This book reviews the research on campaigns and elections and investigates the effects of campaigning in referendums, drawing on panel survey data, media content data, focus groups, and interviews with journalists and campaign managers. The authors argue that the media coverage not only influences public perceptions of the campaign, the referendum issue and the party leaders, but that, in a close race, it also shapes the voting and the political future of the incumbent party. The first study to investigate the dynamics and effects of a referendum campaign on politicians, media and citizens, this innovative volume will be of interest to students and researchers of political communication.
This book, in bringing together some of the leading international scholars on electoral behaviour and communication studies, provides the first ever stock-take of the state of this sub-discipline. The individual chapters present the most recent studies on campaign effects in North America, Europe and Australasia. As a whole, the book provides a cross-national assessment of the theme of political campaigns and their consequences.
This is a systematic and accessible introduction to the critical concepts, structures and professional practices of political communication. Lilleker presents over 50 core concepts in political communication which cement together various strands of theory. From aestheticisation to virtual politics, he explains, illustrates and provides selected further reading. He considers both practical and theoretical issues central to political communication and offers a critical assessment of recent developments in political communication.
How do voters make decisions in low-information elections? How distinctive are these voting decisions? Traditional approaches to the study of voting and elections often fail to address these questions by ignoring other elections taking place simultaneously. In this groundbreaking book, Stephen Nicholson shows how issue agendas shaped by state ballot propositions prime voting decisions for presidential, gubernatorial, Senate, House, and state legislative races. As a readily accessible source of information, the issues raised by ballot propositions may have a spillover effect on elections and ultimately define the meaning of myriad contests. Nicholson examines issues that appear on the ballot alongside candidates in the form of direct legislation. Found in all fifty states, but most abundant in those states that feature citizen-initiated ballot propositions, direct legislation represents a large and growing source of agenda issues. Looking at direct legislation issues such as abortion, taxes, environmental regulation, the nuclear freeze, illegal immigration, and affirmative action, Nicholson finds that these topics shaped voters' choices of candidates even if the issues were not featured in a particular contest or were not relevant to the job responsibilities of a particular office. He concludes that the agendas established by ballot propositions have a far greater effect in priming voters than is commonly recognized, and indeed, that the strategic use of initiatives and referenda by political elites potentially thwarts the will of the people.
Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of new developments in 2016. Drawing on original research conducted by leading experts, The Internet and the 2016 Presidential Campaign attempts to cover these developments in a comprehensive fashion. How are campaigns making use of the Internet to organize and mobilize their ground game? To communicate their message? The book also examines how citizens made use of online sources to become informed, follow campaigns, and participate. Contributions also explore how the Internet affected developments in media reporting, both traditional and non-traditional, about the campaign. What other messages were available online, and what effects did these messages have had on citizen’s attitudes and vote choice? The book examines these questions in an attempt to summarize the 2016 online campaign.
The referendum has become established as part of the decision-making process in many European countries. Experts from each country survey the historical experience and current debates in Austria, Denmark, Finland, France, Ireland, Italy, the Netherlands, Norway, Russia and eastern Europe, Sweden, Switzerland and the United Kingdom. The impact of the referendum experience upon European politics is assessed, and the merits of the use of the referendum are evaluated, with a discussion on the implications for political parties, party systems, and representative government.
To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns. They set the context of election campaigning in Britain, and the methodology used to undertand media effects, review party strategies and resulting media coverage, and draw together evidence of the impact of the 1997 British General Election campaign, analyzing how far television and the press media influenced the public′s civic engagement, agenda priorities, and party preferences.
The passage of Citizens United by the Supreme Court in 2010 sparked a renewed debate about campaign spending by large political action committees, or Super PACs. Its ruling said that it is okay for corporations and labor unions to spend as much as they want in advertising and other methods to convince people to vote for or against a candidate. This book provides a wide range of opinions on the issue. Includes primary and secondary sources from a variety of perspectives; eyewitnesses, scientific journals, government officials, and many others.
