Best Practices in Law Firm Business Development and Marketing

Best Practices in Law Firm Business Development and Marketing

Author: Deborah Brightman Farone

Publisher:

Published: 2019

Total Pages: 208

ISBN-13: 9781402431166

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Best Practices in Law Firm Business Development and Marketing is a unique resource for law firm leaders, practicing attorneys, legal marketers, consultants, and educators who want to uncover the best marketing practices in the legal profession. Find out how the most successful law firm leaders are creating and developing firm cultures to encourage business development, and how smaller firms and single practitioners are executing on marketing plans to make an impact.This book uncovers the best practices in the wide arena of legal marketing and covers topics including: the most successful ways to create long-term relationships with clientshow personalities, leadership, and collaboration contribute to a firm's culture and brandwhat characteristics management should look for when hiring a CMOhow compensation, firm culture, training, and coaching can support and incentivize business developmentsteps to take to build an individual reputation and brand, including the use of press, speaking engagements, and social mediathe essential approach to support women lawyers with business development -- including ideas on networking, mentorship versus sponsorship, and authenticity in marketing how new technologies are being applied to deliver better service, attract clients, and generate businessthe important role of legal operations, the procurement professional, and legal process outsourcingpractical methods for evaluating AI solutions to business needs such as billing, e-discovery, and technology-assisted reviewCulled from scores of interviews with law firm leaders, chief marketing officers, and legal innovation visionaries, Best Practices provides actionable advice and real-world thinking. Each chapter is filled with information that can be scaled to apply to a single-person law practice as well as a large international law firm. In addition, the book features special "Think Pieces" from some of the nation's leading experts in legal marketing.


Liquid Legal

Liquid Legal

Author: Kai Jacob

Publisher: Springer

Published: 2016-12-01

Total Pages: 473

ISBN-13: 331945868X

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This book compels the legal profession to question its current identity and to aspire to become a strategic partner for corporate executives, clients and stakeholders, transforming legal into a function that creates incremental value. It provides a uniquely broad range of forward-looking perspectives from several different key-players in the legal industry: in-house legal, law firms, LPO’s, legal tech, HR, associations and academia. This publication is a platform for leading legal professionals that offers a new perspective on the accelerating transformation in legal. Combining expert contributions with editorial insights, it argues that the new legal function will shift from a paradigm of security to one of opportunity; that future corporate lawyers will no longer primarily be negotiators, litigators and administrators, but that instead they will be coaches, arbiters and intrapreneurs; that legal knowledge and data-based services will become a commodity; and that analytics and measurement will be key drivers of the future of the profession. A must-read for all legal professionals, this book sets the course for revitalizing the profession.


Model Rules of Professional Conduct

Model Rules of Professional Conduct

Author: American Bar Association. House of Delegates

Publisher: American Bar Association

Published: 2007

Total Pages: 216

ISBN-13: 9781590318737

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The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.


The outsourcing of legal services

The outsourcing of legal services

Author: Singh Dharamveer

Publisher: Éditions Larcier

Published: 2015-10-27

Total Pages: 241

ISBN-13: 2879748488

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Economic globalization is transforming practically every service sector. The legal industry that has long remained insulated too has not remained untouched by the effects of globalization. The outsourcing of legal services in the past one decade has transformed the legal landscape. Legal outsourcing to India is becoming increasingly popular among U.S. and European law firms and corporations. This book broadly seeks to discuss three main topics surrounding legal process outsourcing (LPO): its emerging trends, the legal challenges it raises and the hitherto unrecognized potential it holds. Firstly, this book clarifies concepts of LPO and its operating models practiced by U.S. and U.K. law firms and corporations. Secondly, the outsourcing of legal services creates significant challenges for ethics rules including conflict of interests, attorney-client privilege, supervision and fee sharing. Thirdly, this research explores the hidden potential of LPO to improve access to justice. This book develops an altogether new proposal where Indian LPO professionals could help alleviate the access to justice problem among indigent and low-income populations of the United States.


