Verse by the Side of the Road

Verse by the Side of the Road

Author: Frank Rowsome, Jr.

Publisher: Penguin

Published: 1979-09-01

Total Pages: 129

ISBN-13: 0452267625

DOWNLOAD EBOOK

"In the fall of 1925, young Allan Odell conceived the idea of using consecutive signs along the roadside. . . . In 1963 the last signs were taken down, ending the most famous outdoor advertising venture ever.”—1977 Minnesota Almanac The whole story is in this book, plus all the jingles used. The signs are gone now, except for one set on permanent display at The Smithsonian. You can have them all, always, in your own library with this book. “Rowsome’s volume indexes each of the 600 jingles . . . and as you down the list, preferably reading aloud, it might evoke visions of 1940 Chevies, roadside diners, signs that said EATS. . . . Why were the Burma-Shave jingles so universally loved? Because they were light-hearted and humorous in hard times and war times.”—Bov Swift, Knight News Service


Everyday Reading

Everyday Reading

Author: Mike Chasar

Publisher: Columbia University Press

Published: 2012

Total Pages: 321

ISBN-13: 0231158645

DOWNLOAD EBOOK

Exploring poetry scrapbooks, old-time radio show recordings, advertising verse, corporate archives, and Hallmark greeting cards, among other unconventional sources, Mike Chasar casts American poetry as an everyday phenomenon consumed and created by a vast range of readers. He shows how American poetry in the first half of the twentieth century and its reception helped set the stage for the dynamics of popular culture and mass media today. Poetry was then part and parcel of American popular culture, spreading rapidly as the consumer economy expanded and companies exploited its profit-making potential. Poetry also offered ordinary Americans creative, emotional, political, and intellectual modes of expression, whether through scrapbooking, participation in radio programs, or poetry contests. Reenvisioning the uses of twentieth-century poetry, Chasar provides a richer understanding of the innovations of modernist and avant-garde poets and the American reading public's sophisticated powers of feeling and perception.


Plucked

Plucked

Author: Rebecca M. Herzig

Publisher: NYU Press

Published: 2016-11

Total Pages: 296

ISBN-13: 1479852813

DOWNLOAD EBOOK

"From using clamshell razors and homemade lye depilatories in the colonial era to using diode lasers and prescription pharmaceuricals in the twenty-first century, Americans have gone to great lengths to remove body hair demmed unsightly, unattractive, or unhealthy. In Plucked, Rebecca M. Herzig examines both the causes and consequences of routine hair removal in the U.S. Plucked illuminates some of the broad social and environmental effects of seemingly 'personal' choices: widespread experimentation on animals, exploitation of workers, exacerbation of racial divisions, and more. An engrossing, multidimensional history of fulctural attitudes toward body hair and the increasingly sophisticated tools used to remove it, Plucked reveals the complex political significance of even the most mundane activities of modern life."--Back cover.


Brooklyn Vintage Ads

Brooklyn Vintage Ads

Author: Robert Henriksen

Publisher: Createspace Independent Publishing Platform

Published: 2018-10-12

Total Pages: 328

ISBN-13: 9781727856613

DOWNLOAD EBOOK

Brooklyn vintage Ads is a 17-volume set of ads from the 20th century(late 1800's to 1950), Great for the Brooklyn history buff or advertiser in your life, get a glimpse back on a lot of new inventions and products, and check out the food and cloths prices.. This set features advertising from some of the most prestigious companies of the day. See if you can spot a few who still produce products 100 years later. OVER 300 ADS IN EACH BOOK, no two books are the same, ads are randomly selected.. Here are just a few categories, Super Market Ads, Airlines & Aircraft, Alcohol, Beauty & Hygiene, Books & Magazines, Candy, Cars, Celebrities, Clothes, Coke, Phone & Communication, Drinks, TV & Electronics, Movies & Entertainment, Food, Furniture, Household, Jewelry & Watches, Kids & Babies, Medicine, Music, Oil& Gas, Perfume, Restaurants, Shaving, Sports, Cigarettes & Tobacco, Tools & Gadgets, Toys, Transportation, Travel, Want ads, For Sale, Apts to Let cars for sale and many more!! And for a car buff in your life check out our 4 v


Advertising and Popular Culture

Advertising and Popular Culture

Author: Sammy Richard Danna

Publisher: Popular Press

Published: 1992

Total Pages: 182

ISBN-13: 9780879725280

DOWNLOAD EBOOK

"Subliminal perception debunked, senior citizen advertising comes of age, Mona Lisa goes commercial, and male ad image changes are questioned! These and a host of other insightful, informative essays comprise this volume. Numerous advertising and marketing scholars united to bring the reader some of their most instructive, stimulating and entertaining works." "Advertising today, more than ever, is a field filled with change, challenge, and controversy. For about a decade, the Popular Culture Association's Advertising Area has proved to be a forum for a variety of topics that highlight advertising's impact on culture and society. This volume stems from a proposal to collect into a book some of the papers presented at PCA Conferences in the Advertising Area from 1985-1989. Authors represent a variety of interests and research areas." "While original plans did not call for any specific topic divisions in this volume, the articles do present variety, though somewhat loosely categorized. In general, these categories fall under the broad umbrella of popular culture studies. Besides the familiar historical and critical presentations, articles of controversy and interest are included, such as the one on subliminal advertising. Some of these articles attempt to debunk previously written pieces and serve as a stepping stone to much further discussion." "All-in-all, you will find something to amuse, amaze, inform and stimulate in this volume of advertising variety and versatility."--BOOK JACKET.