Seventy-nine Short Essays on Design

Seventy-nine Short Essays on Design

Author: Michael Bierut

Publisher: Chronicle Books

Published: 2012-03-20

Total Pages: 272

ISBN-13: 1616890711

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Seventy-nine Short Essays on Design brings together the best of designer Michael Bierut's critical writing—serious or humorous, flattering or biting, but always on the mark. Bierut is widely considered the finest observer on design writing today. Covering topics as diverse as Twyla Tharp and ITC Garamond, Bierut's intelligent and accessible texts pull design culture into crisp focus. He touches on classics, like Massimo Vignelli and the cover of The Catcher in the Rye, as well as newcomers, like McSweeney's Quarterly Concern and color-coded terrorism alert levels. Along the way Nabakov's Pale Fire; Eero Saarinen; the paper clip; Celebration, Florida; the planet Saturn; the ClearRx pill bottle; and paper architecture all fall under his pen. His experience as a design practitioner informs his writing and gives it truth. In Seventy-nine Short Essays on Design, designers and nondesigners alike can share and revel in his insights.


Now You See It and Other Essays on Design

Now You See It and Other Essays on Design

Author: Michael Bierut

Publisher: Chronicle Books

Published: 2019-03-12

Total Pages: 243

ISBN-13: 1616896760

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"Design is a way to engage with real content, real experience," writes celebrated essayist Michael Bierut in this follow-up to his best-selling Seventy-Nine Short Essays on Design (2007). In more than fifty smart and accessible short pieces from the past decade, Bierut engages with a fascinating and diverse array of subjects. Essays range across design history, practice, and process; urban design and architecture; design hoaxes; pop culture; Hydrox cookies, Peggy Noonan, baseball, The Sopranos; and an inside look at his experience creating the "forward" logo for Hillary Clinton's 2016 presidential campaign. Other writings celebrate such legendary figures as Jerry della Femina, Alan Fletcher, Charley Harper, and his own mentor, Massimo Vignelli. Bierut's longtime work in the trenches of graphic design informs everything he writes, lending depth, insight, and humor to this important and engrossing collection.


Rotman on Design

Rotman on Design

Author: Roger L. Martin

Publisher: University of Toronto Press

Published: 2013-01-01

Total Pages: 265

ISBN-13: 1442616202

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Over the past decade, the Rotman School of Management and its award-winning publication, Rotman magazine, have proved to be leaders in the emerging field of design thinking. Employing methods and strategies from the design world to approach business challenges, design thinking can be embraced at every level of an organization to help build innovative products and systems, and to enhance customer experiences. This collection features Rotman magazine's best articles on design thinking and business design. Insights are drawn from the people on the frontlines of bringing design into modern organizations, as well as from the leading academics who are teaching design thinking to a new generation of global leaders. Rotman on Design is divided into three sections, each of which features an all-new introduction by a prominent thought leader. The selections cover a variety of practical topics, focusing on why design methodologies are so important today and how they can be introduced into organizations that have never before considered design thinking. They also illustrate the particular skills that promote great design - whether it be of a new business plan, a user experience, a health care system, or an economic policy. Together, the articles in this collection will help managers to thrive and prepare for future challenges. Anyone who is interested in fostering creativity and innovation in their organization will benefit from this engaging book.


Designing Freedom

Designing Freedom

Author: Stafford Beer

Publisher: House of Anansi

Published: 1993-11-18

Total Pages: 112

ISBN-13: 0887848559

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Distinguished cyberneticist Stafford Beer states the case for a new science of systems theory and cybernetics. His essays examine such issues as The Real Threat to All We Hold Most Dear, The Discarded Tools of Modern Man, A Liberty Machine in Prototype, Science in the Service of Man, The Future That Can Be Demanded Now, The Free Man in a Cybernetic World. Designing Freedom ponders the possibilities of liberty in a cybernetic world.


