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Author: David Kupelian
Publisher: WND Books
Published: 2015-10-13
Total Pages: 0
ISBN-13: 9781942475217
DOWNLOAD EBOOKArgues that brilliant marketing strategies have persuaded Americans today to accept ideas and behaviors that would have horrified previous generations.
Author: David Kupelian
Publisher: Cumberland House
Published: 2005
Total Pages: 266
ISBN-13:
DOWNLOAD EBOOKThis meticulously researched book reveals how much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped and sold back to them by highly skilled marketers.
Author: David Kupelian
Publisher: Simon and Schuster
Published: 2010-02-16
Total Pages: 306
ISBN-13: 1439168644
DOWNLOAD EBOOKDavid Kupelian, veteran journalist and bestselling author of The Marketing of Evil, probes the millennia-old questions of evil—what it is, how it works, and why it so routinely and effortlessly ruins our lives—once again demonstrating his uncanny knack for demystifying complex, elusive, and intimidating subjects with fresh insights into the hidden mechanisms of seduction, corruption, religion, and power politics. Analyzing today’s most electrifying news stories and hot-button topics, Kupelian explores such profoundly troubling questions as Why are big lies more believable than little ones? How does terrorism really work? Why do so many celebrities who “have it all” end up self-destructing? Why are boys doing worse in school today than girls? Why do we treat the problems of anger and depression with drugs? . . . and much more. Fortunately, once we really understand “how evil works”—both in our own lives and in the world at large—evil loses much of its power and the way out becomes more clear.
Author: David Kupelian
Publisher: Simon and Schuster
Published: 2022-03-01
Total Pages: 318
ISBN-13: 164572039X
DOWNLOAD EBOOKMillions of Americans today embrace ideas and behaviors that would have horrified all previous generations. Why? Why have thousands of years of Judeo-Christian moral standards – the very foundation of Western Civilization – been demonized and criminalized? Why are America's families disintegrating and her schools and colleges poisoning the minds of our youth? Why is our culture becoming ever more bizarre, corrupt, degraded and deranged? Why are 3,000 innocent American children aborted daily? In this widely acclaimed exposé, veteran journalist David Kupelian reveals the brilliant marketing strategies that have turned America upside down: "Within the space of our lifetime, much of what Americans once almost universally abhorred has been packaged, perfumed, gift-wrapped, and sold to us as though it had great value. By skillfully playing on our deeply felt national values of fairness, generosity, and tolerance, these marketers have persuaded us to embrace as enlightened and noble that which every other generation has regarded as grossly self-destructive? In a word, evil." Now, in a new and expanded edition of his culture-war classic, David Kupelian continues to expose the ever-more audacious marketing campaigns and grand deceptions that threaten the very future of America. NEW EXPANDED EDITION OF THE CLASSIC BESTSELLER! "David Kupelian is one of the most thought-provoking and iconoclastic writers I know." — SEAN HANNITY "Every parent in America needs to read this book. David Kupelian skillfully exposes the secular Left's rotten-apple peddlers in devastating detail." — MICHELLE MALKIN "If you really want to understand the adversary's thinking and help turn the tide of battle, read this book!" — DAVID LIMBAUGH
Author: BusinessNews Publishing,
Publisher: Primento
Published: 2017-01-30
Total Pages: 19
ISBN-13: 251100223X
DOWNLOAD EBOOKThe must-read summary of David Kupelian's book: "The Marketing of Evil: How Radicals, Elitists, and Pseudo-Experts Sell Us Corruption Disguised as Freedom". This complete summary of "The Marketing of Evil" by David Kupelian, a prominent conservative journalist, presents his examination of the reasons why Americans accept some ideas and behaviors today that were unacceptable less than a decade ago. In his book, the author exposes how traditionally unacceptable actions such as abortion, stem cell research and increasing secularism are accepted today due to marketers that play on our emotions and values. Added-value of this summary: • Save time • Understand the corruption of society through media and marketing tactics • Expand your knowledge of American media and society To learn more, read "The Marketing of Evil" and discover why we are accepting corruption and unacceptable behavior in today's society.
Author: Hugh MacLeod
Publisher: Penguin
Published: 2011-02-17
Total Pages: 126
ISBN-13: 1101475757
DOWNLOAD EBOOKThe acclaimed author of Ignore Everybody is back with more irreverent wisdom, wit, and original cartoons. "It has never been easier to make a great living doing what you love. But to make it happen, first you need an EVIL PLAN. Everybody needs to get away from lousy bosses, from boring, dead-end jobs that they hate, and ACTUALLY start doing something they love, something that matters. Life is short." -Hugh MacLeod Freud once said that in order to be truly happy people need two things: the capacity to work and the capacity to love. Evil Plans is about being able to do both at the same time. The sometimes unfortunate side effect is that others will hate you for it. MacLeod's insights are brash, wise, and often funny.
Author: Marc J. Kuchner
Publisher: Island Press
Published: 2012-06-22
Total Pages: 248
ISBN-13: 1610911733
DOWNLOAD EBOOKIt's a tough time to be a scientist: universities are shuttering science departments, federal funding agencies are facing flat budgets, and many newspapers have dropped their science sections altogether. But according to Marc Kuchner, this antiscience climate doesn't have to equal a career death knell-it just means scientists have to be savvier about promoting their work and themselves. In Marketing for Scientists, he provides clear, detailed advice about how to land a good job, win funding, and shape the public debate. As an astrophysicist at NASA, Kuchner knows that "marketing" can seem like a superficial distraction, whether your daily work is searching for new planets or seeking a cure for cancer. In fact, he argues, it's a critical component of the modern scientific endeavor, not only advancing personal careers but also society's knowledge. Kuchner approaches marketing as a science in itself. He translates theories about human interaction and sense of self into methods for building relationships-one of the most critical skills in any profession. And he explains how to brand yourself effectively-how to get articles published, give compelling presentations, use social media like Facebook and Twitter, and impress potential employers and funders. Like any good scientist, Kuchner bases his conclusions on years of study and experimentation. In Marketing for Scientists, he distills the strategies needed to keep pace in a Web 2.0 world.
Author: Ken Power
Publisher: Cricketsong Books
Published: 2002
Total Pages: 0
ISBN-13: 9780971448100
DOWNLOAD EBOOKThe rise and fall of Value America.com.
Author: Roberto Costantini
Publisher: Quercus
Published: 2014-02-11
Total Pages: 695
ISBN-13: 1623650038
DOWNLOAD EBOOKOn July 11, 1982, Elisa Sordi was beautiful. Commissario Michele Balistreri was fearless. Italy was victorious. A killer was waiting . . . On July 9, 2006, with Sordi's case twenty-four years cold, and Balistreri haunted by guilt and regret, Italian victory returned. And so did Sordi's killer . . . But this time Michele Balistreri would be ready. This time he would fear no evil.
Author: Chris Nodder
Publisher: John Wiley & Sons
Published: 2013-06-05
Total Pages: 322
ISBN-13: 1118654811
DOWNLOAD EBOOKHow to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride — use social proof to position your product in line with your visitors’ values Sloth — build a path of least resistance that leads users where you want them to go Gluttony — escalate customers’ commitment and use loss aversion to keep them there Anger — understand the power of metaphysical arguments and anonymity Envy — create a culture of status around your product and feed aspirational desires Lust — turn desire into commitment by using emotion to defeat rational behavior Greed — keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use — but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.
