The Lawyer's Ultimate Guide to Online Leads 2016
The Lawyer's Ultimate Guide to Online Leads 2016

Author: Ken Matejka

Publisher: Createspace Independent Publishing Platform

Published: 2016-01-06

Total Pages: 356

ISBN-13: 9781523441891

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This book is a 2016 update to the 2015 book of the same name. If you bought the 2015 version of this book, email a photo of it to the email address inside of it and I will email this book to you free of charge. 40,000 people graduate from law school each year, competing for a shrinking pool of clients as more self-help solutions come online. You may be better or more cost-effective or more experienced than your competitors, but the growth of your law practice in 2016 depends on visibility alone. This book describes the current landscape of the Internet as it pertains to lead generation for the solo practitioner and small law firm. It provides practical information about what you can do to evaluate the the current state of your online marketing efforts and what you can do to refine it to make your marketing investment as productive as it can be.

The Law Firm Associate's Guide to Personal Marketing and Selling Skills
The Law Firm Associate's Guide to Personal Marketing and Selling Skills

Author: Catherine Alman MacDonagh

Publisher: American Bar Association

Published: 2007

Total Pages: 66

ISBN-13: 9781590318331

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This is a trainer's manual designed to be used in conjunction with The Law Firm Associate's Guide to Personal Marketing and Selling Skills (sold separately). It will serve as a guide to the person who is charged with leading the training sessions and will explain how to best structure the sessions and use the book. Chapters will provide skill development outlines at each level for marketing and sales training; discussion guidelines for coaches working internally or externally with attorneys and teams; discussion guidelines for firm members working internally with individual attorneys; and discussion guidelines, checklists, and program ideas for the person responsible for professional development.

The Lawyer's Ultimate Guide to Online Leads
The Lawyer's Ultimate Guide to Online Leads

Author: Ken Matejka

Publisher:

Published: 2020-01-02

Total Pages: 369

ISBN-13: 9781654632267

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This is a 2020 update of the 2018 edition. About 37,000 new law school graduates each year compete for fewer clients as more self-help legal solutions come online. To succeed in today's marketplace, lawyers must take a proactive approach to lead generation. With calculated efforts to maximize your law firm's Internet presence and visibility, you can successfully compete with even the largest firms in your community.This book will give you, the solo practitioner or small law firm, an overview of the current state of the World Wide Web and practical information about what you can do to make your law practice more successful.

Ultimate Guide to Local Business Marketing
Ultimate Guide to Local Business Marketing

Author: Perry Marshall

Publisher: Entrepreneur Press

Published: 2016-01-18

Total Pages: 333

ISBN-13: 1613083238

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MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results

The Official Guide for GMAT Verbal Review 2016 with Online Question Bank and Exclusive Video
The Official Guide for GMAT Verbal Review 2016 with Online Question Bank and Exclusive Video

Author: GMAC (Graduate Management Admission Council)

Publisher: John Wiley & Sons

Published: 2015-06-01

Total Pages: 336

ISBN-13: 1119042569

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Ace the GMAT® with the only official study guides from the creators of the exam With 25% brand new content, The Official Guide for the GMAT Verbal Review 2016 is the only official study guide focusing on the verbal portion of the GMAT® exam. It delivers more than 300 retired questions from the GMAT®, complete with answer explanations to help focus your test preparation efforts. Also includes exclusive online resources: Build your own practice tests with exclusive online access to 300 reading comprehension, critical reasoning, and sentence correction questions from official GMAT® exams Exclusive access to videos with insight and tips on GMAT preparation from previous test-takers and from the officials who create the test

Model Rules of Professional Conduct
Model Rules of Professional Conduct

Author: American Bar Association. House of Delegates

Publisher: American Bar Association

Published: 2007

Total Pages: 216

ISBN-13: 9781590318737

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The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.

Ultimate Guide to Platform Building
Ultimate Guide to Platform Building

Author: Wendy Keller

Publisher: Entrepreneur Press

Published: 2016-10-17

Total Pages: 198

ISBN-13: 161308353X

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Your business relies on you for its survival, and its life-blood is sales. Building a robust platform is the most effective and sustainable way to attract prospects and convert them into customers. Literary agent and expert platform consultant Wendy Keller shares the secrets behind how to select the right promotion strategies for your business, market your products and services, develop an enthusiastic customer base, and ultimately create a strong platform that distinguishes your business from the rest--all without spending a fortune. Keller provides you with platform-building methods that are practical, proven, and easily implemented by anyone, this book helps build your brand perception to: Develop content that converts fans into customers Create a platform strategy that multiplies your marketing efforts overnight Showcase your brand, product, or company and attract new opportunities

The Portable Lawyer for Mental Health Professionals
The Portable Lawyer for Mental Health Professionals

Author: Barton E. Bernstein

Publisher: John Wiley & Sons

Published: 2004-04-28

Total Pages: 479

ISBN-13: 0471663492

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Safeguard your mental health practice with up-to-date information and savvy advice on practicing in today's legal environment Today's mental health professional must approach the legal aspects of practice with both sensitivity and foreknowledge. The array of legal guidelines and ethical standards to comprehend is increasing in scope and complexity. Licensing issues, ethics questions, and malpractice suits all present pitfalls that, if ignored or misapprehended, can interrupt or even end a career. Written by two attorneys specializing in the legal aspects of mental health care, The Portable Lawyer for Mental Health Professionals, Second Edition is an indispensable survival guide for all clinicians. The authors explain how to handle allegations of malpractice, cope with threats of violence, preserve client confidentiality, and more. Each chapter features step-by-step guidance, helpful case studies, "legal light bulbs" highlighting important concepts, answers to frequently asked questions, dos and don'ts, and sample forms and contracts to help you safeguard your practice. Completely revised and updated, the Second Edition also includes new information on: * HIPAA * Treating older adults * Using "exotic" therapy techniques * Ethical and legal aspects of office leases * And more The Portable Lawyer for Mental Health Professionals, Second Edition offers the latest information for practicing in today's legal environment. Mental health caregivers, graduate students, attorneys, and clients alike will find this guide to be an invaluable resource.