"Featuring practices straight from the classrooms of outstanding teachers, this lively resource shows how writing can make an impact in the world. The text is rich with examples of student work, as well as ready-to-use lessons that include a full range of writing-poetry, narrative, petitions, proposals, emails, self-reflections, long-term projects, and critical analyses"--
Through ideas and practices straight from the classrooms of outstanding teachers, this lively resource illustrates writing that makes an impact on a reader, a writer, or a cause—writing that everyone wants to read. The book is rich with student work that shows how writing can make things happen in the world. The authors provide ready-to-use lessons that include a full range of writing, including poetry, narrative, petitions, proposals, emails, self-reflections, long-term projects, and critical analyses. “Young people yearn to have an impact on the world but often lack the tools to make change. This book demonstrates how shifting the focus and purposes for writing can turn students' frustration with the status quo into action. There’s no time to waste. The need for change—both in school and in society—is urgent.” —Carol Jago, past president, National Council of Teachers of English and associate director, California Reading and Literature Project at UCLA “In true National Writing Project style, Sandy Murphy and Mary Ann Smith take us inside the classrooms of remarkable teachers to see how they create contexts for young writers to pursue writing they care about for purposes that matter. Readers will find lots to take back to their own settings to engage this remarkable generation of young people in our classrooms.” —Elyse Eidman-Aadahl, Executive Director, National Writing Project
Karl Iglesias breaks new ground by focusing on the psychology of the reader. Based on his acclaimed classes at UCLA Extension, Writing for Emotional Impact goes beyond the basics and argues that Hollywood is in the emotion-delivery business, selling emotional experiences packaged in movies and TV shows. Iglesias not only encourages you to deliver emotional impact on as many pages as possible, he shows you how, offering hundreds of dramatic techniques to take your writing to the professional level.
Engage your readers and boost your impact! Do you write--a little or a lot--for a socially responsible organization, business, or program? Wish you had an accessible writing coach to help you quickly craft potent pieces that move your readers to act? This feisty one-stop-shop of distilled wisdom will show you-step by step-how to turbocharge your marketing and fundraising documents. Start getting the results you want, right now! Whether you're an accidental or emerging writer or a seasoned wordsmith, this comprehensive resource will help you build and manage the invaluable skills behind writing values-driven copy. You will find advice on everything from advancing your brand to storytelling to minding the devilish details. Discover how to painlessly: - Write and edit a full spectrum of clear, concise, creative pieces that will reach and influence your diverse intended audiences - Streamline and strengthen your writing process-from planning to proofreading - Develop your own confident, expert writing voice Included in these pages you will find: - More than 500 real-life examples from nonprofits, green businesses, government agencies, and others - Hundreds of stimulating questions and exercises that help you apply the lessons to your own work - Numerous guide sheets, checklists, and handy appendices - Dozens of warnings about potential pitfalls ... all this delivered with a generous helping of fun illustrations, cultural references, and humor. If you've ever had trouble expressing your passion in writing, or telling your story in a fresh and compelling way, this powerhouse of a book is for you! ADVANCE PRAISE: "This book should be on the shelf of every nonprofit administrator, community organizer, and advocate. There is literally nothing else of its kind on the market; it is 'The Elements of Style' for the grassroots fundraising and marketing world." -- Leif Wellington Haase, Director, California Program, New America Foundation "'Writing to Make a Difference' is a great balance of both instructional and interactive tips, tools, and exercises...and helps to lower the barrier for organizations that desire to tell their story in a way that captures both head and heart." -- Alandra L. Washington, Deputy Director, W.K. Kellogg Foundation "If you think your work is important, if you feel you have a message to deliver, if you have people who need to understand how this is done - this is the book. Massachi is the perfect guide and a tremendous coach." -- Jeff Hamaoui, CEO, Origo Inc. and social investment and enterprise specialist "Massachi has drilled down to all that is important about good writing. I recommend this book for those of us who write regularly, and for those of us who don't write because we don't think we can. "-- Kim Klein, author, 'Reliable Fundraising in Unreliable Times' "This is an outstanding work, one of the best I have read in the genre, and of possible use in the university, for public relations and organizational communication courses. The writing lessons are succinct, the methods to convey them effective, and the style itself an example of professional brilliance. I recommend 'Writing to Make a Difference' because I know that it will."-- Michael Bugeja, author, 'Interpersonal Divide: The Search for Community in a Technological Age' and Director, School of Journalism & Communication, Iowa State University AUTHOR BIO: Dalya F. Massachi, M.A. began writing for publication as an adolescent interested in social justice. Now, Dalya draws on her nearly 20 years of professional experience writing and editing for hundreds of socially responsible organizations. With passion and fresh insight, she reveals the top strategic insider techniques she has honed through her work as a successful grantwriter, editor, journalist, workshop instructor, and writing coach.
