Are you one of the many people who long to ditch the cubicle and go to work for yourself, on your own terms? What's holding you back? Self-doubt, fear, technology challenges, the feeling that there are already too many other people doing what you want to do? It's time to face those things head-on and transform your passion into a thriving business. Why? Because your message matters. In this uplifting and practical book, blogger, speaker, and business coach Jonathan Milligan gives you a simple 4-step framework to rise above the noise and build a real business. He shows you how to believe, define, craft, and market your message so that you can fulfill your unique purpose in this life. With plenty of helpful assessment tools and proven strategies--including how to create 7 perpetual income streams in 12 months from just one message--this is your go-to guide for living your dreams and impacting the world for good.
Demonstrating how candidates and their campaigns affect the economic vote, this book provides a different way of understanding past elections - and predicting future ones. It offers a theory of campaigns that explains why electoral victory requires more than simply being the candidate favored by prevailing economic conditions.
It's a common nonprofit complaint, "When we're dealing with such important issues why aren't more people listening?" It may be true that everyone should care about your mission, but virtue alone wont catch the attention of your target audiences or prompt their action. Message Matters: Succeeding at the Crossroads of Mission and Market helps you do both. It shows you how to develop messages that resonate with your audiences desires so they take the action you want. Message Matters gives you a simple framework for making strategic decisions and guides you through five steps to produce a powerful, activating message. You'll learn how to: 1. Clarify the action you want, 2. Pinpoint who you want to take action, 3. Discover what your audience wants, hopes for, and desires, 4. Find the shared desires between your organization and your audience, 5. Convey your message effectively. The ideas and approach in Message Matters build on the authors years of work across the spectrum of professional communications and management and address the everyday challenges facing todays organizations. Examples and a case study bring key points to life Examples from more than a dozen associations, nonprofit organizations, foundations, and government agencies show how they have advanced their causes by using the framework in this book. A special chapter brings the theory and process to life in a case study showing how an organization used strategic messages to build a nationwide movement to change the paradigm for preventing child abuse. Whether you want people to fund you, participate in your programs, vote your way, quote you, collaborate with you, or volunteer for you, moving people to action is essential to achieving your mission. Compelling communications is the starting point. Use Message Matters and start connecting to people in a way that moves them to action. For more about the author, Rebecca K. Leet, visit: www.leetassociates.com.
Motivational humorist Judy Carter believes ordinary people have the ability to find the extraordinary stories tucked away deep inside of them, stories that not only can make a difference in the lives of others but also can result in a money-making career for the storyteller. In her previous bestseller, The Comedy Bible, Judy taught everyday people how to turn their problems into punch lines. Now, she is helping professional speakers, techies, entrepreneurs, survivors, and even complete novices to transform their tragedies and triumphs into hilarious and motivational speeches that not only educate, inspire, and entertain but also pay the rent.--From publisher description.
“Bob Chapman, CEO of the $1.7 billion manufacturing company Barry-Wehmiller, is on a mission to change the way businesses treat their employees.” – Inc. Magazine Starting in 1997, Bob Chapman and Barry-Wehmiller have pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. The company utterly rejects the idea that employees are simply functions, to be moved around, "managed" with carrots and sticks, or discarded at will. Instead, Barry-Wehmiller manifests the reality that every single person matters, just like in a family. That’s not a cliché on a mission statement; it’s the bedrock of the company’s success. During tough times a family pulls together, makes sacrifices together, and endures short-term pain together. If a parent loses his or her job, a family doesn’t lay off one of the kids. That’s the approach Barry-Wehmiller took when the Great Recession caused revenue to plunge for more than a year. Instead of mass layoffs, they found creative and caring ways to cut costs, such as asking team members to take a month of unpaid leave. As a result, Barry-Wehmiller emerged from the downturn with higher employee morale than ever before. It’s natural to be skeptical when you first hear about this approach. Every time Barry-Wehmiller acquires a company that relied on traditional management practices, the new team members are skeptical too. But they soon learn what it’s like to work at an exceptional workplace where the goal is for everyone to feel trusted and cared for—and where it’s expected that they will justify that trust by caring for each other and putting the common good first. Chapman and coauthor Raj Sisodia show how any organization can reject the traumatic consequences of rolling layoffs, dehumanizing rules, and hypercompetitive cultures. Once you stop treating people like functions or costs, disengaged workers begin to share their gifts and talents toward a shared future. Uninspired workers stop feeling that their jobs have no meaning. Frustrated workers stop taking their bad days out on their spouses and kids. And everyone stops counting the minutes until it’s time to go home. This book chronicles Chapman’s journey to find his true calling, going behind the scenes as his team tackles real-world challenges with caring, empathy, and inspiration. It also provides clear steps to transform your own workplace, whether you lead two people or two hundred thousand. While the Barry-Wehmiller way isn’t easy, it is simple. As the authors put it: "Everyone wants to do better. Trust them. Leaders are everywhere. Find them. People achieve good things, big and small, every day. Celebrate them. Some people wish things were different. Listen to them. Everybody matters. Show them."
