Embark on a journey through the realm of UX content strategy, where words become the heroes and user experiences are forged into delightful masterpieces. This book is your trusty companion, brimming with wit and wisdom, as you navigate the complex landscape of creating digital experiences that engage, inform, and inspire. Discover the secrets of the trade as you delve into the depths of: Crafting content with purpose, ensuring it's consistent, clear, and user-centered Building meaningful connections with your audience through emotionally engaging storytelling Championing accessibility and inclusivity in your digital kingdom Unraveling the mysteries of user research, analytics, and competitor analysis Assembling your content dream team and fostering collaboration Measuring success and optimizing your content for continuous improvement The enchanting prose of this guide will keep you entertained while arming you with the knowledge you need to conquer the digital realm. From seasoned content strategists to aspiring wordsmiths, there's something for everyone in this treasure trove of best practices and practical examples. Transform your digital landscape and create experiences that resonate with users by mastering the art of UX content strategy. Are you ready to embark on this epic adventure?
Using Lady Gaga as a symbol for a new kind of feminism, this “provocative and pleasurable romp through contemporary gender politics . . . is as fun as it is illuminating” (Ariel Levy, New Yorker) Why are so many women single, so many men resisting marriage, and so many gays and lesbians having babies? Gaga Feminism answers these questions while attempting to make sense of the tectonic cultural shifts that have transformed gender and sexual politics in the last few decades. This colorful landscape is populated by symbols and phenomena as varied as pregnant men, late-life lesbians, SpongeBob SquarePants, and queer families. So how do we understand the dissonance between these real experiences and the heteronormative narratives that dominate popular media? We can embrace the chaos! With equal parts edge and wit, J. Jack Halberstam reveals how these symbolic ruptures open a critical space to embrace new ways of conceptualizing sex, love, and marriage. Using Lady Gaga as a symbol for a new era, Halberstam deftly unpacks what the pop superstar symbolizes, to whom and why. The result is a provocative manifesto of creative mayhem—a roadmap to sex and gender for the twenty-first century—that holds Lady Gaga as an exemplar of a new kind of feminism that privileges gender and sexual fluidity. Part handbook, part guidebook, and part sex manual, Gaga Feminism is the first book to take seriously the collapse of heterosexuality and find signposts in the wreckage to a new and different way of doing sex and gender.
Thinking of the text from the Dies frae (S. Matthew, XXV, 40). It is also probable that this other Saint Francis, partly out of admiration for his illustrious compatriot of Assisi and partly from a compelling urge to be superlative in all things, chose the title in opposition to the Franciscans, the Fratres Minori, l who had previously adopted this style taken from Saint Matthew, XXIII, 8. The title "Minim" was confirmed in these words" ... eosque Eremitos Ordinis Minimorum Fratrum Eremitarum F. Francesci de Paula in posterum nuncupari," taken from the Papal Bull, Meritis religiosae vitae, of 26 February, 1493. The earliest reference to the Order in France is in a fragment preserved in the Bibliotheque de l'Arsenal called, La regle et vie de Frere Franfois, pauvre et humble hermite de Paule, laquelle donne a tous ses 2 freres voulant entrer et vivre en son ordre. The dating of this manuscript should be accepted with considerable reserve; it bears a clearly legible "1474," although it seems most unlikely that any reference to an Order occurred before the Bull of 1493 or that any Rule appeared in French before the Founder's visit to Louis XI in 1483. 3 The fame of Francis and his reputation as a "guerisseur" had reached the French court where Louis XI was sick and dying; the King summoned him to the chateau of Le Plessis-Ies-Tours, but it required the intervention of the Pope to make the hermit undertake the journey
Open source provides the competitive advantage in the Internet Age. According to the August Forrester Report, 56 percent of IT managers interviewed at Global 2,500 companies are already using some type of open source software in their infrastructure and another 6 percent will install it in the next two years. This revolutionary model for collaborative software development is being embraced and studied by many of the biggest players in the high-tech industry, from Sun Microsystems to IBM to Intel.The Cathedral & the Bazaar is a must for anyone who cares about the future of the computer industry or the dynamics of the information economy. Already, billions of dollars have been made and lost based on the ideas in this book. Its conclusions will be studied, debated, and implemented for years to come. According to Bob Young, "This is Eric Raymond's great contribution to the success of the open source revolution, to the adoption of Linux-based operating systems, and to the success of open source users and the companies that supply them."The interest in open source software development has grown enormously in the past year. This revised and expanded paperback edition includes new material on open source developments in 1999 and 2000. Raymond's clear and effective writing style accurately describing the benefits of open source software has been key to its success. With major vendors creating acceptance for open source within companies, independent vendors will become the open source story in 2001.
