations, the book is designed to help students develop the professional skills that they will need for a successful career in sports or education administration. Packed with real-life case studies and scenarios, the book offers a step-by-step guide to the effective planning, communication, implementation and management of sports fundraising projects, and introduces the most important issues in contemporary sports fundraising. Each chapter contains a range of useful features, from definitions of key terms to skill-building exercises, exploring both quantitative and qualitative methods for understanding the fundraising process and designing more effective fundraising projects. This is an essential course text for any athletic or sport fundraising course, and an invaluable reference for all professional fundraisers working in sport or education.

Public College and University Development
Public College and University Development

Author: Michael J. Worth

Publisher:

Published: 1985

Total Pages: 190

ISBN-13:

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Differences in fund raising in public and private colleges are considered in 14 papers, with attention to different strategies, the organization of the effort, and special considerations. Article titles and authors are: "Private Support of Public Higher Education" (Michael J. Worth); "Organization of Fund Raising at Public Institutions" (John W. Leslie); "The Private Foundation at a Public University" (Curtis R. Simic); "Working with Volunteers" (Barbara W. Snelling); "Role of the Public College or University President in Fund Raising" (James L. Fisher); "Annual Giving at Public Institutions" (Robert R. Ashton); "The Role of Major Gift Clubs at Public Institutions" (Donald L. Lemish); "Corporate and Foundation Support for Public Institutions" (George E. Moore); "Capital Campaigns at Public Institutions" (Robert B. Rennebohm) "Planned Giving Programs at Public Institutions" (J. Robert Sandberg); "Raising Funds for Faculty Support" (Marion B. Peavey); "Athletic Fund Raising" (Ian T. Sturrock); "Fund Raising for Two-Year Colleges" (Stephen R. Wise, Marlene W. Camper); "State Laws and Policies Affecting Private Support for Public Higher Education" (Constance Kravas); and "The Public-Private Partnership" (M. Worth). (SW)

A Guide to Fundraising at Historically Black Colleges and Universities
A Guide to Fundraising at Historically Black Colleges and Universities

Author: Marybeth Gasman

Publisher: Routledge

Published: 2012-05-23

Total Pages: 202

ISBN-13: 1136730389

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Winner of the 2012 CASE John Grenzebach Award for Outstanding Research in Philanthropy for Educational Advancement A Guide to Fundraising at Historically Black Colleges and Universities is a comprehensive, research-based work that brings the best practices and expertise of seminal professionals to the larger Black college environment and beyond. Drawing on data-driven advice from interviews with successful Black college fundraisers and private sector leaders, this book gives practitioners a comprehensive approach for moving away from out-of-date approaches to improve their institutions. This practical guide includes: An All Campus Approach—Discussion goes beyond alumni fundraising strategies to address the blended role that faculty, administrators, and advancement professionals can play to achieve fundraising success. Practical Recommendations—End-of-chapter suggestions for quick reference, as well as recommendations integrated throughout. Best Practices and Examples—Data-based content to strengthen fundraisers’ understanding of institutional advancement and alleviate uncertainties. Examples of Innovative Approaches—An entire chapter outlining successful innovative fundraising and engagement programs at various institutions. Extensive Appendices—Useful resources related to grant procurement, endowments, alumni giving, enrollment and retention, financial aid, and other helpful HBCU information. Both newcomers and seasoned professionals in the HBCU fundraising arena will benefit from the compelling recommendations offered in A Guide to Fundraising at Historically Black Colleges and Universities.

The Survey of College Athletics Department Advancement & Fundraising Efforts
The Survey of College Athletics Department Advancement & Fundraising Efforts

Author: Primary Research Group

Publisher: Primary Research Group Inc

Published: 2013

Total Pages: 77

ISBN-13: 1574402366

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This study, based on data from 56 colleges, looks closely at fundraising and advancement efforts run by athletics departments themselves. The study reports on the size and dimensions of these efforts, including data on budgets, staffing levels and salaries. The data is broken out for Division 1, Division 2 and Division 3 colleges, and for public and private colleges, by enrollment and type of college. The report covers personnel and salaries, costs and results, as well as detailed data on the effectiveness of various fundraising channels and methods including use of blogs for campaigns, email campaigns, brick campaigns, use of YouTube, Vimeo , Facebook, Google+, Twittter and other social media. The study presents precise data on the impact of booster clubs, the results from selling facility naming rights, and of efforts to raise funds from former athletes who went to the college. The study also looks at the state of relations between the general college advancement office and the advancement offices of athletic departments, as well as at how athletic departments evaluate their fundraising efforts. Other issues include a look at the use of fundraising consultants, the structure of incentives for giving and the use of rewards for donors, among other issues.

Fundraising for Sport and Athletics
Fundraising for Sport and Athletics

Author: Richard Leonard

Publisher:

Published: 2012

Total Pages: 0

ISBN-13: 9781935412335

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Today more than ever, fund-raising is a crucial necessity for sport and athletics at all levels. Fund-raising for Sport and Athletics presents a dynamic blend of fund-raising theory and practice that will take the reader from the administrative aspects of conceptualising, developing, and implementing athletic program fund-raising to the actual operation of an assortment of straightforward and complex fund-raisers. Written for administrators, coaches, and sport management students, this book will provide insights into how to evaluate a fund-raising environment, assess the organisation's capabilities, and plan successful public events. Section I of the textbook details how to plan, design, and execute a fund-raising program, including the assembly of a fund-raising department, board of directors, and volunteer base. Section II provides a wide-ranging look at the execution of specific fund-raisers, such as golf tournaments, dream auctions, car washes, booster programs, and construction dedications. The section concludes with the step-by-step management and operation of summer instructional sports camp fund-raisers.

College Sports Inc.
College Sports Inc.

Author: Frank P. Jozsa Jr.

Publisher: Springer Science & Business Media

Published: 2012-10-24

Total Pages: 126

ISBN-13: 1461449693

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​For several decades in America, athletic programs in colleges and universities received financial support and resources primarily from their respective schools and such sources as alumni and the National Collegiate Athletic Association (NCAA). More recently, however, college coaches assigned to athletic departments and the presidents and marketing or public relations officials of schools organize, initiate, and participate in fund-raising campaigns and thus obtain a portion of revenue for their sports programs from local, regional and national businesses, and from other private donors, groups, and organizations. Because of this inflow of assets and financial capital, intercollegiate athletic budgets and types of sports expanded and in turn, these programs became increasingly important, popular, and reputable as revenue and cost centers within American schools of higher education.​​