Franchise: The Golden Arches in Black America
Franchise: The Golden Arches in Black America

Author: Marcia Chatelain

Publisher: Liveright Publishing

Published: 2020-01-07

Total Pages: 336

ISBN-13: 1631493957

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WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.

Franchise Your Business
Franchise Your Business

Author: Mark Siebert

Publisher: Entrepreneur Press

Published: 2024-05-28

Total Pages: 434

ISBN-13: 1613084706

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Join franchise expert and consultant Mark Siebert as he delivers the ultimate how-to guide to employing the greatest growth strategy ever—franchising. In this revised and updated second edition Siebert tells you what to expect, how to move forward, and avoid costly mistakes as he imparts decades of experience, insights, and practical advice to help grow your business exponentially through franchising. Learn how to: Use other people’s money to grow your business Evaluate your existing businesses for franchisability Identify the advantages and disadvantages of franchising Develop a business plan for “growth on steroids” Evaluate legal risk, obtain necessary documents, and protect intellectual property Control quality better than in corporate operations Create marketing plans and tools to attract franchises Sell franchises to the right candidates while avoiding potential problems Help your franchisees establish their franchise businesses Cultivate the franchisee-franchisor relationship Prepare your franchise business for an ultimate sale when it is time to exit Franchise Your Business will teach you everything they need to know about the most dynamic growth strategy ever created.

Street Smart Franchising
Street Smart Franchising

Author: Joe Mathews

Publisher: Entrepreneur Press

Published: 2011-05-01

Total Pages: 289

ISBN-13: 1613080239

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Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the “how to” to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and identifies entrepreneurial traits that may increase risk of failure. Plus, it takes an in-depth look at the research and investigation of a franchise, something glossed over in most franchise books.

Franchising McChurch
Franchising McChurch

Author: Thomas White

Publisher: David C Cook

Published: 2011-05-01

Total Pages: 244

ISBN-13: 1434704122

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We live in a fast-food nation, where the service is efficient, the products are peer-tested, and size is king. And this consumer-driven approach is seeping into the church. Across the country, churches are creating entertaining, pop culture-savvy services that feel more market-driven than ministry. On the menu? A proven blend of dynamic music, high-tech dazzle, and topical teachings. And just like any successful product, churches are launching campuses that build on their brand. But is the franchised church of today leading to the disenfranchised believers of tomorrow? Though thousands flock to these services, how many lives are truly being changed? Have we traded real truth for relevancy? Franchising McChurch takes an honest look at the rise of consumer-minded ministries. Authors Thomas White and John Yeats tackle a spiritual shift that is raising provocative issues such as: The blurry line between entertainment and evangelism A marketing approach to ministry The warped yardstick for measuring church success Feel-good messages that avoid tough truths Candid and compelling, Franchising McChurch calls us back to the heart of Christ's church, and shares the Biblical design for delivering meaningful, life-changing ministry in a fast-food world.

The Wealthy Franchisee
The Wealthy Franchisee

Author: Scott Greenberg

Publisher: Entrepreneur Press

Published: 2020-11-17

Total Pages: 251

ISBN-13: 1613084455

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Take Your Business from Average to Extraordinary The Wealthy Franchisee pulls concepts from cognitive behavioral therapy, brain science, interviews, and Scott Greenberg’s firsthand experience as a franchisee to help readers replicate the mental habits, tactics, and financial results of high-performing franchisees. As a franchising consultant, Scott Greenberg has helped franchise owners and franchisees improve their performance. Readers will learn how to: Explore their own mental responses and become more self-aware Bring out the best in employees and build superstar teams Dazzle customers and increase sales with emotionally satisfying experiences Optimize the human elements of their operation so they can grow into a next-level enterprise and become wealthy

The Blueprint For Franchising A Business
The Blueprint For Franchising A Business

Author: Steven S. Raab

Publisher: Wiley

Published: 1991-01-16

Total Pages: 260

ISBN-13: 9780471856177

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Franchising is a fast-growing system of marketing. This book shows franchisers, financiers, and investors how to evaluate a company's chances of developing a successful franchise. Raab discusses management issues in franchising: capitalization, training, supply systems, marketing, lease negotiation, and making a public offering. And he reveals the pros and cons of franchising, the six basic indicators of franchising success, how to structure a franchise, and how to sell a franchise.

The Unstoppable Franchisee
The Unstoppable Franchisee

Author: Gary Prenevost

Publisher: Figure 1 Publishing

Published: 2023-03-07

Total Pages: 175

ISBN-13: 177327192X

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Selected by USA Today as a Top 10 Business Book To Help You Scale in 2024 BRONZE MEDAL WINNER – 2024 AXIOM BUSINESS BOOKS AWARD – ENTREPRENEURSHIP/SMALL BUSINESS CATEGORY Unlock your business’s full potential and achieve continuous growth with proven wisdom from top global franchisees and franchisors. Why is incremental, year-over-year progress toward operational excellence elusive for so many franchisees? What distinguishes top-performing franchisees and their ability to build sustainable businesses? Through decades of experience working in the franchise industry, author and franchise consultant Gary Prenevost has seen firsthand that top performance isn’t reserved for a select few who possess a magical blend of personality traits, education, and work history. He asserts that any franchisee—regardless of brand, system, or market experience—can progressively scale their business if they apply seven key growth drivers. Grow a Next-Level Mindset Grow Your Awareness Grow Your Operational Management Skills Grow Your People Master the System Grow Your Interdependence Cultivate the Neural Network of Your Business Supported by extensive research and insights from more than 50 top-performing franchisees and franchisors across systems of all sizes, and accompanied by actionable workbook exercises, The Unstoppable Franchisee challenges current thinking about franchise ownership and management. No matter your industry, the strategies and systems presented here will enable you to spur engagement, generate growth, and drive profitability.