Goodwill in Passing Off
Goodwill in Passing Off

Author: Ng, Catherine

Publisher: Edward Elgar Publishing

Published: 2021-07-31

Total Pages: 256

ISBN-13: 1800887744

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The law of passing off protects traders from a form of misrepresentation that harms their goodwill, and consumers from the market distortion that may result. This carefully-crafted work seeks to delineate two intertwined aspects of goodwill: substantive and structural goodwill. It argues that the law of passing off should focus on protecting structural goodwill, and that this in turn allows traders’ authentic voices to help shape the substantive goodwill to attract custom for them in the marketplace.

The Commercial Appropriation of Fame
The Commercial Appropriation of Fame

Author: David Tan

Publisher: Cambridge University Press

Published: 2017-04-20

Total Pages: 341

ISBN-13: 1107139325

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9.1 A Pragmatic Cultural Framework for Legal Analysis -- 9.2 Concluding Remarks -- Bibliography -- Index

Valuing Intangible Assets
Valuing Intangible Assets

Author: Robert F. Reilly

Publisher: McGraw Hill Professional

Published: 1998-09-22

Total Pages: 549

ISBN-13: 007137924X

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When partnerships change hands, the valuation of intangible assets can be a financial maze. This in-depth book, working through each of the basic valuation approaches: cost, market, and income, provides professionals with complete guidelines and industry standards. It's a must-have for financial analysts and attorneys!

Intellectual Property in the Conflict of Laws
Intellectual Property in the Conflict of Laws

Author: Schaafsma, Sierd J.

Publisher: Edward Elgar Publishing

Published: 2022-01-14

Total Pages: 608

ISBN-13: 1839108509

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This comprehensive book provides a ground-breaking new explanation of the principle of national treatment in the Berne Convention and the Paris Convention and new insights into the history of the conflict-of-laws, aliens law and their relationship. Providing a full and detailed analysis of the existence and the interpretation of the conflict-of-law rule in these conventions, this book will be an important resource for legal scholars, specialized practitioners and policy-makers.