The Dealer

The Dealer

Author: Jim Ciardella

Publisher: Rowman & Littlefield

Published: 2022-07-15

Total Pages: 201

ISBN-13: 1633887561

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When Ferrari of Los Gatos opened, few people could afford an expensive sports car. In 1976, the average annual income was $12,686, and a new home cost about $48,000. Motorists in California could only buy gas on odd or even-numbered days based on the last digit of their license plate, due to the global oil crisis. Times were tough, and people were hesitant to take chances, especially with a car that cost more than a house. At the same time, Brian Burnett and his friend Richard Rivoir had the idea of starting a Ferrari dealership. The Dealer is the story of how one dealership, Ferrari of Los Gatos, fueled the rise of the iconic Italian sports car in the U.S. market on its way to becoming the number one Ferrari dealer in North America. Even Enzo Ferrari himself took notice, flying Brian and the other dealers to Italy to show his appreciation for their success. Customers included movie stars, sports celebrities, entertainers, and some with unusual sources of income and a strong desire for a low profile. Along the way, Burnett made friends, enemies, and millions of dollars, only to lose everything in the blink of an eye. Author Jim Ciardella shows readers a part of Ferrari that no one has even seen, with behind-the-scenes stories as told to him by Richard Rivoir and Brian Burnett, their customers and employees, and other North American dealers who all rode high and eventually burned out on selling fast cars.


Ladies on the Lot

Ladies on the Lot

Author: Helene M. Lawson

Publisher: Rowman & Littlefield

Published: 2000

Total Pages: 164

ISBN-13: 9780847698639

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In this unique and lively ethnography of women who sell cars, sociologist Helene M. Lawson and the "ladies on the lot" take readers behind the scenes of one of the last bastions of a predominantly male workplace: the car dealership. Linking the women's own stories within the broader framework of gender and occupation, Lawson presents an engaging and important case study on the impact of gender differences and behavior in the workplace. In doing so, Ladies on the Lot makes an original contribution to the field and will be of interest for a wide variety of courses, including gender and occupations, the sociology of work, the sociology of women, and various courses in women's studies and qualitative methods.


Asphalt Nation

Asphalt Nation

Author: Jane Holtz Kay

Publisher: Crown

Published: 2012-06-20

Total Pages: 538

ISBN-13: 0307819973

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Asphalt Nation is a major work of urban studies that examines how the automobile has ravaged America’s cities and landscape, and how we can fight back. The automobile was once seen as a boon to American life, eradicating the pollution caused by horses and granting citizens new levels of personal freedom and mobility. But it was not long before the servant became the master—public spaces were designed to accommodate the automobile at the expense of the pedestrian, mass transportation was neglected, and the poor, unable to afford cars, saw their access to jobs and amenities worsen. Now even drivers themselves suffer, as cars choke the highways and pollution and congestion have replaced the fresh air of the open road. Today our world revolves around the car—as a nation, we spend eight billion hours a year stuck in traffic. In Asphalt Nation, Jane Holtz Kay effectively calls for a revolution to reverse our automobile-dependency. Citing successful efforts in places from Portland, Maine, to Portland, Oregon, Kay shows us that radical change is not impossible by any means. She demonstrates that there are economic, political, architectural, and personal solutions that can steer us out of the mess. Asphalt Nation is essential reading for everyone interested in the history of our relationship with the car, and in the prospect of returning to a world of human mobility.


