ValueWeb

ValueWeb

Author: Chris Skinner

Publisher: Marshall Cavendish International Asia Pte Ltd

Published: 2016-01-15

Total Pages: 462

ISBN-13: 981475109X

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PC Mag

PC Mag

Author:

Publisher:

Published: 2005-02-08

Total Pages: 150

ISBN-13:

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PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.


PC Mag

PC Mag

Author:

Publisher:

Published: 2003-03-25

Total Pages: 142

ISBN-13:

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PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.


Enterprise Guide to Gaining Business Value from Mobile Technologies

Enterprise Guide to Gaining Business Value from Mobile Technologies

Author: Adam Kornak

Publisher: John Wiley & Sons

Published: 2004-04-14

Total Pages: 338

ISBN-13: 0764575732

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This is the first book to deliver specific guidelines for integrating mobile and wireless technologies into a business organization to enhance business processes, reduce operating expenses, or produce additional revenue streams Builds off the material from Cap Gemini Ernst & Young Guide to Wireless Enterprise Application Architecture (0-471-20951-1), which described how to build a wireless enterprise application architecture for optimum performance Presents a proprietary, step-by-step methodology that shows how to identify opportunities to integrate mobile technologies into an organization Describes the strategic framework and development approach used by experienced project teams for building a mobile technology solution Features extensive real case studies from Microsoft and Cap Gemini Ernst & Young's extensive business portfolio


Managing Virtual Web Organizations in the 21st Century: Issues and Challenges

Managing Virtual Web Organizations in the 21st Century: Issues and Challenges

Author: Franke, Ulrich J.

Publisher: IGI Global

Published: 2001-07-01

Total Pages: 368

ISBN-13: 1591400163

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As the concept and use of virtual organizations grows, it is necessary to gain a better understanding of how the virtual economy operates. Managing Virtual Web Organizations in the 21st Century: Issues and Challenges provides a guideline of how to manage virtual organizations, by introducing the concept, explaining the management theories behind the concept and presenting practical examples of successfully operating virtual organizations.


Superior Customer Value

Superior Customer Value

Author: Art Weinstein

Publisher: Routledge

Published: 2018-12-07

Total Pages: 218

ISBN-13: 1351214322

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Superior Customer Value is a state-of-the-art guide to designing, implementing and evaluating a customer value strategy in service, technology and information-based organizations. A customer-centric culture provides focus and direction for an organization, driving and enhancing market performance. By benchmarking the best companies in the world, Weinstein shows students and marketers what it really means to create exceptional value for customers in the Now Economy. Learn how to transform companies by competing via the 5-S framework – speed, service, selection, solutions and sociability. Other valuable tools such as the Customer Value Funnel, Service-Quality-Image-Price (SQIP) framework, SERVQUAL, and the Customer Value/Retention Model frame the reader’s thinking on how to improve marketing operations to create customer-centered organizations. This edition features a stronger emphasis on marketing thinking, planning and strategy, as well as new material on the Now Economy, millennials, customer obsession, business models, segmentation and personalized marketing, customer experience management and customer journey mapping, value pricing, customer engagement, relationship marketing and technology, marketing metrics and customer loyalty and retention. Built on a solid research basis, this practical and action-oriented book will give students and managers an edge in improving their marketing operations to create superior customer experiences.


Creating Value Through Packaging

Creating Value Through Packaging

Author: Jim Peters

Publisher: DEStech Publications, Inc

Published: 2013

Total Pages: 217

ISBN-13: 1605950874

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This book fills a deep need in the packaging industry - a methodical guide to managing packaging that also demonstrates how packaging, considered in a total context, benefits all phases of a business and its customers. Starting from the premise that packaging is implicated in a network of material, social, economic and psychological factors, the book offers a comprehensive strategy highlighting packaging's value-adding roles in creating successful products and enhancing the experience of customers - B2B as well as consumers. But the book's practical applications are deeper. By illuminating the multiple relationships of packaging to organizations and cultural trends and linking them to one another and to business drivers, the book offers a useful new way to think about packaging, one that includes and goes beyond cost analysis to demonstrate how packaging is a corporate asset needed to innovate and increase profits. Methods in the book are shown to apply to a wide range of choices managers must make.The book covers all the standard operating procedures of packaging development, which, along with numerous flow charts, formulas and graphics, are designed to improve operations, planning, and sales.


Information Systems and e-Business Technologies

Information Systems and e-Business Technologies

Author: Roland Kaschek

Publisher: Springer Science & Business Media

Published: 2008-04-19

Total Pages: 607

ISBN-13: 3540789421

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This book constitutes the refereed proceedings of UNISCON 2008 held in Klagenfurt, Austria, during April 22-25, 2008. UNISCON combines the ECOMO workshop series and the ISTA conference series. The 19 papers dealing with conceptual modeling, model-driven software development and information systems applications represent a 30% selection from the original set of submissions. They are completed by two keynote lectures and 35 papers from internationally renowned researchers, invited in honor of Heinrich C. Mayr, whose 60th birthday is also celebrated at this event, that he originally created.