Questions regarding how best to communicate warnings and risk information, whether such communications are likely to be effective, and what factors influence the communication process are important across many of society's facets today. Stimulated by the tremendous growth in litigation on product liability and associated personal injury, research i
THE ESSENTIAL HANDBOOK FOR EFFECTIVELY COMMUNICATING ENVIRONMENTAL, SAFETY, AND HEALTH RISKS, FULLY REVISED AND UPDATED Now in its sixth edition, Risk Communication has proven to be a valuable resource for people who are tasked with the responsibility of understanding how to apply the most current approaches to care, consensus, and crisis communication. The sixth edition updates the text with fresh and illustrative examples, lessons learned, and recent research as well as provides advice and guidelines for communicating risk information in the United States and other countries. The authors help readers understand the basic theories and practices of risk communication and explain how to plan an effective strategy and put it into action. The book also contains information on evaluating risk communication efforts and explores how to communicate risk during and after an emergency. Risk Communication brings together in one resource proven scientific research with practical, hands-on guidance from practitioners with over 30 years of experience in the field. This important guide: Provides new examples of communication plans in government and industry, use of social media, dealing with "fake news," and new digital tools for stakeholder involvement and crisis communications Contains a new chapter on partnerships which covers topics such as assigning roles and expectations, ending partnerships, and more Presents real-world case studies with key lessons all risk communicators can apply. Written for engineers, scientists, professors and students, land use planners, public health practitioners, communication specialists, consultants, and regulators, the revised sixth edition of Risk Communication is the must-have guide for those who communicate risks.
Effective risk communication is essential to the well-being of any organization and those people who depend on it. Ineffective communication can cost lives, money and reputations. Communicating Risks and Benefits: An Evidence-Based User’s Guide provides the scientific foundations for effective communications. The book authoritatively summarizes the relevant research, draws out its implications for communication design, and provides practical ways to evaluate and improve communications for any decision involving risks and benefits. Topics include the communication of quantitative information and warnings, the roles of emotion and the news media, the effects of age and literacy, and tests of how well communications meet the organization’s goals. The guide will help users in any organization, with any budget, to make the science of their communications as sound as the science that they are communicating.
Annotation "This volume is recommended for practitioners in private emergency management and federal, state, and local governments, as well as students studying risk communication, health communication, emergency management, and environmental policy and management."--BOOK JACKET. Title Summary field provided by Blackwell North America, Inc. All Rights Reserved.
Risk communication is crucial to building community resilience and reducing risk from extreme events. True community resilience involves accurate and timely dissemination of risk information to stakeholders. This book examines the policy and science of risk communication in the digital era. Themes include public awareness of risk and public participation in risk communication and resilience building. The first half of the book focuses on conceptual frameworks, components, and the role of citizens in risk communication. The second half examines the role of risk communication in resilience building and provides an overview of some of its challenges in the era of social media. This book looks at the effectiveness of risk communication in socially and culturally diverse communities in the developed and developing world. The interdisciplinary approach bridges academic research and applied policy action. Contributions from Latin America and Asia provide insight into global risk communication at a time when digital technologies have rapidly transformed conventional communication approaches. This book will be of critical interest to policy makers, academicians, and researchers, and will be a valuable reference source for university courses that focus on emergency management, risk communication, and resilience.
Recent outbreaks of illnesses traced to contaminated sprouts and lettuce illustrate the holes that exist in the system for monitoring problems and preventing foodborne diseases. Although it is not solely responsible for ensuring the safety of the nation's food supply, the U.S. Food and Drug Administration (FDA) oversees monitoring and intervention for 80 percent of the food supply. The U.S. Food and Drug Administration's abilities to discover potential threats to food safety and prevent outbreaks of foodborne illness are hampered by impediments to efficient use of its limited resources and a piecemeal approach to gathering and using information on risks. Enhancing Food Safety: The Role of the Food and Drug Administration, a new book from the Institute of Medicine and the National Research Council, responds to a congressional request for recommendations on how to close gaps in FDA's food safety systems. Enhancing Food Safety begins with a brief review of the Food Protection Plan (FPP), FDA's food safety philosophy developed in 2007. The lack of sufficient detail and specific strategies in the FPP renders it ineffectual. The book stresses the need for FPP to evolve and be supported by the type of strategic planning described in these pages. It also explores the development and implementation of a stronger, more effective food safety system built on a risk-based approach to food safety management. Conclusions and recommendations include adopting a risk-based decision-making approach to food safety; creating a data surveillance and research infrastructure; integrating federal, state, and local government food safety programs; enhancing efficiency of inspections; and more. Although food safety is the responsibility of everyone, from producers to consumers, the FDA and other regulatory agencies have an essential role. In many instances, the FDA must carry out this responsibility against a backdrop of multiple stakeholder interests, inadequate resources, and competing priorities. Of interest to the food production industry, consumer advocacy groups, health care professionals, and others, Enhancing Food Safety provides the FDA and Congress with a course of action that will enable the agency to become more efficient and effective in carrying out its food safety mission in a rapidly changing world.
This book provides a unique blend of integrated disaster risk communication research conducted by authors with diverse backgrounds, including social psychology, sociology, civil engineering, informatics, and meteorology. It reports on the latest advances in collaborative and participatory action research on community-based disaster management from the frontline in Japan, Nepal, China and the USA. In addition, it employs and integrate a broad range of methodologies, including mathematical analyses, computer simulations, questionnaire surveys, gaming approaches, and participatory observation. Each chapter deals with disaster risk communication initiatives to address various hazards, such as earthquakes, tsunamis, floods and landslides, which are uniquely integrated from a social psychological perspective.
This book presents a summary of the Workshop on Public Response to Alerts and Warnings on Mobile Devices: Current Knowledge and Research Gaps, held April 13 and 14, 2010, in Washington, D.C., under the auspices of the National Research Council's Committee on Public Response to Alerts and Warnings on Mobile Devices: Current Knowledge and Research Needs. The workshop was structured to gather inputs and insights from social science researchers, technologists, emergency management professionals, and other experts knowledgeable about how the public responds to alerts and warnings, focusing specifically on how the public responds to mobile alerting.
A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.
Following an earlier NRC workshop on public response to alerts and warnings delivered to mobile devices, a related workshop was held on February 28 and 29, 2012 to look at the role of social media in disaster response. This was one of the first workshops convened to look systematically at the use of social media for alerts and warnings-an event that brought together social science researchers, technologists, emergency management professionals, and other experts on how the public and emergency managers use social media in disasters.In addition to exploring how officials monitor social media, as well as the resulting privacy considerations, the workshop focused on such topics as: what is known about how the public responds to alerts and warnings; the implications of what is known about such public responses for the use of social media to provide alerts and warnings to the public; and approaches to enhancing the situational awareness of emergency managers. Public Response to Alerts and Warnings Using Social Media: Report of a Workshop on Current Knowledge and Research Gaps summarizes presentations made by invited speakers, other remarks by workshop participants, and discussions during parallel breakout sessions. It also points to potential topics for future research, as well as possible areas for future research investment, and it describes some of the challenges facing disaster managers who are seeking to incorporate social media into regular practice.