Crash Course

Crash Course

Author: Paul Ingrassia

Publisher: Random House Trade Paperbacks

Published: 2011-01-11

Total Pages: 333

ISBN-13: 0812980751

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“A definitive account . . . It’s hard to imagine anyone better than Paul Ingrassia to ‘ride shotgun’ on a journey through the sometimes triumphant, often turbulent, history of U.S. automaking. . . . [A] wealth of amusing, astonishing and enlightening nuggets.”—Pittsburgh Tribune-Review This is the epic saga of the American automobile industry’s rise and demise, a compelling story of hubris, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit’s Big Three car companies—once proud symbols of prosperity—through bankruptcy. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit’s boardrooms to the White House. Ingrassia answers the big questions: Was Detroit’s self-destruction inevitable? Why did Japanese automakers manage American workers better than the American companies themselves did? Complete with a new Afterword providing fresh insights into the continuing upheaval in the auto industry—the travails of Toyota, the revolving-door management and IPO at General Motors, the unexpected progress at Chrysler, and the Obama administration’s stake in Detroit’s recovery—Crash Course addresses a critical question: America bailed out GM, but who will bail out America? With an updated Afterword by the author Praise for Crash Course “In order to understand just how much of a mess it was—not to mention how it got that way and how, if at all, it can be cleaned up—you really need to read Crash Course.”—The Washinton Post “Ingrassia tells Detroit’s story with economy, vigour and restrained fury.”—The Economist “A delightful mix of history and first-person reporting . . . Employing superb storytelling skills, Ingrassia explains in head-shaking detail the elements of a wholly avoidable collision.”—Kirkus Reviews (starred review)


The People’s Car

The People’s Car

Author: Bernhard Rieger

Publisher: Harvard University Press

Published: 2013-04-16

Total Pages: 298

ISBN-13: 0674075757

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At the Berlin Auto Show in 1938, Adolf Hitler presented the prototype for a small, oddly shaped, inexpensive family car that all good Aryans could enjoy. Decades later, that automobile—the Volkswagen Beetle—was one of the most beloved in the world. Bernhard Rieger examines culture and technology, politics and economics, and industrial design and advertising genius to reveal how a car commissioned by Hitler and designed by Ferdinand Porsche became an exceptional global commodity on a par with Coca-Cola. Beyond its quality and low cost, the Beetle’s success hinged on its uncanny ability to capture the imaginations of people across nations and cultures. In West Germany, it came to stand for the postwar “economic miracle” and helped propel Europe into the age of mass motorization. In the United States, it was embraced in the suburbs, and then prized by the hippie counterculture as an antidote to suburban conformity. As its popularity waned in the First World, the Beetle crawled across Mexico and Latin America, where it symbolized a sturdy toughness necessary to thrive amid economic instability. Drawing from a wealth of sources in multiple languages, The People’s Car presents an international cast of characters—executives and engineers, journalists and advertisers, assembly line workers and car collectors, and everyday drivers—who made the Beetle into a global icon. The Beetle’s improbable story as a failed prestige project of the Third Reich which became a world-renowned brand illuminates the multiple origins, creative adaptations, and persisting inequalities that characterized twentieth-century globalization.


Two Weeks in Costa Rica

Two Weeks in Costa Rica

Author: Matthew Houde

Publisher:

Published: 2012

Total Pages: 127

ISBN-13: 9780985076931

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A combination travelogue and guidebook that tells the humorous tale of the authors' vacation in Costa Rica while also giving valuable travel tips.


The Book of Unknown Americans

The Book of Unknown Americans

Author: Cristina Henríquez

Publisher: Vintage

Published: 2014-06-03

Total Pages: 251

ISBN-13: 0385350856

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A stunning novel of hopes and dreams, guilt and love—a book that offers a resonant new definition of what it means to be American and "illuminates the lives behind the current debates about Latino immigration" (The New York Times Book Review). When fifteen-year-old Maribel Rivera sustains a terrible injury, the Riveras leave behind a comfortable life in Mexico and risk everything to come to the United States so that Maribel can have the care she needs. Once they arrive, it’s not long before Maribel attracts the attention of Mayor Toro, the son of one of their new neighbors, who sees a kindred spirit in this beautiful, damaged outsider. Their love story sets in motion events that will have profound repercussions for everyone involved. Here Henríquez seamlessly interweaves the story of these star-crossed lovers, and of the Rivera and Toro families, with the testimonials of men and women who have come to the United States from all over Latin America.