Chief Marketing Officers at Work

Chief Marketing Officers at Work

Author: Josh Steimle

Publisher: Apress

Published: 2016-08-04

Total Pages: 330

ISBN-13: 1484219317

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Read 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from established companies and organizations—such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School—to startups—such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo. Interviewer Josh Steimle (contributor to business publications such as Forbes, Mashable, and TechCrunch and founder of an international marketing agency) elicits a bounty of biographical anecdotes, professional insights, and career advice from each of the prominent marketers profiled in this book. Chief Marketing Officers at Work: Tells how CMOs and other top marketers from leading corporations, nonprofits, government entities, and startups got to where they are today, what their jobs entail, and the skills they use to thrive in their roles. Shows how top marketing executives continuously adapt to changes in technology, language, and culture that have an impact on their jobs. Locates where the boundaries between role of CMOs and the roles of CEOs, CTOs, and COOs are blurring. Explores how the CMO decisions are now driven by data rather than gut feelings. The current realities in marketing are clearly revealed in this book as interviewees discuss the challenges of their jobs and share their visions and techniques for breaking down silos, working with other departments, and following the data. These no-holds-barred interviews will be of great interest to all those who interact with marketing departments, including other C-level executives, managers, and other professionals at any level within the organization.


Can I Wear My Nose Ring to the Interview?

Can I Wear My Nose Ring to the Interview?

Author: Ellen Gordon Reeves

Publisher: Workman Publishing

Published: 2009-01-01

Total Pages: 240

ISBN-13: 0761141456

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This guide is for anyone who's ready to get serious about the job search, in any economy. Start by approaching your search with a professional mind-set.


The Interview

The Interview

Author: C. M. Ewan

Publisher: Pan

Published: 2022-09-15

Total Pages: 0

ISBN-13: 9781529009705

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The Interview is a gripping locked-room thriller from C. M. Ewan, the acclaimed author of A Window Breaks and the half-a-million-copy bestseller Safe House. It's 5 p.m. on a Friday. You have been called to an interview for your dream job. In a stunning office thirteen floors above the city below, you are all alone with the man interviewing you. Everyone else has gone home for the weekend. The interview gets more and more disturbing. You're feeling scared. Your only way out is to answer a seemingly impossible question. If you can't . . . what happens next? What authors are saying . . . 'C.M. Ewan never once drops the pace in this heart-pounding rollercoaster of a thriller that had me up all night' - Clare Mackintosh, author of Hostage 'A brilliant hook, a breakneck game of cat and mouse, and twists galore' - Tim Weaver, author of The Shadow at the Door 'A fast-paced twisty read that races along like an action movie' - Sarah Pinborough, author of Insomnia 'I can't stop thinking about The Interview. I loved it' - Sarah Hilary, author of Fragile 'I couldn't put The Interview down. Totally brilliant' - B A Paris, author of The Therapist 'A terrifying, heart-stopping ride' - Sharon Bolton, author of The Split 'So tense and twisty. An absolute nail-biter of a novel!' - Gilly Macmillan, author of The Long Weekend What readers are saying . . . 'Oh boy did I enjoy this book! The definition of a keep you up all night, read in one sitting thriller' 'I read this beauty in a day, had so much else to do but just couldn't put it down' 'Wow, this book blew me away! I was hooked immediately and found the concept, both exciting and highly original' 'YOU GUYS! If you haven't read this book, DO IT NOW!'


The Everything Job Interview Book

The Everything Job Interview Book

Author: Lin Grensing-Pophal

Publisher: Simon and Schuster

Published: 2011-11-18

Total Pages: 296

ISBN-13: 1440531692

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A job interview can be both terrifying and exciting; interviewees are always eager to put their best foot forward and make a great impression. However, many aspects of this fairly typical business procedure have changed in recent times, and job-hopefuls need to change, too! The Everything Job Interview Book, 3rd Edition is the ultimate manual for today's job-hunter, no matter what their work experience includes, with professional advice on: job hunting and networking; how to successfully use social media like Facebook, Twitter, and LinkedIn; pre-interview prep work and practice questions; what to wear, how to prepare, and when to arrive; answering difficult questions honestly and professionally; and post-interview follow-up procedures and etiquette. With new and updated sections on social media, guidance for re-entering the workforce, and networking tips, The Everything Job Interview Book, 3rd Edition is the only book job-hunters need to ace the big interview and hear, "You're hired".


The Interview Book

The Interview Book

Author: James Innes

Publisher: Pearson UK

Published: 2012-12-14

Total Pages: 231

ISBN-13: 0273776657

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The UK’s bestselling guide to successful interviews is back, with a new editionupdated with expanded content on planning for interviews and tailoring your interview to a specific role. This is the definitive, bestselling guide to planning, preparing and performing in interviews to maximise your chances of landing the job you want. The guidance in this book has been tried, tested and honed to perfection. The unique content includes a chapter on avoiding the most common interview mistakes, and important information on how to handle and benefit from the post-interview period. Written by the CEO of the UK’s leading CV consultancy service, James Innes, the book is supported by exclusive online tools and bonus content including sample interview questions, templates and best-practice scenarios.


