Top of the Morning
Top of the Morning

Author: Brian Stelter

Publisher: Grand Central Publishing

Published: 2013-04-23

Total Pages: 299

ISBN-13: 1455512893

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CNN correspondent Brian Stelter reveals the dark side of morning television with exclusive material about current and past morning stars, from Matt Lauer to Katie Couric. When America wakes up with personable and charming hosts like Robin Roberts and George Stephanopoulos, it's hard to imagine their show bookers having to guard a guest's hotel room all night to prevent rival shows from poaching. But that is just a glimpse of the intense reality revealed in this gripping look into the most competitive time slot in television. Featuring exclusive content about all the major players of the 2000s, Top of the Morning illuminates what it takes to win the AM -- when every single viewer counts, tons of jobs are on the line, and hundreds of millions of dollars are at stake. Stelter is behind the scenes as Ann Curry replaces Meredith Vieira on the Today show, only to be fired a year later in a fiasco that made national headlines. He's backstage as Good Morning America launches an attack to dethrone Today and end the longest consecutive winning streak in morning television history. And he's there as Roberts is diagnosed with a crippling disease -- on what should be the happiest day of her career. So grab a cup of coffee, sit back, and discover the dark side of the sun. Praise for Top of the Morning "Mr. Stelter pulls back the curtains and exposes a savage corporate world that might have been inhabited by the Sopranos." -- Washington Times "A troubling look inside an enterprise as vicious and internecine as a soap opera." -- Kirkus Reviews

Beautiful & Pointless
Beautiful & Pointless

Author: David Orr

Publisher: Harper Collins

Published: 2011-04-12

Total Pages: 161

ISBN-13: 0062079417

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"David Orr is no starry-eyed cheerleader for contemporary poetry; Orr’s a critic, and a good one. . . . Beautiful & Pointless is a clear-eyed, opinionated, and idiosyncratic guide to a vibrant but endangered art form, essential reading for anyone who loves poetry, and also for those of us who mostly just admire it from afar." —Tom Perrotta Award-winning New York Times Book Review poetry columnist David Orr delivers an engaging, amusing, and stimulating tour through the world of poetry. With echoes of Francine Prose’s Reading Like a Writer, Orr’s Beautiful & Pointless offers a smart and funny approach to appreciating an art form that many find difficult to embrace.

Science but Not Scientists
Science but Not Scientists

Author: Vernon L. Grose

Publisher: Author House

Published: 2006-10-18

Total Pages: 742

ISBN-13: 1463461178

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The historic Science Textbook Struggle -- a worldwide battle about the origin of the universe, life, and man -- erupted without warning. It caught the scientific illuminati completely by surprise. Why? Because science textbooks had become filled with wild, unbelievable stories about the beginning of everything. And those tales were simply not scientific! The universe starting with a Big Bang, life arising out of a soup of lifeless amino-acids, humans produced by apes . . . those myths had only replaced ancient Greek mythology and were being passed off as scientific truths! Caught in the crossfire between educators, news media, textbook publishers, religious notables, and world renowned scientists -- including nineteen Nobel laureates -- was a private citizen. Father of six schoolchildren, he had only one goal: to prove that science never will have answers for origins! He was up against the arrogance of scientists who were determined to disguise their private beliefs as being the only explanations for the origin of the universe, life, and man. This story concludes with a great victory for objectivity -- with more than 200 changes being made in textbooks -- over the objections of the National Academy of Sciences. All discussion about origins was transformed -- by admission that stories about them are based solely on personal views of individual scientists. Remarkably, 3,000 scientists around the world later signed an affirmation to assure that this issue of belief-over-fact in science never be repeated. Wernher von Braun, father of Americas space program, writes in the Foreword: Vernon Grose, in tracing out in Science But Not Scientists his personal involvement in the vortex of these two forces, illustrates one more time the humanity of scientists their likelihood of being just as prejudiced and bigoted as anyone untrained in science. He properly calls for objectivity rather than scientific consensus. He rightly urges that message rather than messenger should be scrutinized and tested for validity. Science will be the richer and humanity the ultimate beneficiary by heeding this clarion call.

Advertising Headlines That Make You Rich
Advertising Headlines That Make You Rich

Author: David Garfinkel

Publisher: Morgan James Publishing

Published: 2018-10-02

Total Pages: 148

ISBN-13: 1600370225

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From the legendary copywriting coach: Templates and examples of headlines you can use today to persuade customers—and massively boost profits. The headline makes the difference when it comes to advertising—whether it’s a website, postcard, sales letter, print ad, or direct mail solicitation. Veteran marketers and entrepreneurs know a powerful headline is the most important factor for putting more money in your pocket and attracting, persuading, and retaining your most loyal, valuable customers. Scientific tests have proven it over and over: Just by changing a headline, you can increase an ad’s profitability by two, three, even five times. Finally, here is the world’s #1 resource for quickly and easily creating powerful advertising headlines that are a perfect fit for your business—the kind of headlines that produce record-breaking sales results! Copywriting expert David Garfinkel, who mentors other copywriters for $15,000 and up, offers you one of his most prized possessions: his carefully chosen, market-tested set of advertising headline templates that truly can make you rich! “David Garfinkel is the best copywriter I know.” —Jay Conrad Levinson, bestselling author of the Guerrilla Marketing series

Intifada Hits the Headlines
Intifada Hits the Headlines

Author: Daniel Dor

Publisher: Indiana University Press

Published: 2004-02-18

Total Pages: 198

ISBN-13: 0253110734

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In this nuanced and detailed study of newspaper reporting during the escalation of the second Intifada in the fall of 2000, Daniel Dor shows how real events are subject to distortion and manipulation by the media. In an analysis of the heart of Israel's media establishment -- the newspapers Yediot Ahronot, Ma'ariv, and Ha'aretz -- he finds a wide gap between the reality reported by field reporters and the eventual newspaper accounts framed by editors. Led by beliefs, opinions, and emotional responses rather than the facts provided by their reporters, these editors created a platform on which a new and fearful narrative for Israeli--Palestinian relations was built. Yet while Dor demonstrates that the media construct the news rather than simply report it, his sophisticated analysis also shows that no one entity or person is responsible. Rather than a supreme authority, Dor argues, it is the influence of fear, anger, ignorance, and a desire to please and sell newspapers that threatens the freedom of the press in a liberal democracy.

The Cursing Mommy's Book of Days
The Cursing Mommy's Book of Days

Author: Ian Frazier

Publisher: Macmillan

Published: 2012-10-02

Total Pages: 254

ISBN-13: 0374133182

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Based on his widely read columns for "The New Yorker," Frazier's uproarious first novel centers on a profoundly memorable character. Structured as a daybook of sorts, the Cursing Mommy valiantly offers tips on how to do various tasks around the home, only to end up on the ground, cursing.