Sports Marketing
Sports Marketing

Author: Michael J. J. Fetchko

Publisher: Taylor & Francis

Published: 2024-01-31

Total Pages: 527

ISBN-13: 1003819508

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Highly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting environment. The book blends relevant marketing theory—focusing on industry-specific terminology and practices—with practitioner insights into current issues and future directions in the sports industry. This anticipated third edition has been fully updated to incorporate a broad range of global and diverse perspectives from industry experts and international case studies throughout. Contemporary topics within the sports industry have been expanded upon, including esports, social responsibility, sustainability, digital and social media, and personal branding. Popular "You Make the Call" cases, insider and early career insights, and review questions stimulate lively classroom discussion, while chapter summaries and terms support further support learning. Overall, this exciting text will: • Increase students’ depth of knowledge about sports marketing • Challenge students to apply concepts to real-world situations • Profile best practices of organizations and individuals within the sports industry as they relate to the book’s content • Equip students to position themselves to compete for entry-level positions in sports business • Provide faculty with a concise but thorough text that meets their needs. Sports Marketing remains a core textbook for undergraduate and postgraduate students of sports marketing and management, providing a firm grasp of the ins and outs of working in sports. Additional online resources include PowerPoint slides for each chapter, a test bank of questions, and an instructor’s manual.

What's Your Red Rubber Ball?!
What's Your Red Rubber Ball?!

Author: Kevin Carroll

Publisher: ESPN

Published: 2008-07-22

Total Pages: 74

ISBN-13: 9781933060569

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Encourages young readers to figure out the dream they wish to pursue and how to go about doing it using a red rubber ball as a metaphor for dreams, and includes a removable cardboard box, a series of thought-provoking exercises, and inspiration cards.

401 Practical Adaptations for Every Classroom
401 Practical Adaptations for Every Classroom

Author: Beverley Holden Johns

Publisher: Simon and Schuster

Published: 2015-03-17

Total Pages: 212

ISBN-13: 163220956X

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Award-winning educator Beverley Holden Johns offers a valuable collection of modifications and accommodations for students with special needs. Busy teachers can put these proven strategies to use immediately with minimal time and expense. The author shares her extensive experience in inclusive settings through concise "3 x 5 card" summaries and relevant examples, in concert with: - Hundreds of adaptations for lectures, worksheets, vocabulary instruction, student response, testing, and the classroom environment - Practical coverage of the legal basis for adaptations, including current updates - The role of adaptations in Individualized Education Programs This book is invaluable for teachers who are new to working with students with special needs. All teachers will gain fresh ideas and discover how applying adaptations can snowball into increased student engagement and optimized learning.

What's Your Red Rubber Ball?
What's Your Red Rubber Ball?

Author: Kevin Carroll

Publisher: ESPN Books

Published: 2007-11-06

Total Pages: 96

ISBN-13: 9781933060408

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Using the Red Rubber Ball as a metaphor for dreams, this highly interactive, vibrant book tells the story of how the author has been able to incorporate his love of sport into every stage of his life. Kevin Carroll outlines a series of exercises to get readers to discover their own hopes and dreams. Special features include fold-out pages that can be written on; removable inspiration cards; examples from tweens, teens and adults who have found their Red Rubber Ball; and a removable carboard box which is the key to the whole journey.

Roadtrip Nation
Roadtrip Nation

Author: Nathan Gebhard

Publisher: Ballantine Books

Published: 2006-08-22

Total Pages: 306

ISBN-13: 0345496388

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SO WHAT ARE YOU GONNA DO WITH YOUR LIFE? “You should be a lawyer, a doctor, an accountant, a consultant, blah, blah, blah. Everywhere you turn people try to tell you who to be and what to do with your life. We call that the noise. Block it. Shed it. Leave it for the conformists. As a generation, we need to get back to focusing on individuality. Self-construction rather than mass production. Define your own road in life instead of traveling down someone else’s. Listen to yourself. Your road is the open road. Find it.”—Mike and Nathan ***** After college Mike Marriner and Nathan Gebhard had no idea what to do with their lives. All they’d been exposed to were standard career paths like doctor and consultant—roads that didn’t fit them at all. To see what else was out there they took a roadtrip across the nation in a huge forty-foot RV to meet with people who had successfully defined their own paths in life—including the chairman of Starbucks; a lobsterman from Maine; the director of Saturday Night Live; the conductor of the Boston Philharmonic; the first female Supreme Court Justice of the United States; head stylist for Madonna; and the CEO of National Geographic Ventures. All told, one hundred and forty people candidly shared their stories about how they got from college to the present. Now in Roadtrip Nation, Mike and Nathan share the most compelling tales with you. Along the way, they explain how you, too, can get out there and meet people on your own. From making cold calls to asking stimulating interview questions, Roadtrip Nation will give you the tools to create a life that you’ll look back on and say: “I was true to myself every step of the way.”

