The Rise of Bergdorf Goodman and the Fall of Bonwit Teller
Author: Ira Neimark
Publisher:
Published: 2015-10-26
Total Pages:
ISBN-13: 9780988217782
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The Rise of Fashion and Lessons Learned at Bergdorf Goodman
Author: Ira Neimark
Publisher: Bloomsbury Publishing USA
Published: 2019-09-19
Total Pages: 319
ISBN-13: 1501360779
DOWNLOAD EBOOKFrom lavish events attended by high-profile personalities such as Princess Diana, Margaret Thatcher, Jacqueline Onassis, and Yves Saint Laurent to the latest creative ventures of Marc Jacobs, Donna Karan, Michael Kors, and Donald Trump, Ira Neimark, the legendary leader of fashion luxury retail, recounts how he and his talented fashion and merchandising team brought Bergdorf Goodman to its leadership position-an approach, he shows, that continues to inform the most successful designers and business leaders today. While his personal anecdotes focus on how and why Bergdorf helped build the fashion industry during one of the most exciting periods in its history-the late sixties through the early nineties-the author also shares his views on how contemporary retailers have increased profits by skimping on service, resulting in the loss of customer loyalty. The Rise of Fashion and Lessons Learned at Bergdorf Goodman is a valuable resource for anyone who aspires to succeed in the business of luxury fashion.
Crossing Fifth Avenue to Bergdorf Goodman
Author: Ira Neimark
Publisher: SP Books
Published: 2007
Total Pages: 308
ISBN-13: 1561712086
DOWNLOAD EBOOKFrom pageboy at Bonwit Teller to CEO of Bergdorf Goodman, Ira Neimark crossed Fifth Avenue unlike anyone else. Christmas 1938, when he began working at Bonwit Teller on 56th Street & Fifth Avenue, he had just turned 17. Mary Martin, the toast of Broadway, sang at Bonwit's exclusive 721 Club Christmas cocktail party where young Ira, in a snug bellhop uniform, greeted the rich and famous. Four decades later, as the new CEO of Bergdorf Goodman (located across the street on Fifth Avenue), he transformed the store from an 'old, dull, expensive and intimidating store', into a 'young, exciting expensive and intimidating store' that became first in luxury and glamour! Among his stunning achievements: the re-introduction of the Paris couture in the United States, unique showcasing of great Italian and French designers, developing the best new Americans -- and throwing fabulous parties and events featuring haute couture that lit the spark for Bergdorf's revival. Crossing Fifth Avenue to Bergdorf Goodman captures the magic of fashion retailing at its most dramatic moments, as well as the 'lessons learned' that made Ira Neimark a legendary success in the business. It is replete with intriguing, personal stories about famous people known around the world, among them Princess Diana, Salvador Dali, Jacqueline Kennedy Onassis, John Lennon and Yoko Ono, Donald Trump, and Margaret Thatcher. And there are insights into the art and business of fashion that only an insider could give in the stories about Giorgio Armani, Geoffrey Beene, Bill Blass, Carla Fendi, Oscar de la Renta, Perry Ellis, Massimo Ferragamo, James Galanos, Hubert Givenchy, Calvin Klein, Estee Lauder, Ralph Lauren, Mary McFadden, Charles Revson, Pauline Trigere, and many more. Only Ira Neimark could tell these stories and articulate the business lessons that made him the 'last man standing' among the greats of fashion retailing -- lessons that continue to compel leading multi-national companies to seek his counsel.
Crossing Fifth Avenue to Bergdorf Goodman
Author: Ira Neimark
Publisher:
Published: 2020-05
Total Pages:
ISBN-13: 9781732167841
DOWNLOAD EBOOKFrom assistant to the doorman at Bonwit Teller to CEO of Bergdorf Goodman, Ira Neimark crossed Fifth Avenue unlike anyone else. He was just seventeen years old when he began his career at Bonwit Teller on 56th Street and Fifth Avenue during the 1938 Christmas season. Four decades later, as the new CEO of Bergdorf Goodman, he would transform that iconic 5th Avenue store from an "old, dull, expensive and intimidating store" to a "young, exciting, expensive and intimidating store." Among his stunning achievements was the reintroduction of Paris couture into the United States, dramatically showcasing the great Italian and French designers, and developing the best new American designers. Crossing Fifth Avenue to Bergdorf Goodman captures the magic of the fashion business at its most exciting moments. and it is replete with intriguing personal anecdotes about the world's most famous fashion personalities.