Chapters include, among others, “9 Non-threatening Leadership Strategies for Women,” "How to Ace Your Job Interview Without Over-acing It," and “Choose Your Own Adventure: Do You Want to Be Likable or Successful?” It even includes several pages to doodle on while men finish what they're saying. Each chapter also features an exercise with a set of "inaction items" designed to challenge women to be less challenging. And, when all else fails, a set of wearable mustaches is included to allow women to seem more man-like. This will cancel out any need to change their leadership style. In fact, it may even lead to a quick promotion!
"When most people think of corporate responsibility, they are focusing on a business's effect on and relationship to stakeholders. A Responsible Business sees stakeholders as full partners and meaningful instruments for the evolution of healthier communities and more successful businesses." —from the Introduction The Responsible Business offers a new and strategic approach to doing business that holistically integrates responsibility into all aspects of an organization, allowing for returns at every level, business and social. This book goes beyond the often well intentioned but limited attempts at sustainability to present a framework that allows organizations to bring responsibility into everything they do and re-imagine success. From innovation, product development, and production processes to business management, strategic planning, and shareholder development, the author shows how being a Responsible Business is a practical skill that can be applied day-to-day at every level of the business. No longer just the role of a department or the job of CSR professionals, successful responsibility and business efforts start at the business level, are then taken to the corporate level, and are finally applied throughout the organization. The Responsible Business outlines a framework for building a responsibility and consciousness infrastructure that applies a living systems view to the business and inspires all of its stakeholders, including shareholders. Throughout the book, illustrated by examples from technology to manufacturing, large and small, public and private, Sanford demonstrates how to make responsibility integral to all aspects of a business as an engine for innovation, profitability, and purpose. Praise for The Responsible Business "This is a very significant book. It makes it clear that businesses have a single boss with five interrelated aspects. The stories are among the crispest, most evocative case histories I have seen. The book is for any corporate leader trying to do the impossible: create a business that recreates the world." —Art Kleiner, editor-in-chief, strategy + business, and author, The Age of Heretics "Carol Sanford offers us a proven, practical, and systems-based approach that integrates five stakeholder groups into a business system working as an integral whole. Essential reading for leaders wanting a system framework for sustainability and business success!" —Otto Scharmer, MIT Sloan senior lecturer; author, Theory U: Leading from the Future as it Emerges; and coauthor, Presence "The Responsible Business challenges many assumptions corporate leaders, investment advisors, and sustainability experts have long taken for granted. It provides a road map that can help innovative businesses think about how to be truly transformational." —Sam Ford, Fast Company expert blogger and director, Peppercom "The powerful concepts in The Responsible Business have changed the process of sustainable development and how communities truly thrive. Indeed, these proven approaches will be the roadmap to truly achieve the deepest level of living communities." —Bill Reed, founding member of LEED System and coauthor, The Integrative Design Guide to Green Building "Critical for re-imagining the future of business. Rarely a day goes by that I do not call on this way of thinking and looking at the world. It is useful for taking on the big business decisions that so many of us face every day." —Chad Holliday, chairman, Bank of America
"Effective Teaching of Technical Communication broadens our understanding of current effective teaching and pedagogical methods by facilitating a discussion of important and innovative theories, concepts, and practices related to the teaching of technical communication"--
The concept of Smart Cities is accurately regarded as a potentially transformative power all over the world. Bustling metropolises infused with the right combination of the Internet of Things, artificial intelligence, big data, and blockchain promise to improve both our daily lives and larger structural operations at a city government level. The practical realities pose challenges that a significant sector of the tech industry now revolves around solving. Cut through the hype with Demystifying Smart Cities. In this book, the real-world implementations of successful Smart City technology in places like New York, Amsterdam, Copenhagen, and more are analyzed, and insights are gained from recorded attempts in similar urban centers that have not reached their full Smart City potential. From the logistical complications of securing thousands of devices to collect millions of pieces of data daily, to the complicated governmental processes that are required to install Smart City tech, Demystifying Smart Cities covers every aspect of this revolutionary modern technology. This book is the essential guide for anybody who touches a step of the Smart City process—from salespeople representing product vendors to city government officials to data scientists—and provides a more well-rounded understanding of the full positive and negative impacts of Smart City technology deployment. Demystifying Smart Cities evaluates how our cities can behave in a more intelligent way, and how producing novel solutions can pose equally novel challenges. The future of the metropolis is here, and the expert knowledge in the book is your greatest asset. What You'll LearnPractical issues and challenges of managing thousands and millions of IoT devices in a city The different types of city data and how to manage and secure it The possibilities of utilizing AI into a city (and how it differs from working with the private sector) Examples of how to make cities smarter with technology Who This Book Is For Primarily for those already familiar with the hype of smart city technologies but not the details of its implementation, along with technologists interested in learning how city government works when integrating technology. Also, people working for smart city vendors, especially sales people and product managers who need to understand their target market.
