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Author: Peter M. Nardi
Publisher: Routledge
Published: 2015-11-17
Total Pages: 269
ISBN-13: 131726097X
DOWNLOAD EBOOKThe significantly updated third edition of this short, practical book prepares students to write a questionnaire, generate a sample, conduct their own survey research, analyse data, and write up the results, while learning to read and interpret excerpts from published research. It combines statistics and survey research methods in a single book.
Author:
Publisher:
Published: 1994
Total Pages: 652
ISBN-13:
DOWNLOAD EBOOKAuthor: Paul J. Lavrakas
Publisher: SAGE Publications
Published: 2008-09-12
Total Pages: 1073
ISBN-13: 150631788X
DOWNLOAD EBOOKTo the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.
Author: Keith F Punch
Publisher: SAGE
Published: 2003-04-04
Total Pages: 140
ISBN-13: 1446234924
DOWNLOAD EBOOKSurvey Research can be used as an independent guide or as a workbook to accompany Keith F Punch′s bestselling Introduction to Social Research (SAGE, 1998). It represents a short, practical `how-to′ book on a central methodology technique aimed at the beginning researcher. The focus of this book is on small-scale quantitative surveys studying the relationships between variables. After showing the central place of the quantitative survey in social science research methodology, it then takes a simple model of the survey, describes its elements and gives a set of steps and guidelines for implementing each element. The book then shows how the simple model of the quantitative survey generalizes easily to more complex models. It includes a detailed example of both simple and complex models, which readers should find very helpful. It is directed primarily at beginning researchers - upper-level undergraduate and graduate students in any area of social science, who often have to do small scale surveys in projects and dissertations. Beyond this, it will be of interest to anybody interested in learning about survey research. It is written in non-technical language, aiming to be as accessible as possible to a wide audience.
Author: Ronald F. Czaja
Publisher: SAGE
Published: 2014
Total Pages: 441
ISBN-13: 1412997348
DOWNLOAD EBOOKWritten with the needs and goals of a novice researcher in mind, this fully updated third edition provides an accurate account of how modern survey research is actually conducted. In addition to providing examples of alternative procedures, Designing Surveys shows how classic principles and recent research guide decision-making from setting the basic features of the survey through development, testing, and data collection.
Author: Michael Ornstein
Publisher: SAGE Publications Limited
Published: 2013-04-05
Total Pages: 0
ISBN-13: 9781446209080
DOWNLOAD EBOOKA Companion to Survey Research provides a critical overview and guide to survey methods. Rather than a set of formulas, survey design is understood as a craft where the translation of research questions into a questionnaire, sample design and data collection strategy is based on understanding how respondents answer questions and their willingness to complete a survey. Following an account of the invention of survey research in the 1930s, a synthesis of research on question design is followed by a practical guide to designing a questionnaire. Chapters on sampling, which deal with the statistical basis of survey sampling and practical design issues, are followed by extensive discussions of survey pretesting and data collection. The book concludes with a discussion of the extent and implications of falling response rates. This book is written for researchers, analysts and policy makers who want to understand the survey data they use, for researchers and students who want to conduct a survey, and for anyone who wants to understand contemporary survey research.
Author: Haydn Aarons
Publisher: Sage Publications Limited
Published: 2021-01-09
Total Pages: 340
ISBN-13: 9781526460301
DOWNLOAD EBOOKThrough templates and real-world examples, this step-by-step guide clearly illustrates what good and bad data look like, in order to help students get going quickly and build an effective survey around a research question. In each chapter, survey-based challenges are linked to the broader research issues, maintaining the important theoretical context to the learning process.
Author: John Fogli
Publisher:
Published: 2018
Total Pages: 0
ISBN-13: 9781631579219
DOWNLOAD EBOOKCover -- Conducting Survey Research: A Practical Guide -- Contents -- Acknowledgments -- CHAPTER 1: Survey Research Overview -- CHAPTER 2: Survey Administration -- CHAPTER 3: Item Scaling -- CHAPTER 4: Questionnaire Design -- CHAPTER 5: Sampling -- CHAPTER 6: Data Analysis -- CHAPTER 7: Survey Reporting -- APPENDICES -- About the Authors -- Index -- Ad Page -- Back Cover
Author: Julie A. Hogeland
Publisher:
Published: 1980
Total Pages: 20
ISBN-13:
DOWNLOAD EBOOKExtract: This pamphlet is intended to aid cooperative managers who want to survey patrons or other groups on issues facing a cooperative.
Author: Louis M. Rea
Publisher: John Wiley & Sons
Published: 2014-09-09
Total Pages: 358
ISBN-13: 1118767039
DOWNLOAD EBOOKThe industry standard guide, updated with new ideas and SPSS analysis techniques Designing and Conducting Survey Research: A Comprehensive Guide Fourth Edition is the industry standard resource that covers all major components of the survey process, updated to include new data analysis techniques and SPSS procedures with sample data sets online. The book offers practical, actionable guidance on constructing the instrument, administrating the process, and analyzing and reporting the results, providing extensive examples and worksheets that demonstrate the appropriate use of survey and data techniques. By clarifying complex statistical concepts and modern analysis methods, this guide enables readers to conduct a survey research project from initial focus concept to the final report. Public and nonprofit managers with survey research responsibilities need to stay up-to-date on the latest methods, techniques, and best practices for optimal data collection, analysis, and reporting. Designing and Conducting Survey Research is a complete resource, answering the "what", "why", and "how" every step of the way, and providing the latest information about technological advancements in data analysis. The updated fourth edition contains step-by-step SPSS data entry and analysis procedures, as well as SPSS examples throughout the text, using real data sets from real-world studies. Other new information includes topics like: Nonresponse error/bias Ethical concerns and special populations Cell phone samples in telephone surveys Subsample screening and complex skip patterns The fourth edition also contains new information on the growing importance of focus groups, and places a special emphasis on data quality including size and variability. Those who employ survey research methods will find that Designing and Conducting Survey Research contains all the information needed to better design, conduct, and analyze a more effective survey.