Branding the Man
Author: Bertrand Pellegrin
Publisher: Simon and Schuster
Published: 2010-02-16
Total Pages: 250
ISBN-13: 1581157290
DOWNLOAD EBOOKMen are purchasing more clothes, shoes, health and beauty products, and personal care services than ever before. The world of men’s retail has remained a kind of bug in amber, frozen in time, with the same century-old style of merchandising and selling. A store must not simply provide, but educate the male customer, who is growing hungry for something more than the usual Blue Plate Special of khakis and polo shirts. To better attract this new wave of interested consumers, products in the U.S. must be merchandised and sold in a completely different manner. The design and branding of a man’s store ought to make men want to go shopping. Branding the Man offers retailers, buyers, and marketers strategic solutions to revolutionize men’s retail via some relatively simple conceptual strategies. Author Bertrand Pellegrin utilizes his years as a retail strategist to help retailers understand classic men’s environments–ones where men are most naturally inclined to spend time–and leverage the opportunities which arise from these “comfort zones” to engage and sell to the male customer. Branding the Man immerses the reader in a discussion of men’s retail environments spanning every level: store design, buying/sourcing, merchandising, marketing and advertising, and promotion and lays out a blueprint for how men can be developed as the “next frontier” in retail. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
The Hidden History of American Fashion
Author: Nancy Deihl
Publisher: Bloomsbury Publishing
Published: 2018-02-08
Total Pages: 352
ISBN-13: 1350000485
DOWNLOAD EBOOKThis book is the first in-depth exploration of the revolutionary designers who defined American fashion in its emerging years and helped build an industry with global impact, yet have been largely forgotten. Focusing on female designers, the authors reclaim a place in history for the women who created not only for celebrities and socialites, but for millions of fashion-conscious customers across the United States. From one of America's first couturiers, Jessie Franklin Turner, to Zelda Wynn Valdes, the book captures the lost histories of the luminaries who paved the way in the world of American fashion design. This fully illustrated collection takes us from Hollywood to Broadway, from sportswear to sustainable fashion, and explores important crossovers between film, theater, and fashion. Uncovering fascinating histories of the design pioneers we should know about, the book enlarges the prevailing narrative of fashion history and will be an important reference for fashion students, historians, costume curators, and fashion enthusiasts alike.
New York Supreme Court Appellate Division Second Department
Author:
Publisher:
Published:
Total Pages: 1090
ISBN-13:
DOWNLOAD EBOOKOut of the Ashes Came Hope
Author: Monsignor William J. Linder
Publisher: Archway Publishing
Published: 2016-10-05
Total Pages: 200
ISBN-13: 1480836850
DOWNLOAD EBOOKThe 1960s in Newark, New Jersey, were a crucible of racial tensions. While the civil rights movement slowly planted the seeds of hope and resilience across the rest of the nation, the movement in Newark faced intense challenges from an entrenched and racist political power structureculminating in the 67 Newark riots. But while these riots reduced the Central Ward to rubble, one place was spared from the destruction and would become a hub for social changeQueen of Angels Church. Out of the Ashes Came Hope is an inspiring and timely memoir that illuminates the life work of Father William J. Linder, a newly ordained white priest whose radical transformation takes place once he is assigned to the all-black parish at Queen of Angels in Newark, New Jersey, in 1963. Father Linder imbues hope into a dread of hopelessness that plagued the lives of many black residentsmany of whom had grown accustomed to living in squalid conditions and dilapidated public housing. As a messenger of Gods love, Father Linders journey to Newark activates and galvanizes the community to believe that change is possible, and together they embark on a task of epic proportionsto rebuild Newarks Central Ward. His journey hand in hand with his community speaks to a life dedicated to working with the most vulnerable and downtrodden people in society. He is a servant of God who is always bound to hopethe most spontaneous prayer that exists.
Beauty and Business
Author: Philip Scranton
Publisher: Routledge
Published: 2014-03-05
Total Pages: 348
ISBN-13: 1136692649
DOWNLOAD EBOOKLeading historians explore how our ideas of what is attractive are influenced by a broad range of social and economic factors. They force us to reckon with the ways that beauty has been made, bought and sold in modern America.
Cities Back from the Edge
Author: Roberta Brandes Gratz
Publisher: John Wiley & Sons
Published: 2000-01-27
Total Pages: 388
ISBN-13: 9780471361244
DOWNLOAD EBOOK"A love song for the city . . . [this] volume, attractivelypackaged and richly illustrated, is really a cookbook for downtownrevitalization." --Wall Street Journal In this pioneering book on successful urban recovery, two urbanexperts draw on their firsthand observations of downtown changeacross the country to identify a flexible, effective approach tourban rejuvenation. From transportation planning and sprawlcontainment to the threat of superstore retailers, they address ahost of key issues facing our cities today. Roberta Brandes Gratz (New York, NY), an award-winning journalistand urban critic, is author of the urban design classic The LivingCity. A former staff reporter for the New York Post, Gratz haswritten for the New York Times Magazine and other publications.Norman Mintz (New York, NY) has played a leading role in the fieldof downtown revitalization for more than twenty-five years. He isDesign Director at the 34th Street Partnership in New York City anda consultant on downtown revitalization across the country.
