Profit First

Profit First

Author: Mike Michalowicz

Publisher: Penguin

Published: 2017-02-21

Total Pages: 225

ISBN-13: 073521414X

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Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.


The Principle of Profit Models

The Principle of Profit Models

Author: Guiping Lin

Publisher: Springer

Published: 2015-01-16

Total Pages: 193

ISBN-13: 3662447142

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This book mainly focuses on defining profit models, on how many main kinds of profit models there are, how profit models can change a company, and how to tailor a profit model to the needs of a certain company. In this context, profit models are classified as fixed-income, remaining-profit and profit-sharing, admission, toll, parking, fuel and sharing fees, profit sources, customer pricing, auction, combined pricing, etc. The logic behind all these profit models will be analyzed in detail and numerous micro-cases will be introduced. All of the micro-cases discussed are the best profit model practices used by outstanding enterprises, mainly from China and the USA (including HomeAway, Priceline, Tencent, Sina, Google, the Voice of China, CSPN and so on). These models will be complemented by a wealth of figures and additional tools to help readers better understand the principle of profit models. As such, the book not only explains “why” entrepreneurs preferred to apply a specific kind of profit model and not others, but also answers “how” they derived that model.


Pricing for Profit

Pricing for Profit

Author: Dale FURTWENGLER

Publisher: AMACOM Div American Mgmt Assn

Published: 2009-09-09

Total Pages: 237

ISBN-13: 0814415180

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Many small business owners are trapped by industry pricing and market misconceptions, when they could be compensated for the true value of the product or service being offered. The low price they feel compelled to offer limits their ability to generate profits which, in turn, slows their response to changing customer needs. The good news is that a business can command almost any price it chooses by focusing on the value—not the cost—to the customer. Pricing for Profit shows businesspeople how to break out of the stranglehold of industry pricing and charge more for their wares (regardless of the competition) without alienating their customers. Readers will learn how to: • Quantify the value of their products or services • Distinguish between price buyers and value buyers • Bundle their offerings for competitive advantage and increased customer value • Craft a powerful marketing message that communicates value • Generate more unit sales and close more sales overall, at higher prices • Make more money with less effort Filled with easy-to-use formulas, sample scripts, clear examples, instructive exercises, and more, this accessible and practical guide is a must-read for businesspeople who want to be well-paid for the value they provide.


Smiling for Profit

Smiling for Profit

Author: Motty Perel

Publisher: Trafford Publishing

Published: 2008-04-04

Total Pages: 238

ISBN-13: 1466956852

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About the Book Employees hate to work their best - for a reason. Some 150 years ago, employees become aware that their labour is their property. They feel entitled to the profit on this property. Once the employer takes away this profit, employees feels exploited. Hence, adversarial relationship toward employers. An employer will regain his employees' full cooperation when he switches from employment to the entrepreneurial mode of labour utilization. This change will render the workplace more productive and efficient because workers will join forces among themselves and with the employer for profit maximization. The employer will be making profit exclusively on his means of production (work premises and utilities, machinery and raw materials). However, that "limitation" will increase his profit because workers will maximize it when the profit on their labour will come to them at the same rate. The first enterprise that switches to the new mode will become the strongest competitor in its industry. Others will either follow suit or close doors. Private employment started in the eighteenth century and brought massive progress to societies that embraced it. Human productivity soared to unheard of levels, along with living standards. The industrial revolution came about. Culture produced works of quality unsurpassed until this day. The rise continued for some 200 years and then started to slow down. These days, human productivity is declining. Technological improvements yield only minor increases in general productivity, while raising unemployment. We are witnessing degradation in culture. While a few are gaining wealth bordering on fantasy, the general wealth is stagnating. Unions have lost their ability to advance wages without causing jobs to move overseas. The entrepreneurial mode will resume the rise of human productivity. It will create jobs. Capital and labour will cooperate to maximize profits. General wealth will resume its rise and so will the culture.


Fusion for Profit

Fusion for Profit

Author: Sharan Jagpal

Publisher: Oxford University Press

Published: 2008-09-26

Total Pages: 665

ISBN-13: 0199707898

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The corporate world is typically structured in silos. Managers urgently need to overcome this "silo" effect by fusing ideas across different functional areas in the firm. In Fusion for Profit, Sharan Jagpal, a well-known and highly respected multidisciplinary researcher and business consultant, explains in simple language using real-world examples how managers can use sophisticated concepts to fuse different functional areas in the firm, especially marketing and finance, to increase the firm's value. The author provides novel solutions to a wide range of complex business problems ranging from choosing pricing and bundling strategies, to positioning and messaging strategies, to measuring brand equity, to measuring advertising productivity in a mixed media plan including Internet advertising, to compensating a multiproduct sales force, to measuring the potential gains and risks from mergers and acquisitions. These concepts are illustrated using case studies from a variety of firms in different industries, including AT&T, Coca-Cola, Continental Airlines, General Electric, Home Depot, Southwest Airlines, and Verizon.


Profit Planning

Profit Planning

Author: Peter Harris

Publisher: Goodfellow Publishers Ltd

Published: 2013-03-31

Total Pages: 282

ISBN-13: 1908999624

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A complete guide to using key managerial accounting techniques for planning, controlling and improving profitability at the business property level - the “cutting-edge” of routine decision making. Extended edition now includes a major new section Step-by-Step: Quantitative analysis of cost functions in hotels & restaurants.