The Secrets of Success in Marketing ePub eBook

The Secrets of Success in Marketing ePub eBook

Author: Ian Linton

Publisher: Pearson UK

Published: 2012-12-27

Total Pages: 167

ISBN-13: 0273742450

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Real world marketing for real world professionals – everything you need to know to be the best in the business. Marketing has never been more pressured than it is today, and . as a marketing professional, you are increasingly expected to do more for less and The Secrets of Success in Marketing is the book to offer some relief. These are the real secrets, all learned from years of experience and successful marketing, and they’re the secrets that the seriously successful use to stay ahead of the game. A practical, project-based approach creates a series of self-contained guides to planning, implementing and managing consumer and business-to-business marketing projects – ideal for busy marketing professionals who want fast, focussed advice. Real-life examples and case studies are drawn from market leaders in a variety of sectors, and this insight combined with the expert experience of a renowned author create a unique approach to teaching the core skills of marketing.


The Secrets of success at work ePub eBook 2e

The Secrets of success at work ePub eBook 2e

Author: Richard Hall

Publisher: Pearson UK

Published: 2012-09-07

Total Pages: 166

ISBN-13: 0273743058

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These are real secrets. Pearls of wisdom learnt through years of experience in some of the most competitive companies around. They are the secrets that seriously successful people use to get ahead, even when times are tough. Here are ten core principles that you can use to be the very best at what you do. They’re shameless crutches on which to leverage your talent, powerful ways to develop a reputation for excellence and winning strategies that will help ensure your survival in any economic climate. Very few can build a career that gives them what they deserve – but now you can. Success can be yours, once you know the secrets. You need this book to keep sane and get ahead in business today. James Arnold-Baker - founding chairman, Doctors.net.uk and Hothouse Fiction; ex CEO Oxford University Press.


The Secrets of Success in Marketing

The Secrets of Success in Marketing

Author: Ian Linton

Publisher:

Published:

Total Pages: 281

ISBN-13: 9780273742463

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Real world marketing for real world professionals – everything you need to know to be the best in the business. Marketing has never been more pressured than it is today, and . as a marketing professional, you are increasingly expected to do more for less and The Secrets of Success in Marketing is the book to offer some relief. These are the real secrets, all learned from years of experience and successful marketing, and they’re the secrets that the seriously successful use to stay ahead of the game. A practical, project-based approach creates a series of self-contained guides to planning, impl.


The Secret of Success

The Secret of Success

Author: William Walker Atkinson

Publisher: The Floating Press

Published: 2009-01-01

Total Pages: 91

ISBN-13: 1775413330

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Need motivation? Read on. The topic of success has been revisited in countless thousands of books, but in this self-help classic, renowned author William Walker Atkinson reveals a surprising secret -- each of us already possesses the mental, spiritual, and psychological tools we need to achieve success, happiness, and fulfillment in life. The real challenge lies in tapping into our inborn potential and channeling it in the right way.


Key Marketing Metrics

Key Marketing Metrics

Author: Paul Farris

Publisher: Pearson UK

Published: 2017-09-21

Total Pages: 424

ISBN-13: 1292212497

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"Marketers know that they must use metrics. The key--which this book addresses superbly--is which metrics to use and how to use them." Erv Shames, Chairman, Western Connecticut Health Network; former President and CEO of Borden, Inc. and Stride Rite Corporation “50+ metrics crackles like new money…this is the best marketing book of the year.” Updated version of Strategy + Business “2006 Best Books in Marketing award winner” WHAT TO MEASURE AND HOW TO MEASURE IT TO GET THE MOST OUT OF YOUR MARKETING As the old adage goes, “If you can’t measure it, you can’t manage it.” Key Marketing Metrics is the definitive guide to today’s most valuable marketing metrics to measure the results of your marketing. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important metrics and know exactly how to choose the right metrics for every challenge. Key Marketing Metrics gives you a portfolio, or "dashboard", of the most valuable metrics for your business to maximise the return on your marketing investment and identify the best new opportunities for profit. Discover high-value metrics for every facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share; competitors’ power; margins and pricing; products and portfolios; customer profitability; sales forces and channels; and more. This edition includes the latest web, online, social, and email metrics, plus new insights into measuring marketing ROI and brand equity, as well as practical advice for managing complex issues such as advertising elasticity and “double jeopardy.”