Guide to Graphic Design

Guide to Graphic Design

Author: Scott W. Santoro

Publisher: Pearson

Published: 2013-01-02

Total Pages: 0

ISBN-13: 9780132300704

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Learn to Conceptualize, Create, and Communicate in Graphic Design. An exciting first edition, Guide to Graphic Design helps readers learn the mechanisms used to convey information, integrate ideas into full concepts, but most importantly, to think like a graphic designer. Scott W. Santoro focuses on the principle that design is a layered and evolving profession. The text highlights step-by-step design processes and illustrates how to build good work habits. Creations from top design firms and design school programs are presented in each chapter engaging readers through the book. Designers have contributed short essays on their work style, their studio habits, and their inspirations. Each designer, showing a passion for design and communication, offers a new perspective and approach to possible working methods. MyArtsLab is an integral part of the Santoro program. Key learning applications include, Closer Look tours, 12 Designer Profile videos and Writing About Art. This text is available in a variety of formats - digital and print. Pearson offers its titles on the devices students love through Pearson's MyLab products, CourseSmart, Amazon, and more. To learn more about our programs, pricing options and customization, click the Choices tab. A better teaching and learning experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Personalize Learning - MyArtsLab is an online homework, tutorial, and assessment program. It helps students prepare for class and instructor gauge individual and class performance. Improve Critical Thinking - Exercises throughout the text help readers to make decisions and understanding the connection between an idea and its execution. Engage Students - Each chapter presents quick, in-class exercises and longer, more involved projects. Support Instructors - Instructor recourses are available in one convenient location. Figures, videos and teacher support materials create a dynamic, engaging course.


Wow, No Thank You.

Wow, No Thank You.

Author: Samantha Irby

Publisher: Vintage

Published: 2020-03-31

Total Pages: 338

ISBN-13: 0525563490

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#1 NEW YORK TIMES BESTSELLER • Lambda Literary Award for Bisexual Nonfiction Award Winner • A rip-roaring, edgy and unabashedly raunchy new collection of hilarious essays from the New York Times bestselling author of We Are Never Meeting in Real Life. “Stay-up-all-night, miss-your-subway-stop, spit-out-your-beverage funny.” —Jia Tolentino, New York Times bestselling author of Trick Mirror Irby is forty, and increasingly uncomfortable in her own skin despite what Inspirational Instagram Infographics have promised her. She has left her job as a receptionist at a veterinary clinic, has published successful books and has been friendzoned by Hollywood, left Chicago, and moved into a house with a garden that requires repairs and know-how with her wife in a Blue town in the middle of a Red state where she now hosts book clubs and makes mason jar salads. This is the bourgeois life of a Hallmark Channel dream. She goes on bad dates with new friends, spends weeks in Los Angeles taking meetings with "tv executives slash amateur astrologers" while being a "cheese fry-eating slightly damp Midwest person," "with neck pain and no cartilage in [her] knees," who still hides past due bills under her pillow. The essays in this collection draw on the raw, hilarious particulars of Irby's new life. Wow, No Thank You. is Irby at her most unflinching, riotous, and relatable. Don't miss Samantha Irby's bestselling new book, Quietly Hostile!


Atlas of Another America

Atlas of Another America

Author: Keith Krumwiede

Publisher: Park Publishing (WI)

Published: 2016

Total Pages: 0

ISBN-13: 9783038600022

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"Owning a home is a cornerstone of the American Dream, the ultimate status symbol in the land of the free. But is the dream in crisis? Mass-marketed and endlessly multiplied, the suburban single-family house has become an instrument of global economic calamity and ongoing environmental catastrophe. Never before have we been so badly in need of a reassessment of our cultural values from an architectural perspective."--Back cover.


The Design of Everyday Things

The Design of Everyday Things

Author: Don Norman

Publisher: Constellation

Published: 2013-11-05

Total Pages: 370

ISBN-13: 0465050654

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Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.