1940s Fashion is an essential sourcebook for fashion designers, students, vintage and retro collectors, and any self-respecting fashionista. Featuring 600 totally original, never-seen-before photographs and illustrations - completely redefining the appraisal of 1940s fashion.
From the turbulence of the 1930s emerged the Golden Age of Glamour. Framed by two world-changing events – the economic crash of 1929 and the outbreak of the Second World War – the 1930s saw new looks emerge and thrive, despite economic and social uncertainty. This was the decade of the bias cut, the statement shoulder, the puff sleeve, the tea dress, the fur shrug and the floor-length evening gown. It was also the era that saw Hollywood challenge Paris's fashion crown and its stars become fashion icons, signalling a new grown-up direction in womenswear design. Packed with over 500 original photographs, illustrations and sketches from the decade, this is an essential guide for any fashion historian, student or vintage enthusiast. These classic images have been selected from popular fashion publications of the day, mail-order catalogues and Hollywood studio press shots, including material from Chic Parisien, Harper's Bazaar, Sears, La Femme Chic and film studios Metro-Goldwyn-Mayer and Paramount. Authored and edited by renowned design historian, Charlotte Fiell, this volume also contains an authoritative introduction by fashion historian, Emmanuelle Dirix, as well as the biographies of the key designers and fashion houses of the period.
This book reveals the impact of wartime and austerity on British fashion and tells the story of how a spirit of patriotism and make-do-and-mend unleashed a wave of new creativity among women who were starved of high fashion by shortages and rationing. Many home dressmakers copied the high-end looks, and women involved in war work created a whole new aesthetic of less formal street wear. Fashion in the 1940s also shows how the Second World War shifted the centre of the international couture scene away from Paris, allowing British designers to influence Home Front style. Afterwards Paris fashion was re-born with Dior's extravagant New Look, while casual American trends were widely adopted by young British women and men.
From the ashes of the Second World War came forward-thinking fashions, the likes of which had never been seen before. The early Forties were defined by thriftiness and practicality, a make-do-and-mend attitude in a time of war. However, the latter half of the decade saw the emergence of the traditional femininity, elegance and luxury often associated with the era. Spanning the austerity of the war years to the introduction of Dior's revolutionary New Look, this extensive survey brings together vintage photography and illustrations to follow the season-by-season fashion evolution of the Forties, providing a comprehensive overview of this period of contrasts. 1940s Fashion: The Definitive Sourcebook covers every aspect of female fashions from the decade, from lace evening gowns, tailored jackets and furs to figure-sculpting undergarments, satin negligées and scandalous bikinis, offering the most comprehensive appraisal of this age of wartime and post-war glamour. This in-depth look at the styles and trends that shaped 1940s fashion features images of the decade's most iconic stars and designers. Stylish leading ladies such as Veronica Lake, Joan Bennett and Barbara Stanwyck are included as well as designs by Dior, Lucien Lelong, Balmain and Worth. Authored and edited by renowned design historian, Charlotte Fiell, this volume also contains an authoritative introduction by fashion historian, Emmanuelle Dirix, as well as the biographies of the key designers and fashion houses of the period.
More than 100 selections of day and evening wear from full-color French catalogs produced for the international market document changes in fashion from the stock market crash to the dawn of WWII.
Wartime fashion is perhaps more popular now than it ever was in the 1940s, with thousands regularly recreating the look. This is the perfect introduction to ’40s fashion for anyone interested in the decade of make do and mend.
Illustrates the fashion of the 1930s and '40s, discussing fabrics, colors, and prices from each era, and outlines what fashion changes have occurred since the 1950s
What American men, women and children wore in the 1940s, shown in 122 fully illustrated and captioned pages selected from rare copies of Sears catalogs, reproduced in large format on high-quality glossy stock. Hundreds of detailed drawings depict hats, overcoats and shoes, suits and dresses, sportswear, undergarments, corsetry, neckties, rainwear, and personal accessories.