All the Right Moves
Author: Constantinos Markides
Publisher: Harvard Business Press
Published: 2000
Total Pages: 244
ISBN-13: 9780875848334
DOWNLOAD EBOOKAnnotation Markides (chairman, strategic and international management department, London Business School) contends that the essence of business strategy is to allow a company to create and exploit a unique strategic position in industry, and helps managers zero in on critical choices that lie at the heart of all innovative strategies. He approaches strategic thinking as a creative process, and poses key questions for readers to ask as he guides them through a framework for developing strategic thinking skills.