Writing for Impact is an innovative and broad-ranging new course for learners of business English who want to excel at writing. The course's 12 modules take learners through the topics they will need to succeed in business. It covers a wide variety of topics from emails and letters to meeting minutes and agendas. The progressive syllabus ensures learners will improve their overall knowledge and ability in writing. The course comes with an audio CD, which provides both tips and input on producing written documents in a business setting and extracts from meetings and phone calls. There are also full Trainer's Notes for the teacher and templates to aid learners in producing a range of written communications, which can be downloaded online.
George Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Why I Write, the first in the Orwell’s Essays series, Orwell describes his journey to becoming a writer, and his movement from writing poems to short stories to the essays, fiction and non-fiction we remember him for. He also discusses what he sees as the ‘four great motives for writing’ – ‘sheer egoism’, ‘aesthetic enthusiasm’, ‘historical impulse’ and ‘political purpose’ – and considers the importance of keeping these in balance. Why I Write is a unique opportunity to look into Orwell’s mind, and it grants the reader an entirely different vantage point from which to consider the rest of the great writer’s oeuvre. 'A writer who can – and must – be rediscovered with every age.' — Irish Times
Amelia Cole―Lia for short―is one of the first women studying abroad at Oxford University in the 1920s. Finally free from her overbearing Brooklyn parents, she finds a welcome sense of independence in British college life. Lia quickly falls for Scarlett Daniels, an aspiring actress and hardheaded protester. Scarlett introduces her to an exciting gender-equality movement with high stakes. But when their secret love clashes with political uprising, their relationship is one of the casualties. Years later, Lia’s only memories of Scarlett are obscured by the glossy billboards she sees advertising the actress’s new films. But when a mysterious letter surfaces, she is immediately thrown back into their unsettled romance. Lia’s travels span oceans and continents in her search for Scarlett. Spread across time and place, their story is one of desire, adventure, and ultimately, devotion. Lia will stop at nothing to win Scarlett back, but she soon realizes that uncovering lost love might not be attainable after all.
It's been rough lately for the Lord of Darkness, with ex-girlfriend drama rearing its head at inconvenient moments, ancient gods returning to take over the universe, and Satan's own unstoppable laziness. But whatever. Satan is okay, and he thinks you're okay, too. This whole eternal damnation thing is all a bit of a misunderstanding. He runs Hell as a resort, kind of. A vacation spot. The point is, he's not a bad guy. He's trying to save Heaven and all of creation, and he only has a dimwitted giant, a surly waitress, and a monkey to help him. So, a thank you might be nice. Maybe buy him a cup of coffee next time you see him. And you will see him. It's the Apocalypse, and all that. ,
Very few doctors and scientists receive any sort of systematic training in publishing, editing, and reviewing scholarly articles, despite the central importance of that work for scientific research and for their careers. Medical and Scientific Publishing will help fill the gap and help readers to: Understand processes of scientific and medical publishing Understand the role of an academic in medical publishing Become a better scientific communicator Develop skills to effectively serve as the editor of a medical journal Medical and Scientific Publishing is based on a successful course at the University of Michigan Medical School for third and fourth year medical students. The course teaches students not just how to write scientific and medical articles, but addresses key issues surrounding copyright, ethics, open access and much more. Students will build a strong foundation on how to do peer review and how to be authors and editors which are important skills in building a professional career. - Covers a full range of essential information – explanation of publishing licenses, copyright and permissions, how to do peer review, how to write effectively, how journal publishing works, and much more - Emphasizes rigor, quality, and scientific integrity in writing, editing, and publishing - Focuses on authorship and editorial skills by experienced authors and publishers
Data is at the center of many challenges in system design today. Difficult issues need to be figured out, such as scalability, consistency, reliability, efficiency, and maintainability. In addition, we have an overwhelming variety of tools, including relational databases, NoSQL datastores, stream or batch processors, and message brokers. What are the right choices for your application? How do you make sense of all these buzzwords? In this practical and comprehensive guide, author Martin Kleppmann helps you navigate this diverse landscape by examining the pros and cons of various technologies for processing and storing data. Software keeps changing, but the fundamental principles remain the same. With this book, software engineers and architects will learn how to apply those ideas in practice, and how to make full use of data in modern applications. Peer under the hood of the systems you already use, and learn how to use and operate them more effectively Make informed decisions by identifying the strengths and weaknesses of different tools Navigate the trade-offs around consistency, scalability, fault tolerance, and complexity Understand the distributed systems research upon which modern databases are built Peek behind the scenes of major online services, and learn from their architectures