I Am the Messenger

I Am the Messenger

Author: Markus Zusak

Publisher: Knopf Books for Young Readers

Published: 2007-12-18

Total Pages: 370

ISBN-13: 030743348X

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DON’T MISS BRIDGE OF CLAY, MARKUS ZUSAK’S FIRST NOVEL SINCE THE BOOK THIEF AND AN UNFORGETTABLE AND SWEEPING FAMILY SAGA. From the author of the extraordinary #1 New York Times bestseller The Book Thief, I Am the Messenger is an acclaimed novel filled with laughter, fists, and love. A MICHAEL L. PRINTZ HONOR BOOK FIVE STARRED REVIEWS Ed Kennedy is an underage cabdriver without much of a future. He's pathetic at playing cards, hopelessly in love with his best friend, Audrey, and utterly devoted to his coffee-drinking dog, the Doorman. His life is one of peaceful routine and incompetence until he inadvertently stops a bank robbery. That's when the first ace arrives in the mail. That's when Ed becomes the messenger. Chosen to care, he makes his way through town helping and hurting (when necessary) until only one question remains: Who's behind Ed's mission?


Knock 'em Dead Job Interview

Knock 'em Dead Job Interview

Author: Martin Yate

Publisher: Adams Media

Published: 2012-12-18

Total Pages: 256

ISBN-13: 9781440536793

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Land the job you want! The interview is one of the most crucial moments of the job search experience and your chance to show your potential employer that you have what it takes to succeed in the position. In order to do that in today's highly competitive job search environment, though, you'll have to find a way to stand out from the crowd. Using his twenty-five years of experience, New York Times bestselling author Martin Yate has established a set of rules for job interviews that is sure to get you noticed. Instead of memorizing canned answers, Yate provides you with an explanation of the thought behind more than 300 questions and answers, so that you'll always know what the interviewer is really asking and how you should respond. Packed with information on handling stress questions and weird interview venues, this book also teaches you how to keep your cool--and confidence--from the moment you step inside the building. With Knock 'em Dead Job Interview, you will finally be able to differentiate yourself from the competition and score the job!


Acing the Interview

Acing the Interview

Author: Tony Beshara

Publisher: HarperCollins Leadership

Published: 2008-01-23

Total Pages: 290

ISBN-13: 0814409520

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At some point, most people have been caught off guard by tough interview questions. This book helps you take charge of the situation! In Acing the Interview, the employment expert Dr. Phil called “the best of the best” gives job seekers candid advice for answering even the most unexpected questions, including: You really don’t have as much experience as we would like?why should we hire you? How many hours in your previous jobs did you have to work each week to get everything done? What do you consider most valuable?a high salary, job recognition, or advancement? The book also arms business professionals with questions to ask prospective employers that could prevent them from making a big job mistake, such as: What would you say are the worst parts of this job? What are the major problems facing the company and this department? Why aren't you promoting from within? Taking you through the entire process, from the initial interview to evaluating a job offer, and even into salary negotiation, Acing the Interview is a no-nonsense, take-no-prisoners guide to interview success.


The Complete Q&A Job Interview Book

The Complete Q&A Job Interview Book

Author: Jeffrey G. Allen

Publisher: John Wiley & Sons

Published: 2004-04-26

Total Pages: 258

ISBN-13: 0471654663

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"The ultimate job interview book! A systematic, foolproof way to generate offers. No job seeker should be without it." -National Job Market "The programmed system works because it is a simple, practical, proven way to interview properly. Use it to win the interview and win the job!" -Mary Lyon, Associated Press "Allen's 'Q&A' interview approach eliminates the fear of the unknown, replaces it with the confidence of knowing what to expect, and trains the applicant to get job offers." -Kimberly A. Hellyar, Director, Training Consultants International What is a job interview anyway? Is it an objective examination of your experience, skills, and work ethic? Not quite. It's a screen test. You're the actor. In this bestselling guide, Jeff Allen, the world's leading authority on the interview process, shows you how getting hired depends almost completely on the "actor factor." If you know your lines, perfect your delivery, and dress for the part, you'll get hired. If you don't, you won't. In The Complete Q&A Job Interview Book, Jeff develops your own personalized interview script to prepare you in advance for any question that comes your way. Covering questions on everything from personal background to management ability and technological know-how, he gives you a fail-safe delivery format for responding the right way every time. This new edition has been updated to guide you through today's changing job market, and includes an entirely new chapter on dealing with the latest open-ended interrogation questions. If getting a job is playing a part, this is your starring role. Follow the director, and you'll be a superstar!


The Interview Question & Answer Book

The Interview Question & Answer Book

Author: James Innes

Publisher: Pearson UK

Published: 2013-07-09

Total Pages: 306

ISBN-13: 0273781561

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Take the fear out of your interview and never be stuck for the right answer to even the toughest questions with The Interview Question and Answer Book. The job market is fierce, competition has never been greater and it’s vital that you can grab every opportunity for competitive advantage and stay one step ahead. Interviewers are looking for people who really stand out, and here's your chance to be different from the rest. Written by one of the UK’s leading careers experts and bestselling author of The Interview Book, this definitive guide to questions and answers encourages every job-hunter to think on your feet and express your individuality whilst supplying ideal responses to interview questions so that you’re seen as the ideal candidate for the job.