The He-Man Effect

The He-Man Effect

Author: Brian "Box" Brown

Publisher: First Second

Published: 2023-07-11

Total Pages: 255

ISBN-13: 1250340330

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Brian "Box" Brown brings history and culture to life through his comics. In his new graphic novel, he unravels how marketing that targeted children in the 1980s has shaped adults in the present. Powered by the advent of television and super-charged by the deregulation era of the 1980s, media companies and toy manufacturers joined forces to dominate the psyches of American children. But what are the consequences when a developing brain is saturated with the same kind of marketing bombardment found in Red Scare propaganda? Brian “Box” Brown’s The He-Man Effect shows how corporate manipulation brought muscular, accessory-stuffed action figures to dizzying heights in the 1980s and beyond. Bringing beloved brands like He-Man, Transformers, My Little Pony, and even Mickey Mouse himself into the spotlight, this graphic history exposes a world with no rules and no concern for results beyond profit.


How He-Man Mastered the Universe

How He-Man Mastered the Universe

Author: Brian C. Baer

Publisher: McFarland

Published: 2017-03-10

Total Pages: 226

ISBN-13: 1476627061

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Elaborate cinematic universes and sophisticated marketing tie-ins are commonplace in entertainment today. It's easy to forget that the transmedia trend began in 1982 with a barbarian action figure. He-Man and the other characters in Mattel's popular Masters of the Universe toy line quickly found their way into comic books, video games, multiple television series and a Hollywood film. The original animated series (1983-1985) was the first based on an action figure, and the cult classic Masters of the Universe (1987) was the first toy-inspired live-action feature film. But it wasn't easy. He-Man faced adversaries more dangerous than Skeletor: entertainment lawyers, Hollywood executives, even the Reagan administration. The heroes and villains of Eternia did more than shape the childhoods of the toy-buying public--they formed the modern entertainment landscape.


Cannabis

Cannabis

Author: Brian "Box" Brown

Publisher: First Second

Published: 2019-04-02

Total Pages: 130

ISBN-13: 1250254531

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From the nineteenth century to the twenty-first, cannabis legislation in America and racism have been inextricably linked. In this searing nonfiction graphic novel, Box Brown sets his sights on this timely topic. Mexico, 1519 CE. During the Spanish conquests Cortés introduced hemp farming as part of his violent colonial campaign. In secret, locals began cultivating the plant for consumption. It eventually made its way to the United States through the immigrant labor force where it was shared with black laborers. It doesn't take long for American lawmakers to decry cannabis as the vice of "inferior races." Enter an era of propaganda designed to feed a moral panic about the dangers of a plant that had been used by humanity for thousands of years. Cannabis was given a schedule I classification, which it shared with drugs like heroin. This opened the door for a so-called “war on drugs” that disproportionately targeted young black men, leaving hundreds of thousands in prison, many for minor infractions. With its roots in "reefer madness" and misleading studies into the effects of cannabis, America’s complicated and racialized relationship with marijuana continues to this day. In Cannabis, Box Brown delves deep into this troubling history and offers a rich, entertaining, and thoroughly researched graphic essay on the legacy of cannabis legislation in America.


Tetris

Tetris

Author: Box Brown

Publisher: Macmillan

Published: 2016-10-11

Total Pages: 258

ISBN-13: 162672315X

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Documents the history of the video game Tetris and looks at the role games play in art, culture, and commerce.


The Boomerang Effect

The Boomerang Effect

Author: Gordon Jack

Publisher: HarperCollins

Published: 2016-11-08

Total Pages: 189

ISBN-13: 0062399411

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A hilariously subversive YA debut that explores the meaning of friendship and loyalty, and also why you should avoid being trapped in a small space with an angry chicken. Perfect for fans of Andrew Smith’s Winger and Frank Portman’s King Dork. It all started with a harmless prank. But now high school junior Lawrence Barry is one step away from reform school unless he participates in a mentorship program. His mentee? Spencer Knudsen, a Norwegian exchange student with Spock-like intelligence but the social skills of the periodic table. Then disaster strikes. Homecoming Week. When someone dressed as the school Viking mascot starts destroying the fairytale-inspired floats, all suspicion falls on Lawrence. Add to the mix a demon Goth girl, a Renaissance LARPing group, an overzealous yearbook editor, and three vindictive chickens, and Lawrence soon realizes that his situation may be a little out of control. But Spencer seems to have some answers. In fact, Spencer may be the one friend Lawrence never knew he needed.


Art of He-Man and the Masters of the Universe

Art of He-Man and the Masters of the Universe

Author: Various

Publisher: Dark Horse Comics

Published: 2015-04-28

Total Pages: 328

ISBN-13: 1630080705

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In 1983, the world was introduced to He-Man and the Masters of the Universe. What followed was a cultural sensation that changed the landscape of children's entertainment forever! Join Mattel and Dark Horse in this comprehensive retrospective chronicling He-Man's decades-long epic journey from toy, to television, to film, to a true pop culture phenomenon!


The Marvelous Effect

The Marvelous Effect

Author: Troy CLE

Publisher: Simon and Schuster

Published: 2007-05-22

Total Pages: 392

ISBN-13: 141693958X

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Turning into a Celestial-Like Entity, Louis Proof's ordinary life takes an unexpected turn as he needs to use all his new-found talents to fight off the invading Celestial Entities that are soon to reach Earth and destroy the only world he has ever known.


The Rickover Effect

The Rickover Effect

Author: Theodore Rockwell

Publisher: iUniverse

Published: 2002

Total Pages: 486

ISBN-13: 0595252702

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Originally published: [Annapolis, Md.]: Naval Institute Press, c1992.


The Madhouse Effect

The Madhouse Effect

Author: Michael E. Mann

Publisher: Columbia University Press

Published: 2016-09-27

Total Pages: 302

ISBN-13: 0231541813

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The award-winning climate scientist Michael E. Mann and the Pulitzer Prize–winning political cartoonist Tom Toles have been on the front lines of the fight against climate denialism for most of their careers. They have witnessed the manipulation of the media by business and political interests and the unconscionable play to partisanship on issues that affect the well-being of billions. The lessons they have learned have been invaluable, inspiring this brilliant, colorful escape hatch from the madhouse of the climate wars. The Madhouse Effect portrays the intellectual pretzels into which denialists must twist logic to explain away the clear evidence that human activity has changed Earth's climate. Toles's cartoons collapse counter-scientific strategies into their biased components, helping readers see how to best strike at these fallacies. Mann's expert skills at science communication aim to restore sanity to a debate that continues to rage against widely acknowledged scientific consensus. The synergy of these two climate science crusaders enlivens the gloom and doom of so many climate-themed books—and may even convert die-hard doubters to the side of sound science.


Is This Guy For Real?

Is This Guy For Real?

Author: Box Brown

Publisher: First Second Books

Published: 2018-02-06

Total Pages: 276

ISBN-13: 1626723168

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2019 Eisner Award Winner for Best Reality-Based Work Comedian and performer Andy Kaufman’s resume was impressive—a popular role on the beloved sitcom Taxi, a high-profile stand-up career, and a surprisingly successful stint in professional wrestling. Although he was by all accounts a sensitive and thoughtful person, he’s ironically best remembered for his various contemptible personas, which were so committed and so convincing that all but his closest family and friends were completely taken in. Why would someone so gentle-natured and sensitive build an entire career seeking the hatred of his audience? What drives a performer to solicit that reaction? With the same nuance and sympathy with which he approached Andre the Giant in his 2014 biography, graphic novelist Box Brown's Is This Guy For Real? takes on the complex and often hilarious life of Andy Kaufman.