No matter what the speaking challenge is, this inspirational, cleverly illustrated book will help readers perform with passion, power and persuasion—at the top of their game. Whether chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, readers of It's Not What You Say will discover how to: • Use the rule of three to win any audience over • Prepare so you can be yourself – but better • Embrace the unknown and conquer any fear Capturing a life time’s work in the art of persuasive communication, this powerful book reveals the principles, tools and tricks to help you become a courageous, memorable, stand-out speaker.
What if the mess of your life is where God is about to do his best work? Life can be a tangled mess. Luke Lezon's mess came in the form of alarming health issues, transforming him from fun-loving and God-fearing to angry and hopeless. As Luke's health deteriorated for months without answers, the stress of not knowing suddenly spiraled into a mental and emotional breakdown. As a pastor, he wasn't supposed to struggle with life's mess - but then maybe we've been wrong about the mess all along. As Luke learned, you are not made of the mess, you are made through it. If you're feeling lonely or less-than, ashamed of where you've been or anxious about where you're going, this is a message crafted just for you: God is never afraid of a mess. He's never run from some dirt and blood. In fact, the mess is exactly where he does his best work. If we believe that God created us from dust and redeemed us through the blood of the cross, we can trust him with our tangled lives. Your Mess Matters is a lifeline to hang on to, a light in the dark reminding you that God is still at work, making your life more beautiful than ever before. Through vulnerable stories of his own journey and profound biblical truths, Luke will guide you through the process of entrusting your story to Jesus and letting him work his biggest promises through your greatest regrets. With Luke's encouraging insight and bold truth-telling, your mind will be comforted, your heart inspired, and your soul empowered to let God transform your mess into a masterpiece.
Empowering and validating, Your Life Matters reassures Black children everywhere that no matter what they hear, no matter what they experience, no matter what they're told, their lives matter. Written by national speaker Chris Singleton, who lost his own mother in the 2015 Charleston church shooting, Your Life Matters teaches kids to stand tall in the face of racial adversity and fight for the life they dream of. Each page depicts a famous hero from Black history mentoring a child of today and encouraging them to use their mind, heart, voice, and hands in that fight. Hero-mentors in the book include: Maya Angelou, Jackie Robinson, Martin Luther King, Jr., Aretha Franklin, Katherine Johnson, Harriet Tubman, Frederick Douglas, Mary McLeod Bethune, George Washington Carver, and others.
“Wherever there are Christians, everyone should find an oasis of mercy.” —Pope Francis Whether dealing with adoption, sobriety, bullying, the Boston Marathon bombing, or friendship with a Jehovah’s Witness, Mathew Schmalz’s own life serves as the backdrop for his reflections on the complex nature of mercy—how we give it, and how we receive it. From a home for lepers in India to a halfway house in the Bronx, the author probes his experiences to reveal mercy as a virtue that doesn’t necessarily come easily, but is infinitely rewarding. Discussion and reflection questions at the end of each chapter allow you to dig deeper into your own ideas about mercy, what it looks like in your life, and how to move toward a more merciful existence. Perfect for individual or group study.
Learn how to get your listener’s attention, keep her interest, and make your point—all in thirty seconds! Milo Frank, America’s foremost business communications consultant, shows you how to focus your objectives, utilize the “hook” technique, use the secrets of TV and advertising writers, tell terrific anecdotes that make your point, shine in meetings and question-and-answer sessions, and more! These proven techniques give you the edge that successful people share—the art of communicating quickly, precisely, and powerfully!