Marketing Secret

Marketing Secret

Author: Nicholas Sparks

Publisher: CreateSpace

Published: 2014-12-25

Total Pages: 40

ISBN-13: 9781505713404

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Money is some thing that is always is demand and so is a helpful e-book.knowledge this ,if you analyze the market and market the e-book properly online,you too can make money like anything!


Successful Marketing

Successful Marketing

Author: Rhonda M. Abrams

Publisher:

Published: 2008

Total Pages: 407

ISBN-13: 9781933895062

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Synopsis: A complete guide to all aspects of Marketing including a step-by-step Marketing Plan. From the creators of the #1 business plan guide, The Successful Business Plan: Secrets & Strategies, Marketing: Secrets & Strategies provides entrepreneurs, marketing professional and students everything they need to create a successful marketing plan, increase sales, and make more money. This comprehensive book covers Marketing Essentials. The full range of marketing tactics and vehicles, online marketing, and includes complete Marketing Plan.


The Seven Secrets of Marketing: that the Experts Do Not Tell You about

The Seven Secrets of Marketing: that the Experts Do Not Tell You about

Author: Herman van Niekerk

Publisher: Three Hour Guides

Published: 2020-10-07

Total Pages: 82

ISBN-13: 9781990988844

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More Marketing books are probably published than any other category of business books, and yet companies from start-ups to established enterprises fail daily. Why? Because we still do not understand marketing. In The Seven Secrets of Marketing the reader is introduced to the seven secrets of successful marketing; the secrets that successful marketers and componies seldom publish or share.And why is that? Because there are a few simple secrets to marketing that are well guarded by the successful marketers of our time to ensure their own companies' success and to keep their competitors at bay.Now, for the first time, the Seven Secrets of Marketing, or the Seven S's are described in an easily digestible way for even the layman and the novice to use and to implement as a driving factor in the success of his business. You can now learn these valuable lessons from the experts in this concise book!The Seven Secrets of Marketing are presented in easily understandable language, with lots of practical examples and hints included. This is the ideal book for the company president to read and to take control of marketing, or give guidance to his marketing team. Similarly a novice reading this book will be introduced into the fascinating world of marketing in a novel and unique way, and will use the lessons learnt throughout his lifespan and career.The Seven Secrets of Marketing explained in the book, follow one another in logical order. It is like a step by step guide to success.Never before has so much potent, powerful and practical marketing communication information been packaged in such a concise, innovative, and reader-friendly book.The Seven Secrets of Marketing is the book that can change all companies' marketing behavior forever and for the better.


Brilliant Marketing Plans ePub eBook

Brilliant Marketing Plans ePub eBook

Author: Ian Linton

Publisher: Pearson UK

Published: 2012-07-09

Total Pages: 180

ISBN-13: 0273756311

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Provides a practical and project-based approach so you can put marketing plans into action quickly and effectively. Following a brief overview of the planning process, each chapter provides a self-contained guide to planning a specific marketing task, the range of plans included cover the most common challenges facing marketing teams in both consumer and business-to-business sectors. Includes templates and worked up marketing plans and is rigorous and thorough – equipping you with plans that really work.


Get Clients Now!

Get Clients Now!

Author: C. J. Hayden

Publisher: Amacom Books

Published: 2007

Total Pages: 239

ISBN-13: 9780814473740

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Get Clients Now empowers readers with practical, proven strategies for choosing the right marketing tactics for their situation and personality, diagnosing exactly what's missing in their marketing and fixing it, and replacing unproductive cold calling with the power of relationship marketing Filled with hundreds of tool and techniques, as well as a powerful 28-day plan that enables readers to energise their marketing efforts and dramatically increase their client base, the second edition contains up-to-the-minute strategies for relationship-based marketing in the Internet age. Key features Features a foreword by Jay Conrad Levinson, author of the Guerilla Marketing series, who also has this to say: Get Clients Now not only tells you the absolute truth about landing new clients, but also can transform you from a marketing amateur into a marketing genius Contains all new material on how to use the latest Internet marketing techniques like ezines, search engine optimisation, and blogging...and much more Packed with over 100 tactics, tools, and foolproof recipes customizable for any professional service business A popular speaker and seminar leader, C.J. has presented hundreds of programs on relationship marketing, fearless self-promotion, and entrepreneurial success to corporate clients, professional associations, and small businesses