I Am Anna
I Am Anna

Author: Paul Bluestein

Publisher: iUniverse

Published: 2021-05-25

Total Pages: 256

ISBN-13: 1663221510

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Everyone knows that scientists are in a race to create computers that can think faster, better, and learn as they work. They are using artificial intelligence to make them think and behave more and more like humans. What happens when they succeed in making a computer that looks and acts just like a human? Follow Anna, the auburn haired girl, on her heartwarming journey. You will cheer for her as she uses her sheer determination to overcome the obstacles in her quest to find what she is looking for. She uses her cunning, an unwavering moral compass, and her love and compassion as she faces the challenges and surprises she encounters along the way going from the Laboratory to Personhood. She will make all of us rethink what it means to be human.

Autonomy
Autonomy

Author: Victoria Hetherington

Publisher: Dundurn

Published: 2022-02-08

Total Pages: 254

ISBN-13: 1459748492

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In a near future ravaged by illness, one woman and her AI companion enter a dangerous bubble of the superrich. It's 2035: a fledging synthetic consciousness “wakes up” in a lab. Jenny, the lead developer, determined to nurture this synthetic being like a child, trains it to work with people at the border of the American Protectorate of Canada. She names it Julian. Two years later, Slaton, a therapist at a university, is framed by a student for arranging an illegal abortion. She follows the student to America and is detained at the border, where she meets Julian in virtual space. After a week of interviewing, he decides to stay with her, learning about the world, the human condition, and what it means to fall in love. Meanwhile, a mysterious plague is spreading across the world. Only the far-seeing and well-connected Julian can protect Slaton from the impending societal collapse. Autonomy is an ambitious philosophical novel about the possibilities for love in a world in which human bodies are either threatened or irrelevant. A RARE MACHINES BOOK

Roadmap
Roadmap

Author: Roadtrip Nation

Publisher: Chronicle Books

Published: 2015-04-07

Total Pages: 371

ISBN-13: 1452146314

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This welcome antidote to the conventional career guide answers the old question—"So, what are you going to do with your life?"—in a groundbreaking way. From the team behind the campus and online resource and the inspirational TV series in its eleventh season, ROADMAP helps emerging careerists think deeply about how they can enter the workforce and thrive, using Roadtrip Nation's interest-based approach. Full-color charts and graphs offer a unique visually engaging reading experience and prompts for reflection are interspersed, making the reading process interactive and the discoveries personally impactful. With actionable, real-world wisdom on every page, it's an essential tool for today's young professionals and the parents, educators, and advisors seeking to inspire them.

Persons — What Philosophers Say about You
Persons — What Philosophers Say about You

Author: Warren Bourgeois

Publisher: Wilfrid Laurier Univ. Press

Published: 2006-01-01

Total Pages: 540

ISBN-13: 0889209464

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Can a person suffer radical change and still be the same person? Are there human beings who are not persons at all? Western philosophers, from the ancient Greeks to contemporary thinkers, gave the concept of “person” great importance in their discussions. They saw it as crucial to our understanding of our world and our place in it. Prompted by tragedy — a loved one’s descent into dementia — Warren Bourgeois explored Western philosophical ideas to discover what constitutes a “person.” The first edition of Persons — What Philosophers Say About You was the result of his search. This new second edition focuses on making this material easily available and accessible to students, and has been redesigned as an introduction to the philosophy of mind and its history, concentrating on the central concept of “person” in contemporary controversies concerning abortion, euthanasia, genetic engineering, and human rights. Bourgeois has mined Western philosophy for ideas students can apply today as technology challenges their beliefs about what we are. He then uses the concept of person to unite the various subdivisions of philosophy, applying theories of knowledge, reality and value to help students understand what we believe about ourselves. The result is a living philosophy and an “introductory text with a difference.” While the ideas of the great philosophers cannot be meaningfully summarized in one introductory text, this book provides a comparison of what many of them say about the concept of person, and will encourage students to read further.

Lunatics
Lunatics

Author: Bradley Denton

Publisher: Macmillan

Published: 1996

Total Pages: 336

ISBN-13: 031214363X

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A romantic fantasy on a man called Jack who falls in love with a moon goddess. She insists that to see her he must stand naked in the moonlight, for which he is arrested for indecent exposure. He calls on friends for help and they offer their property, in turn coming under her influence. A lighthearted romp