The Legal Career

The Legal Career

Author: Katrina Lee

Publisher: James Currey

Published: 2017

Total Pages: 0

ISBN-13: 9781634599139

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This coursebook addresses key topics in the evolving legal profession and the business of law. The book features chapters on the traditional law firm; the corporate client; the emergence of alternative legal services providers; legal technology; access to justice; employment and diversity in the legal profession; and legal education reform. Students will learn from detailed, insightful interviews of a broad range of legal industry professionals, including the general counsel of an international company; chief litigation officer of a Fortune100 company; director of knowledge management at a Biglaw firm; a legal innovator who founded a pioneering legal process outsourcing company; a legal industry consultant; and a legal tech startup CEO and co-founder. Interactive exercises and questions for reflection and discussion are included throughout the book. Read reviews of this title here.


The Simple Guide to Legal Innovation

The Simple Guide to Legal Innovation

Author: Lucy Endel Bassli

Publisher:

Published: 2020

Total Pages:

ISBN-13: 9781641055888

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"Educational needs of practicing lawyers are explored with a practical guide provided. Details the legal ecosystem and how its complex, varied and often overlapping parts can and should be handled by practicing attorneys, alternative legal service providers and "non-legal" professionals"--


Outsourcing Legal Services: Impact on National Law Practices

Outsourcing Legal Services: Impact on National Law Practices

Author: Dennis Campbell

Publisher: Kluwer Law International B.V.

Published: 2012-03-01

Total Pages: 403

ISBN-13: 9041142266

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This special issue of the Comparative Law Yearbook of International Business addresses an important development in the globalization of international law practices, the outsourcing legal services. Practitioners from the Czech Republic, Estonia, France, Germany, Gibraltar, India, Indonesia, Italy, Japan, Malaysia, Nigeria, Portugal, Romania, Spain, Switzerland, the United Kingdom, and the United States address a range of issues, including outsourcing legal issues from a law department in a company to a law firm, the monopoly of a country’s law firm for legal advice, sending legal advice to partner law firms abroad, and utilizing foreign providers of basic legal and transactional services (such as services offered in India and The Philippines) for routine legal tasks.


Legal Translation Outsourced

Legal Translation Outsourced

Author: Juliette R. Scott

Publisher:

Published: 2019

Total Pages: 233

ISBN-13: 0190900016

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As a result of globalization, cross-border transactions and litigation, and multilingual legislation, outsourcing legal translation has become common practice. Unfortunately, over-reliance on such outsourcing has given rise to significant dangers, including information asymmetry, goal divergence, and risk. Legal Translation Outsourced provides the only current reference on commercial legal translation performed outside institutions. Juliette Scott casts a critical eye on the practice as it now stands, offering an analysis of key risks and constraints. Her work is informed by empirical data of the legal translation outsourcing markets of 41 countries. Scott proposes original theoretical models aimed both at training legal translators and informing all stakeholders, including principals and agents. These include models of legal translation performance; a classification of constraints on legal translation applying upstream, during and downstream of translation work; and a description of the complex chain of supply. Working to improve the enterprise itself, Scott shows how implementing a comprehensive legal translation brief--a sorely needed template--can significantly benefit clients by increasing the fitness of translated texts. Further, she opens a number of avenues for future research with an eye to translator empowerment and professionalization.


The Rise of Legal Services Outsourcing

The Rise of Legal Services Outsourcing

Author: Mary Lacity

Publisher: A&C Black

Published: 2014-02-27

Total Pages: 208

ISBN-13: 1472906403

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Here, Mary Lacity, Leslie Willcocks and Andrew Burgess present practices used by clients, providers and advisors to realize value from LSO. The book is based on data from 27 LSO providers, interviews with clients, consulting assignments and lessons learned from prior Information Technology Outsourcing (ITO) and Business Process Outsourcing (BPO) research. Based on the authors' deep understanding of the evolution of ITO and BPO, and their experiences of sourcing LSO, The Rise of Legal Services Outsourcing addresses the transformation of legal work, LSO strategy, provider selection and contractual governance, as well as predicting the trends that will come to shape the LSO market.