Variety Radio Directory, 1937-1938 (Classic Reprint)
Variety Radio Directory, 1937-1938 (Classic Reprint)

Author: Edgar A. Grunwald

Publisher: Forgotten Books

Published: 2017-11-09

Total Pages: 1128

ISBN-13: 9780260674494

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Excerpt from Variety Radio Directory, 1937-1938 Orr must nnnnn depend able public service. Mutual carried the Fireside Chats from the White House, the Coronation from London; and was the first network to rebroadcast from a plane flying the Atlantic Ocean. Orr must rnzn permanent and continuous service. Mutual begins its third year of permanent lines next month to points as far flung as Maine and Texas New York and California. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Variety Radio Directory, 1940-1941, Vol. 4 (Classic Reprint)
Variety Radio Directory, 1940-1941, Vol. 4 (Classic Reprint)

Author: Edgar A. Grunwald

Publisher: Forgotten Books

Published: 2017-11-09

Total Pages: 1094

ISBN-13: 9780260619143

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Excerpt from Variety Radio Directory, 1940-1941, Vol. 4 During the past winter, only seventy-five advertisers on all networks were able to afford hookups of 50 or more stations for their products. Significantly, the average weekly expenditure of these was an evening half hour. Now Mutual's new Volume Plan - by removing the budget barrier that allowed only the biggest to employ large scale broadcasting - opens the way to widespread network success on a modest budget. Seventy-six station coverage of the country, reaching over 200 of the leading 300 markets, is now available for only an evemng half hour. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Shadow of the New Deal
Shadow of the New Deal

Author: Josh Shepperd

Publisher: University of Illinois Press

Published: 2023-05-23

Total Pages: 348

ISBN-13: 0252054482

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Despite uncertain beginnings, public broadcasting emerged as a noncommercial media industry that transformed American culture. Josh Shepperd looks at the people, institutions, and influences behind the media reform movement and clearinghouse the National Association of Educational Broadcasters (NAEB) in the drive to create what became the Public Broadcasting Service and National Public Radio. Founded in 1934, the NAEB began as a disorganized collection of undersupported university broadcasters. Shepperd traces the setbacks, small victories, and trial and error experiments that took place as thousands of advocates built a media coalition premised on the belief that technology could ease social inequality through equal access to education and information. The bottom-up, decentralized network they created implemented a different economy of scale and a vision of a mass media divorced from commercial concerns. At the same time, they transformed advice, criticism, and methods adopted from other sectors into an infrastructure that supported public broadcasting in the 1960s and beyond.

Television, History, and American Culture
Television, History, and American Culture

Author: Mary Beth Haralovich

Publisher: Duke University Press

Published: 1999

Total Pages: 236

ISBN-13: 9780822323945

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In less than a century, the flickering blue-gray light of the television screen has become a cultural icon. What do the images transmitted by that screen tell us about power, authority, gender stereotypes, and ideology in the United States? Television, History, and American Culture addresses this question by illuminating how television both reflects and influences American culture and identity. The essays collected here focus on women in front of, behind, and on the TV screen, as producers, viewers, and characters. Using feminist and historical criticism, the contributors investigate how television has shaped our understanding of gender, power, race, ethnicity, and sexuality from the 1950s to the present. The topics range from the role that women broadcasters played in radio and early television to the attempts of Desilu Productions to present acceptable images of Hispanic identity, from the impact of TV talk shows on public discourse and the politics of offering viewers positive images of fat women to the negotiation of civil rights, feminism, and abortion rights on news programs and shows such as I Spy and Peyton Place. Innovative and accessible, this book will appeal to those interested in women's studies, American studies, and popular culture and the critical study of television. Contributors. Julie D'Acci, Mary Desjardins, Jane Feuer, Mary Beth Haralovich, Michele Hilmes, Moya Luckett, Lauren Rabinovitz, Jane M. Shattuc, Mark Williams

Border Radio
Border Radio

Author: Gene Fowler

Publisher: Univ of TX + ORM

Published: 2010-06-28

Total Pages: 470

ISBN-13: 0292759711

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“Border Radio tells the 50,000-watt clear-channel story of the most outrageous and audacious phenomenon to ever hit the airwaves.”—Los Angeles Times Before the Internet brought the world together, there was border radio. These mega-watt “border blaster” stations, set up just across the Mexican border to evade U.S. regulations, beamed programming across the United States and as far away as South America, Japan, and Western Europe. This book traces the eventful history of border radio from its founding in the 1930s by “goat-gland doctor” J. R. Brinkley to the glory days of Wolfman Jack in the 1960s. Along the way, it shows how border broadcasters pioneered direct sales advertising, helped prove the power of electronic media as a political tool, aided in spreading the popularity of country music, rhythm and blues, and rock, and laid the foundations for today’s electronic church. The authors have revised the text to include even more first-hand information and a larger selection of photographs. “The magic of [a] wildly colorful chapter in broadcast history lives on in this entertainingly informative look at the forces and the people who contributed to the rise of the medium.”—Chicago Tribune “Characters like Wolfman Jack, Reverend Ike, Norman Baker, “Dr.” J. R. Brinkley, Pappy O’Daniel and others were master showmen and tremendously successful salesmen. Secret-formula medicines, magic prayer cloths, Crazy Water Crystals, and goat-gland rejuvenations are just part of this often hilarious telling of this outrageous period in broadcast history.”—Variety “If you’re wondering where Herbalife, Home Shopping Network, No-Money-Down Seminars, and Jim and Tammy Bakker found their inspiration and techniques, look no further than this superb book.”—Dallas Morning News